Assassin’s Creed Shadows Officially a Flop in Japan, Lowest First-Week Sales in Series History & Outsold by Other Samurai Games "Ghost, Nioh & Ronin"

It looks like Assassin’s Creed Shadows is off to a terrible start in Japan, recording the worst first-week sales of any mainline AC game in recent years. Not only that, but it’s been completely outsold by other recent Japan-set games.

Assassin's Creed Odyssey (PS4) – 45,166 units

Assassin's Creed Valhalla (PS4) – 45,055 units

Assassin's Creed Mirage (PS5+PS4) – 28,436 units

Assassin's Creed Shadows (PS5)17,701 units

So not only is Shadows the worst-performing AC launch in Japan, but it's also less than 40% of Odyssey/Valhalla’s sales and even loses to Mirage, which was a smaller-scale game.

Now lets see how it compares to other recent Samurai games :messenger_beaming:

Ghost of Tsushima (PS4)212,915 units

Rise of the Ronin (PS5) – 64,646 units

Nioh (PS4) – 75,477 units

Nioh 2 (PS4) – 91,892 units

So Shadows is officially a flop in Japan. why did the Japanese people rejected this game like that :messenger_downcast_sweat:
 
Shocked Patrick Stewart GIF
 

WellSheet

Member
It looks like Assassin’s Creed Shadows is off to a terrible start in Japan, recording the worst first-week sales of any mainline AC game in recent years. Not only that, but it’s been completely outsold by other recent Japan-set games.

Assassin's Creed Odyssey (PS4) – 45,166 units

Assassin's Creed Valhalla (PS4) – 45,055 units

Assassin's Creed Mirage (PS5+PS4) – 28,436 units

Assassin's Creed Shadows (PS5)17,701 units

So not only is Shadows the worst-performing AC launch in Japan, but it's also less than 40% of Odyssey/Valhalla’s sales and even loses to Mirage, which was a smaller-scale game.

Now lets see how it compares to other recent Samurai games :messenger_beaming:

Ghost of Tsushima (PS4)212,915 units

Rise of the Ronin (PS5) – 64,646 units

Nioh (PS4) – 75,477 units

Nioh 2 (PS4) – 91,892 units

So Shadows is officially a flop in Japan. why did the Japanese people rejected this game like that :messenger_downcast_sweat:
Because they are racist and bigoted!
 
Reminds me of

I don't know how much the rest of you know about Japanese culture (I'm an expert), but honor and shame are huge parts of it. It's not like it is in America where you can become successful by being an asshole. If you screw someone over in Japan, you bring shame to yourself, and the only way to get rid of that shame is repentance.
What this means is the japanese public, after hearing about this, is not going to want to purchase Assassins Creed Shadows for either system, nor will they purchase any of Ubi's games. This is HUGE. You can laugh all you want, but Ubisoft has alienated an entire market with this move.
Ubisoft, publicly apologize and cancel AC:Shadows or you can kiss your business goodbye.
 
No surprise here. Still plan on playing the game soon though.
I bought the game last night after watching Princess Mononoke in IMAX (was really cool to see it on a huge screen, still one of if not the best animated movie of all time) and wanted a little of that historical Japan taste.

It’s a gorgeous game, but it definitely has issues.

Most of which is the audio. How is the audio this fucking bad. The English dub is absolute shit, and the Japanese is good but sound quality is ass. There was a point where Naoe was saying something outdoors on a horse and it sounded like it came from a warehouse.

Controls also don’t feel super tight to me. I’ll have to see if I can adjust the sensitivity on the left stick.

I regret spending $70 and probably shouldn’t have but we will see how it goes as I’m still going to give it a chance.
 

Danny Dudekisser

I paid good money for this Dynex!
I wouldn't overstate the importance of this - Japanese sales figures are so miniscule for a game like this that it's easy to shrug it off.

But I am entertained by their rage.
 

Lokaum D+

Member
I wouldn't overstate the importance of this - Japanese sales figures are so miniscule for a game like this that it's easy to shrug it off.

But I am entertained by their rage.
Jokes one you, the same game, but done with respect.

1 million units
In May 2023, Sony confirmed that the game had sold over 1 million units in Japan. Worldwide, Ghost of Tsushima sold over 2.4 million units in its first 3 days of sales, making it the PlayStation 4's fastest-selling first-party original IP debut
 
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Danny Dudekisser

I paid good money for this Dynex!
Jokes one you, the same game, but done with respect.

1 million units
In May 2023, Sony confirmed that the game had sold over 1 million units in Japan. Worldwide, Ghost of Tsushima sold over 2.4 million units in its first 3 days of sales, making it the PlayStation 4's fastest-selling first-party original IP debut

GoT is an outlier.
 

PeteBull

Member
I wouldn't overstate the importance of this - Japanese sales figures are so miniscule for a game like this that it's easy to shrug it off.

