Famitsu Sales: Week 29, 2025 (Jul 14 - Jul 20)

LordOcidax

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Famitsu Sales: Week 29, 2025 (Jul 14 - Jul 20)

01./01. [NS2] Mario Kart World - 130,537 / 1,495,609 (+98%)
02./00. [NS2] Donkey Kong Bananza - 127,905 / NEW
03./02. [NSW] Tamagotchi Plaza - 9,081 / 149,279 (-34%)
04./04. [NSW] Mario Kart 8 Deluxe - 8,152 / 6,381,356 (+17%)
05./05. [NSW] Animal Crossing: New Horizons - 6,664 / 8,172,980 (+14%)
06./06. [NSW] Super Mario Party: Jamboree - 5,885 / 1,349,665 (+7%)
07./07. [NSW] Minecraft - 5,385 / 3,939,274 (+7%)
08./09. [NS2] Tamagotchi Plaza: Nintendo Switch 2 Edition - 4,220 / 40,915 (+3%)
09./03. [NSW] Patapon 1 + 2 Replay <Patapon \ Patapon 2> - 3,248 / 12,119 (-63%)
10./00. [NSW] Hunter x Hunter: Nen x Impact - 3,174 / NEW

Top 10

NSW - 7
NS2 - 3

HARDWARE
Code:
+-------+------------+------------+------------+------------+------------+-------------+
|System |  This Week |  Last Week |  Last Year |     YTD    |  Last YTD  |     LTD     |
+-------+------------+------------+------------+------------+------------+-------------+
|  NS2  |   152,165  |     71,885 |            |  1,754,876 |            |   1,754,876 |
|  NSW  |    11,766  |     13,411 |     66,503 |    940,561 |  1,563,126 |  35,836,320 |
|  PS5  |     6,148  |      7,262 |     38,255 |    513,312 |    888,789 |   6,932,318 |
|  XBS  |       150  |        247 |      4,736 |     23,196 |     67,833 |     680,897 |
|  PS4  |        22  |         30 |        266 |        710 |     12,705 |   9,505,497 |
+-------+------------+------------+------------+------------+------------+-------------+
|  ALL  |   170,251  |     92,835 |   109,760  |  3,232,655 |  2,532,615 |  54,709,908 |
+-------+------------+------------+------------+------------+------------+-------------+

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At this rate Switch 2 is going to pass PS5 ltd in less than a year lol.
Yeah i mean at current sales trajectory Switch 2 will outsell PS5 early/mid 2026 in Japan. And given that PS5 averages 6-7K weekly sales, it basically means they are moving at a snails pace which means Switch 2 catches up quicker. Switch 2 is already around 2M in Japan by including MNS store sales as well.
 
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Switch 2 is dominating with an iron fist in Japan, and that translates well to having very competitive sales in other markets if the past is anything to go by. Maybe slightly shocked MK World still edged out DK Bananza but then again, it's Mario Kart. Either way, strong hardware & software performance from them.

Honestly don't think it's worth talking about Xbox or PlayStation when it comes to Japan anymore; we know the problems both platforms have, we know their sales are declining YOY and that nothing's coming to suddenly make them competitive with Nintendo in a market like Japan anytime soon. Might get interesting again when SIE releases their rumored PS handheld, but that is still likely at least 3 years away.

Guess it might be fun to see how Ghost of Yotei does at launch but, I expect it to be down vs Tsushima by at least 33% for the debut (physical & digital). Any other big PS games for the Japanese market I can think of, like Persona 6, Dragon Quest XII, or FF VII Part 3, they're years away. So it's just gonna be this languid sales pace of 5K-6K weeklies and terrible software sales on the charts more or less. And Xbox is so irrelevant it might as well be categorized in "Other".

Yeah i mean at current sales trajectory Switch 2 will outsell PS5 early/mid 2026 in Japan. And given that PS5 averages 6-7K weekly sales, it basically means they are moving at a snails pace which means Switch 2 catches up quicker. Switch 2 is already around 2M in Japan by including MNS store sales as well.

Switch 2 is well past 2 million in Japan when you include MNS numbers. I mean it did 1.2 million there in the first week or something like that, and I think that was just the chart numbers (so no MNS sales included). They've been doing ~ 170K - 180K every week aside the one just before this tracking period where it was sub 100K, and they'll probably level at ~ 90K - 100K weeklies for a good while as their normal once the launch period is over with.

