Exceptional top-down f***-'em-up Hotline Miami has sold 130,000 copies since launch seven weeks ago, publisher Devolver Digital told me today.
Project manager Graeme Struthers - "distinguished gentleman" to use his business card title - is "chuffed to bits" for the game's creators Jonatan "Cactus" Söderström and Dennis Wedin. "Those are some talented boys," he said.
But Struthers sighed windily about PC piracy, which ravaged Hotline Miami. "It has been torrented to such a staggering level, and given the file size of it, I mean, you can't really be surprised, right? You could pass this thing around on the world's smallest memory stick," he noted. "So it has been torrented to extraordinary levels."
He doesn't know exact piracy numbers and doesn't particularly care; it's a way of life on PC and everyone involved in Hotline Miami knew that. Jonatan Söderström even released a proper patch for pirated versions of the game.
"That's what he's like," Struthers said. "He just felt he didn't want people playing the buggy version of his game however they got it. He wanted them to get the patch. He basically said, 'I'm not going to criticise this, it's a fact of life. It would be nice if guys could find it within themselves to pay for it, but that's the world I'm in, so you know, you just have to take it for what it is.'"
Before a Steam sale at the end of October sales were much lower. But even now a figure of 130,000 looks modest, even minuscule, compared to sales-success stories that usually hit headlines. It's all relative though, because to Devolver and the game's creators it's "a great number", especially when you track back to the game's humble beginnings.
http://www.eurogamer.net/articles/2012-12-11-the-hotline-miami-sales-story-and-more