Less grainy screen and more clarity. More ideal if you care more for image quality, at the expense of reflections and lower usablity in higher ambient and direct light.
Shame its not 360hz like on QD-OLEDs of this size, but it is using MLA which is decent. As is the price.. though could be cheaper.
Because it looks much better. I aint replacing my LG oled for this, but this monitor looks great except the 2.0 hdmi port. I bet that VRR anti flicker feature is half cooked