Globally, I'm sticking with them hitting 17-18 million by EOY, and 22-24 million by end of their FY. Only thing ATM that seems could cut that short is lack of supply.
 
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Switch 2 is dominating with an iron fist in Japan, and that translates well to having very competitive sales in other markets if the past is anything to go by. Maybe slightly shocked MK World still edged out DK Bananza but then again, it's Mario Kart. Either way, strong hardware & software performance from them.

Honestly don't think it's worth talking about Xbox or PlayStation when it comes to Japan anymore; we know the problems both platforms have, we know their sales are declining YOY and that nothing's coming to suddenly make them competitive with Nintendo in a market like Japan anytime soon. Might get interesting again when SIE releases their rumored PS handheld, but that is still likely at least 3 years away.

Guess it might be fun to see how Ghost of Yotei does at launch but, I expect it to be down vs Tsushima by at least 33% for the debut (physical & digital). Any other big PS games for the Japanese market I can think of, like Persona 6, Dragon Quest XII, or FF VII Part 3, they're years away. So it's just gonna be this languid sales pace of 5K-6K weeklies and terrible software sales on the charts more or less. And Xbox is so irrelevant it might as well be categorized in "Other".



Switch 2 is well past 2 million in Japan when you include MNS numbers. I mean it did 1.2 million there in the first week or something like that, and I think that was just the chart numbers (so no MNS sales included). They've been doing ~ 170K - 180K every week aside the one just before this tracking period where it was sub 100K, and they'll probably level at ~ 90K - 100K weeklies for a good while as their normal once the launch period is over with.

Globally, I'm sticking with them hitting 17-18 million by EOY, and 22-24 million by end of their FY. Only thing ATM that seems could cut that short is lack of supply.
What makes the situation even worse is the fact that the biggest card for the whole PS5 generation in Japan was played this year with MH Wilds, which basically just gave PS5 1 week boost to over 100K and then it was back to being dominated by the almost replaced Switch 1.
 
It's easy to see why they're doing another handheld
Japanese get the option to buy a less expensive Switch 2 to play Pokemon gen 10, or to buy a much more expensive PS6 handheld that plays God of war (Which they don't care about). Those sales comparisons will be brutal.
 
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Japanese get the option to buy a less expensive Switch 2 to play Pokemon gen 10, or to buy a much more expensive PS6 handheld that plays God of war (Which they don't care about). Those sales comparisons will not be kind for the PS handheld.
While you're not wrong, I'm slightly less pessimistic about their future with the new leadership. But we'll have to wait and see what they deliver software wise to be competitive in Japan.
 
What makes the situation even worse is the fact that the biggest card for the whole PS5 generation in Japan was played this year with MH Wilds, which basically just gave PS5 1 week boost to over 100K and then it was back to being dominated by the almost replaced Switch 1.

Yeah, it's bad-bad for PS5 in Japan, and all the clues are there in the software charts. My thing's been focused on software sales these days since until the last price hike, hardware sales weren't doing too bad. They still had 25-30K weeklies a year ago, but they've been cratering since aside from surprise temp sales promos.

There's nothing that will really help the PS5 situation there this gen, and I don't think simply having a new portable is going to bolster much if the software situation remains as it is today.

Which is ironic cause there is no Tekken game on the Switch

Oh, that's probably gonna change soon ;)

Even then, would people in Japan even want to play Sony games on a handheld? Would be interesting to see the market research on gaming in Japan in 2023-2025.

Good question. Form factor is only half the problem with PlayStation in Japan. The other half is lack of enough mass-market games that appeal strongly to the Japanese market AND are experiences you can only get on a PlayStation (i.e exclusives).

Without addressing that other problem, a native handheld is probably only going to do maybe 3x - 5x better than the Portal is in that market, and the Portal's numbers aren't anything compared to even the PS5 consoles, whose numbers are quite bad for hardware in Japan.

So assuming the software situation remained the same, a new native handheld would maybe double PS hardware sales at best, but realistically probably just bring a 1.5x increase, and that's factoring in a further drop of regular console sales since some of those users would just rather get the handheld.

While you're not wrong, I'm slightly less pessimistic about their future with the new leadership. But we'll have to wait and see what they deliver software wise to be competitive in Japan.