But I am entertained by their rage.
Thats like u saying its ok to disrespect japanese players and their culture with abnomination that is yasuke coz compared to global market they dont buy lots of copies there anymore.
Ubi could have avoided this shitstorm so easily by giving players proper japense male samurai and making yasuke 3rd option, it would make them tons more sales not only in japan but worldwide too, are those french canadians so mentally ill that they cant comprehend such a basic requirement- players around the world wanna play in feudal japan as a proper japanese male samurai, not black guy, not female- they can be options "for fun", but main dish gotta be "boring" standard male ;)
 

Killjoy-NL

Gold Member
Probably a case that makes sense when you're Japanese yourself.

Kinda like how I'm a bit offended every time a Dutch person speaks German in an American movie.

The game itself is a
pretty awesome though.🤷🏾‍♂️
 
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Danny Dudekisser

I paid good money for this Dynex!
Thats like u saying its ok to disrespect japanese players and their culture with abnomination that is yasuke coz compared to global market they dont buy lots of copies there anymore.
Ubi could have avoided this shitstorm so easily by giving players proper japense male samurai and making yasuke 3rd option, it would make them tons more sales not only in japan but worldwide too, are those french canadians so mentally ill that they cant comprehend such a basic requirement- players around the world wanna play in feudal japan as a proper japanese male samurai, not black guy, not female- they can be options "for fun", but main dish gotta be "boring" standard male ;)

It's fine to disrespect Japanese players and their culture. It's fine to disrespect anyone and their culture. There are business consequences if you go that route, obviously... which in this case, are probably pretty minimal. So whatever. That doesn't mean I'm in defense of Ubisoft or their beyond-tired, formulaic approach to AAA slop.

A lot of people would do well to realize that you sometimes need to separate the quality and characteristics of a game from the business side of things. The two don't always align.
 

Gaiff

SBI’s Resident Gaslighter
It's fine to disrespect Japanese players and their culture. It's fine to disrespect anyone and their culture. There are business consequences if you go that route, obviously... which in this case, are probably pretty minimal. So whatever. That doesn't mean I'm in defense of Ubisoft or their beyond-tired, formulaic approach to AAA slop.

A lot of people would do well to realize that you sometimes need to separate the quality and characteristics of a game from the business side of things. The two don't always align.
You mean it’s mostly legal. Disrespecting people or cultures most certainly isn’t fine.
 

PeteBull

Member
It's fine to disrespect Japanese players and their culture. It's fine to disrespect anyone and their culture. There are business consequences if you go that route, obviously... which in this case, are probably pretty minimal. So whatever. That doesn't mean I'm in defense of Ubisoft or their beyond-tired, formulaic approach to AAA slop.

A lot of people would do well to realize that you sometimes need to separate the quality and characteristics of a game from the business side of things. The two don't always align.
Maybe they only lost dunno 40-50m usd total from revenue in japan from potential sales/ubi subs, and likely gonna lose lot more revenue around the world, what did they gain?- Brownie points with woke crowd and not very good scores from sellout reviewers, barely 80/100 meta.
To me it looks like bad deal, that company, which is for profit organisation, shouldnt take, hence them selling to tencent 25% of shares- guess what- if AC:S became blockbuster hit(say 5m sales, not players on 1st/2nd/3rd day we wouldnt get that tencent deal :p

No1 buys games coz they are woke, its either neutral or negative trait game can have, same with AC:S, no1 bought the game coz he could play as yasuke instead of proper japanese samurai like miyamoto musashi or 10s of other legendary/famous ones, but game definitely lost a lot of revnue coz of that reason- in japan its emphasized big time, in other parts of the world maybe its only 30% revenue loss, not 95% like in japan, still its plenty reason to not do such a rookie mistake.
 
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MiguelItUp

Member
I wouldn't be surprised if the success of other titles revolves around them being new IPs, whereas Shadows is just another Assassin's Creed game. But there are a lot of variables here, though I'm sure people will surely point to the "outrage" over anything else. But I'm sure there's more going on here.
 
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Probably the Japanese audience didn't care much for this controversial samurai protagonist vandalizing shinto shrines.

I don't think they need you projecting your own Western terminally-online culture war sensibilities onto their perspectives.

Anyway, this IP has never been that popular over there seems like, in fact few Western IP tend to be. Exceptions I can think of are Diablo, Overwatch (I'm assuming), maybe Apex Legends, maybe Tomb Raider (the old-school ones), Minecraft, and most recently Ghosts of Tsushima.

Most others have historically not been that popular there or worst. So can't say it's too surprising. Also considering Yotei is likely this year, and Rise of the Ronin wasn't too long ago, it's not like they're starved of choice when it comes to samurai games.

Same japan that has a history of producing games and anime with yasuke already in it?

These idiots expose themselves like PDF files at a McDonald's at this point. I'd say it's embarrassing if I weren't laughing so hard at them.

Thats like u saying its ok to disrespect japanese players and their culture with abnomination that is yasuke coz compared to global market they dont buy lots of copies there anymore.
Ubi could have avoided this shitstorm so easily by giving players proper japense male samurai and making yasuke 3rd option, it would make them tons more sales not only in japan but worldwide too, are those french canadians so mentally ill that they cant comprehend such a basic requirement- players around the world wanna play in feudal japan as a proper japanese male samurai, not black guy, not female- they can be options "for fun", but main dish gotta be "boring" standard male ;)

Nioh had a white male protagonist, so I don't think 'Japanese male samurai protagonist' is necessarily a requirement for a samurai game or samurai anything, actually. Though in AssCreed's case it would've helped since it's the first one in that type of setting.

