Just want to round out this conversation about the differences between GW1 and GW2 by this point:
In addition to having less total content in GW1 with Prophecies at launch than GW2 did, it's easy to forget that Factions and Nightfall were not expansions but independent campaigns. They released for $50 and could be purchased regardless of whether or not you owned any others, and you could play a full "game worth" owning only one of them, leveling a character and progressing through its story without ever seeing any of the content in the others. This release style also allowed them to turn around and mark down (what was now known as) the Prophecies campaign in the marketing sense that $30 was a great deal to "add" to your experience after buying one of the others. Perceptually, combined with the lack of subscription, this made it very easy for me to consider GW1 merely "a game that I play," something I'd choose on any given night just like any other game, an outlook that has followed into playing GW2 to my benefit.
This style of releasing content was a very different approach from the traditional MMO model of core + expansions and was a key component of the consistent sales success they had up to the release of the game's only true expansion, GW:EN.
This approach could not work for GW2 and they took another different approach, again separate from the traditional expansion model, and made that work financially as well. From the standard end user's perspective, at this point in its life cycle the only real content GW1 had seen for free since launch was Sorrow's Furnace. While this was great, novel content, for scope I'd say it was roughly on par with or even a little less meaty than Fractals (the initial release). Everything that followed content wise in GW2 has
also been free, available to all players. Thus despite the enormously higher costs of running and maintaining GW2- which is an actual MMO rather than the "CORPG"-infrastructure of the first one- it has actually provided a substantially greater value for the purchase in the same time frame.
That's not to say I don't
want lots more stuff, like you'd get an expansion, but:
2 new weapons/character, 5 new utility skills and 1 new elite for existing classes
I'd like something a lot more substantial in scope than that if I'm being asked to shell out money for the first pay-gating of content we'll have seen since launch. I also think it's highly likely, unfortunately, that there
will be a level cap increase whenever we see a paid expansion, because it's such an "MMO expansion thing" to do. In all honesty, I'd like to go as long as possible getting free content before being required to pay for that privilege.
If there isn't enough on offer for you to want to play in the meantime, just don't. The compulsion to play "just because" is a bad thing, something you want to counteract. Spend your time doing what you want. If you find yourself "just logging in to do your daily," you were probably better off not playing that day at all. Not like there's a shortage of quality game releases out there right now!