That's funny because I'm actually more pessimistic these days. Not for the brand as a whole money-wise: they'll do fine, probably better than fine, decent chance better than even today.

But I mean in terms of their own console being the main priority in efforts going forward, maximizing the value proposition of their hardware in uncompromising ways, which includes variety in 1P portfolio and substantive exclusives...those are the areas where I'm increasingly pessimistic about PlayStation these days.
 
Yeah, it's bad-bad for PS5 in Japan, and all the clues are there in the software charts. My thing's been focused on software sales these days since until the last price hike, hardware sales weren't doing too bad. They still had 25-30K weeklies a year ago, but they've been cratering since aside from surprise temp sales promos.

There's nothing that will really help the PS5 situation there this gen, and I don't think simply having a new portable is going to bolster much if the software situation remains as it is today.



Oh, that's probably gonna change soon ;)



Good question. Form factor is only half the problem with PlayStation in Japan. The other half is lack of enough mass-market games that appeal strongly to the Japanese market AND are experiences you can only get on a PlayStation (i.e exclusives).

Without addressing that other problem, a native handheld is probably only going to do maybe 3x - 5x better than the Portal is in that market, and the Portal's numbers aren't anything compared to even the PS5 consoles, whose numbers are quite bad for hardware in Japan.

So assuming the software situation remained the same, a new native handheld would maybe double PS hardware sales at best, but realistically probably just bring a 1.5x increase, and that's factoring in a further drop of regular console sales since some of those users would just rather get the handheld.



That's funny because I'm actually more pessimistic these days. Not for the brand as a whole money-wise: they'll do fine, probably better than fine, decent chance better than even today.

But I mean in terms of their own console being the main priority in efforts going forward, maximizing the value proposition of their hardware in uncompromising ways, which includes variety in 1P portfolio and substantive exclusives...those are the areas where I'm increasingly pessimistic about PlayStation these days.

I wonder if this has triggered Sony to make a PS5 Portable.

It clearly wasn't planned at the beginning of the gen.
 
Yeah, it's bad-bad for PS5 in Japan, and all the clues are there in the software charts. My thing's been focused on software sales these days since until the last price hike, hardware sales weren't doing too bad. They still had 25-30K weeklies a year ago, but they've been cratering since aside from surprise temp sales promos.

There's nothing that will really help the PS5 situation there this gen, and I don't think simply having a new portable is going to bolster much if the software situation remains as it is today.



Oh, that's probably gonna change soon ;)



Good question. Form factor is only half the problem with PlayStation in Japan. The other half is lack of enough mass-market games that appeal strongly to the Japanese market AND are experiences you can only get on a PlayStation (i.e exclusives).

Without addressing that other problem, a native handheld is probably only going to do maybe 3x - 5x better than the Portal is in that market, and the Portal's numbers aren't anything compared to even the PS5 consoles, whose numbers are quite bad for hardware in Japan.

So assuming the software situation remained the same, a new native handheld would maybe double PS hardware sales at best, but realistically probably just bring a 1.5x increase, and that's factoring in a further drop of regular console sales since some of those users would just rather get the handheld.



That's funny because I'm actually more pessimistic these days. Not for the brand as a whole money-wise: they'll do fine, probably better than fine, decent chance better than even today.

But I mean in terms of their own console being the main priority in efforts going forward, maximizing the value proposition of their hardware in uncompromising ways, which includes variety in 1P portfolio and substantive exclusives...those are the areas where I'm increasingly pessimistic about PlayStation these days.
I think the main problem PS has now is the fact that PS popularity in Japan has always been driven by Japanese third party games, unlike in the west, Sony first party games like Horizon/God of War are generally not the drivers of PS popularity in Japan, that has usually been up to third party games like Final Fantasy, Monster Hunter etc. But the rise of PC gaming in Japan means that more and more people will just play those games on Steam instead. That means the rise of PC gaming threatens Sony's position in Japan more than it threatens Nintendo, because Nintendo still have mega popular franchises in Japan like Pokemon/Animal Crossing/Mario/Zelda/Splatoon/Kirby etc that people can only play on Switch 2. So if Sony wants to maintain or strengthen their position in Japan, they would probably need to start buying up like every major Japanese third party publisher and make them do PS only releases forever, which seems unlikely given that Sony first party games are being ported over to PC these days.
 
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