They should've at least done a 3-character setup with Naoe, Yasuke & Nobunaga as playable characters and at least some missions where you could choose either three to affect the story & other things. It could've been like a more modern day type of beat-em-up cast that way.
 
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PeteBull

Member
Nioh had a white male protagonist, so I don't think 'Japanese male samurai protagonist' is necessarily a requirement for a samurai game or samurai anything, actually. Though in AssCreed's case it would've helped since it's the first one in that type of setting.

They should've at least done a 3-character setup with Naoe, Yasuke & Nobunaga as playable characters and at least some missions where you could choose either three to affect the story & other things. It could've been like a more modern day type of beat-em-up cast that way.
Thats what im saying- ubi- u wanna put DEI yasuke and a female protag- fine, no1 gonna bat an eye, as long as we get standard option of "boring" japanese male samurai, its win win, and fuck us gamers will be pissed off but most importantly is- game gonna make less revenue, why as a devteam lead/head of a company would any1 not go for 3 protags if 2 of them are non standard?
Im not even asking for scratching yasuke, just present him as an option to proper protag most of us wanna play as in feudal japan...
 

Gaiff

SBI’s Resident Gaslighter
Thats what im saying- ubi- u wanna put DEI yasuke and a female protag- fine, no1 gonna bat an eye, as long as we get standard option of "boring" japanese male samurai, its win win, and fuck us gamers will be pissed off but most importantly is- game gonna make less revenue, why as a devteam lead/head of a company would any1 not go for 3 protags if 2 of them are non standard?
Im not even asking for scratching yasuke, just present him as an option to proper protag most of us wanna play as in feudal japan...
A Japanese woman isn’t DEI.
 

Arachnid

Member
It's fine tbh. The rest of the world picked up the slack. It's on track to be the second highest selling game in the series, and the game itself is objectively the best in the series (mechanically).
 

Fake

Member
Same japan that has a history of producing games and anime with yasuke already in it?

Are some of the animes claiming they are historically accurate?

I do hope you are not comparing 'historically accurate' with 'satire' because would be as stupid as the anime satires. If you do hate animes, no problem at all.
 
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PeteBull

Member
A Japanese woman isn’t DEI.
There were some who fought, but it was tiny %age compared to men, likely over whole feudal japan history we had total of few hundred women fighting in actual battles(so no guarding their homes while their samurai husbands were absent/on a war path), vs hundreds of thousands of men :)

We got it all in the wiki:

Here musketeers(so range combat, not samurai/not closerange warriors)
In the 16th century, there were combat units consisting only of women, as was the case of Ikeda Sen, who led 200 women musketeers (Teppo unit) in the Battle of Shizugatake and Battle of Komaki-Nagakute

Otazu no kata fought alongside 18 armed maids against Tokugawa Ieyasu's troops

Ueno Tsuruhime led thirty-four women in a suicidal charge against the Mōri army

It is believed that many more women participated in battles than have been documented in historical records.[26] For example, Turnbull states that DNA tests on 105 bodies excavated from the Battle of Senbon Matsubaru between Takeda Katsuyori and Hojo Ujinao in 1580 revealed that 35 of them were women.[27] However, the source Turnbull appears to cite for this does not use DNA analysis but instead uses less reliable methods based on the size and shape of the temporal bones of the skull.[28] Other excavations were made in areas where battles took place away from castles. Japanese archeologist Suzuki Hiroatsu explains that although it is common to find bones of women or children where castle sieges took place, since they usually participated in the defense, the absence of a castle at the Senbon Matsubaru site led him to conclude that "these women came here to fight and to die", and could have been part of the army. According to these studies, 30% of battle corpses discovered away from castle sites were those of women. Excavations conducted on other battle sites across Japan gave similar results. According to Stephen Turnbull, the details of the excavation confirm the onna-musha were certainly present on the battlefield.

Again at best, including range units and castle defenders its few hundred women total across whole feudal japan period, and that is fine, women arent meant to fight men in close range, they can birth children and for that reason they are completely nerfed when it comes to physical prowess :)
 

Gaiff

SBI’s Resident Gaslighter
There were some who fought, but it was tiny %age compared to men, likely over whole feudal japan history we had total of few hundred women fighting in actual battles(so no guarding their homes while their samurai husbands were absent/on a war path), vs hundreds of thousands of men :)
Utterly irrelevant. She’s a ninja chick. Those straight-up didn’t exist, just like the Templars or the Assassins. Women are half the population, so having one as a playable character isn’t the least bit DEI.

Again at best, including range units and castle defenders its few hundred women total across whole feudal japan period, and that is fine, women arent meant to fight men in close range, they can birth children and for that reason they are completely nerfed when it comes to physical prowess :)

This is just stupid and borderline trolling.
 
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