Electronic Arts revealed Thursday that its eagerly anticipated "Battlefield 6" will be released Oct. 10. As the larger gaming community is sure to clock, that portion of the calendar was previously penciled in for "Grand Theft Auto 6."
But EA Entertainment president Laura Miele says a lot of thought went in to exactly when to launch the expansive next chapter in the "Battlefield" franchise, well before Take-Two Interactive's Rockstar had moved the game out of that slot to next May.
"We have always have been heads down, unblinking about this fall and executing at a level of excellence," Miele told Variety Thursday ahead of the "Battlefield 6" release date announcement. "So we really worked hard with our team and with ourselves, candidly, to not get distracted by what was happening around us. But we always said that with all of this investment and with all the potential of this franchise, we would not have put it in harm's way, and we would not have put it out in the blast radius of something really large. So we had our eye on it, for sure, and we were thinking about scenarios, but we were pretty unblinking, and we weren't allowing ourselves to play the 'what if?' game with the schedules and development. We were like, no, we have to get this done, because the opportunity is so big and the potential is so significant for the company."
variety.com
