Greninja Amiibo is a Toys R Us exclusive, sold out in 30 minutes.

I have to disagree. I am no econ major (although I do work in finance) and I imagine that Nintendo has worked out the economics of this.

If they had oversaturated the market in the beginning, while taking these "millions" you refer to then, its not guaranteed that hte popularity among colectors would have been sustained at all. So they would be potentially be giving up millions in the long run.

It basically comes down to - Would you rather sell 10 items in 1 week or 20 items spread out over 4 weeks. Which do you choose? Nintendo has chose the later.

Preorders last for days here in Australia and then come release day they're still all gone within 30 minutes of stores opening.
 
Die hard Nintendo fans are like a wife who gets beaten daily but refuses to leave her husband. Everything they do to you is so wrong but the couple times a year they are nice (1-2 games in this case) you stay because you love the abuse.

How they have just mass produced these out the ass is insane. It's popular and priced where anyone can afford it and possibly excite kids about our product? CAN NOT HAVE!
What a crass way to state something that isn't even true.
 
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