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And the award for the most 2021 commercial goes to...

Tschumi

Member
Clicking on the thread *this will either be a covid-browbeaten commercial or one with a challengingly progressive sexual message*

Do I empathize with this girl? Nay.

Do I feel like it's in any way going to affect my life negatively if this ad continues to play?

no man GIF
 
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Hulk_Smash

Banned
It's a good one. Another nike commercial deserves an honorable mention; the one they ran the other night right before Sha'carri Richardson's triumphant return.

(sorry I couldn't find a video that was just the commercial)


Only problem was she forgot to not come in last place.

Those fingernails look ridiculous. I don't care what skin color she is. You know, it's bullshit she got DQ'd over weed, but well... she knew the rules and I for one am glad that atrocity of style will fade into the sunset faster now that she didn't make it into the Olympics.
 

haxan7

Banned
When I saw the bit about Olympic wins, all I thought of was this picture from Under 16s USA vs El Salvador:
1f8ei58425531.jpg
Honestly makes me wonder what the average height of the other countries' olympic female basketball teams are. Also, what other countries have a basketball culture as strong as the USA does? It would make sense we have the team with the longest winning streak under their belt. It's enough to say the USA is great (something the people who produced this commercial and consume it probably would never admit), you don't need to say they're "greater than Alexander the Great".
 
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Men_in_Boxes

Snake Oil Salesman
I don't understand why we can't shit on this commercial without shitting on girls playing sports

No one's shitting on girls playing sports. We're shitting on the idea that the womens olympic basketball team makes the Minnesota Timberwolves and...Alexander the Great (?) look like amateurs. We're shitting on Nike using afro pessimism and intersectionality to hawk product.
 

Soodanim

Gold Member
Honestly makes me wonder what the average height of the other countries' olympic female basketball teams are. Also, what other countries have a basketball culture as strong as the USA does? It would make sense we have the team with the longest winning streak under their belt. It's enough to say the USA is great (something the people who produced this commercial and consume it probably would never admit), you don't need to say they're "greater than Alexander the Great".
Exactly. USA pulls from what’s essentially 50 countries’ worth of people, and other countries don’t have the biological spread, cultural following, economic freedom, and legal freedom. It’s always going to dominate basketball, because other countries will only have some of those elements at best. It doesn’t make a team historically significant, and suggesting it does isn’t even hyperbolic like they want to it to be. It’s just bollocks.

Ignoring the standard aim of advertising to help sales for a moment, what’s worse is the knock on effect. Anyone with a clue sees straight through it, but the rejection of history and other important things based on an arbitrary injection of feminism is not exactly the message that impressionable kids need to be hearing. It only serves to further promote the division of peoples based on things that don’t matter. They could have got the message across without that.
 

AJUMP23

Parody of actual AJUMP23
d404a3e3f08ee2c475caf12fc96efd47.png



Not as impressive as female basketball though
He also inherited the 4 greatest general to ever live an an army that had been built to conquer Persia. I am not taking away from him, but his father set him up and had everything ready to go. There is an argument to make that Genghis Khan (Temugen) may have had 4 general equal to or better than Alexander.
 

Fbh

Member
He also inherited the 4 greatest general to ever live an an army that had been built to conquer Persia. I am not taking away from him, but his father set him up and had everything ready to go. There is an argument to make that Genghis Khan (Temugen) may have had 4 general equal to or better than Alexander.

You are definitely right, but then again the dude could have had Xena the princess warrior fighting for him and it would have still been a far greater accomplishment than any basketball team

The teacher should give that student an F for not doing the assignment.

Sad thing is, the way thing are going the teacher would probably get reprimanded or even sacked for doing so.
 

Toots

Gold Member
"...Alexander the Great into, Alexander the ok".

denzel washington cringe GIF
This reminds me of the shitty jokes of Rick and Morty current season…
How can anyone green light this crap? It’s like there is no one left with critical sense in 2021 writers rooms
 

Raven117

Member
Say what you like but the adverts work, you dont see people looting Reebok's.
Its this.

Its an incredibly cynical marketing ploy by Nike (the "patriarcy" line was purely for troll purposes). They know they can put these out, get people to view them (like them or not), and now they have just marketed you for one minute). Now, you could say, yeah, I wont buy those shoes now (but you probably weren't anyway). As Donald Trump said, any publicity is good publicity. Nike isn't stupid, they have seen their numbers....They know what they are doing.
 
"Ignore the guy who conquered a subcontinent with bronze-age tech due to his charisma and brilliant strategies - worship sportsball!"

What a fucking moron.

I don't understand why we can't shit on this commercial without shitting on girls playing sports

Because secondary school boys can grind professional women to dust in almost every sport. The cultures she is shitting on did sports for fun between conquering and recreating the foundation for the modern world. Everyone remembers Pheidippides and the Marathon run, and in a year no one will remember the literally who who tested positive for weed and got disqualified for being unable to follow simple rules.
 
They can bring women up without constantly trying to bring men down. It makes them look insecure like they can't stand on their own merits.

This is my take as well. Just promote your own successes and inclusiveness etc. You don't have to dim another's candle to make yours appear brighter.
 
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