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Mario shows up at Rio 2016 Closing Ceremony
- Thread starter mdubs
- Start date
I sure hope so. I'm not confident since I think it's been shown that the sequel is more "Wreck-It Ralph vs. the Internet" then a video game love-fest. It'd be a missed opportunity for sure.
I'm convinced all this was just made for the Rio -> MaRio pun
wapplew
Member
Those NX graphics, hnnnng
Laughing Banana
Weeping Pickle
People seriously considering a solid appearance at the biggest television event in the world as merely a "stunt"?
LOL.
Just goes to show how close-minded the minds of some gamers are. That's just pathetic in so many different ways.
LOL.
Just goes to show how close-minded the minds of some gamers are. That's just pathetic in so many different ways.
The animation is so good. Can't wait to see how they approach the Mario animated film.
I mean, even a simple slice of life movie about Mario enjoying his life in Nintendo Land, i would paid heavy money to watch if they use that animation here.^_^
alfredofroylan
Member
Captain Tsubasa: Rising Sun is still on print.
TLZ
Banned
Couldn't agree more. That's some massively brilliant exposure right there. The biggest and easiest you'll ever see.
I love the quickly changing expressions. It's amazing how much work went into making Mario feel alive. He doesn't say a word and yet conveys everything. Just stellar. Much better than the stiff Pikmin shorts Miyamoto worked on last. I'm hoping this is a sign of good things to come.
After those Pikmin shorts and now this I've realized that Nintendo, much like Blizzard, just needs to get it over with and make that animated feature length film already.
I am waaaaaaaaaaay out of the loop apparently
What I'm saying is, that as a state run hospital, they'd be part of the general British delegation; where the British government directly paid the International Olympic Committee. Of course, Nintendo isn't a state run hospital they are a private corporation, meaning that Nintendo (and not the Japanese government) has to pay the International Olympic Committee to get Mario into Rio. It's all pretty straightforward really, it's just a question of that Nintendo's marketing budget would have been better spent elsewhere.
The problem is that Nintendo has serious problems with their core brand at the moment. The WiiU was a dismal failure and the aging 3DS is on the way out. Now is the time for Nintendo to provide concreate answers about the NX and what it means for the company's future, anything less can't assuage concerns about Nintendo's long-term future as a first-party platform holder. However, instead Nintendo chose to ignore these concerns and go to Rio, which is a completely tone deaf approach. The NX is still an untenable mystery, the WiiU is still a failure and 3DS sales won't be picking up. At this point Rio was just a mistake on Nintendo's part.
ranmafan
Member
Yeah I mean, more people probably saw Mario tonight watching the ceremonies than all the e3 and Nintendo directs combined.
And really why does it matter anyway? The real thing being sold here wasn't Nintendo, it was Japan and the Tokyo Olympics. They were trying to showcase Japan to people using what people know around the world with the characters the world knows and loves. So yeah it's really silly people are getting all bent out of shape over this.
It's a win for everyone. Tokyo 2020 gets a great ceremony that people are talking about, and guess what we are taking about a cameo at a non video game event of a video game character on our video game forum. That's what I call a sign of getting your image out there in a good way.
In the end, Tokyo 2020 are happy, Nintendo are happy, all the others involved are happy. And most of us are happy too cause it was an awesome show!
Mr. Pointy
Member
Considering it's the Rio Olympics, a Kamen Rider Black cameo would have gone down well.
Yep, México is their rival/friendly team at the start of it.
That later proceed to be deeeestroyeeeeeed.
I JUST explained to you that the Great Ormond Street Hospital is both an NHS-run Hospital AND a privately-run non-profit charity with the Peter Pan copyright being held by the latter. Seriously, did you even read my post or did you just skip to the end?
It was the first Kamen Rider (and one of the only ones) oficialy localized to Brazil
Jaspion dude, Jaspion !
TLZ
Banned
This is one of the most ignorant posts I've ever come across.
Don't get offended, but it is what is is.
3DS outsold PS4 and XBO in the latest month, all (maybe) because of Pokemon Go. I agree that they have to announce the NX, but they can do it when they feel is ready. Going to Rio now is the only time they could have, you know? The opportunity was given to them in one of the very VERY few moments the whole world watches.
And you know what people are going to say when they see Mario?
"Oh, Mario Bros! I remember loving his games as a kid!" Then next time when they go out, they'll see Super Mario 3D land or something outside and probably buy it.
And when the NX is announced?
The world will have Mario fresh in their memory.
Not sure if serious. God damn Poe's Law.
Dark Ninja
Member
Nintendo wont even be around in 4 years #Doomed
There shouldn't be any difficulty in understanding that Nintendo and a hospital are two entirely different entities. Any involved require from the hospital, in relation to the International Olympic Committee, would have been handled by the British government. However, Nintendo as a big multinational corporation, needed to pay its way into Rio; as is to be expected since the International Olympic Committee is also first and foremost a business.
Edit:
It's true that Nintendo can't change the date of the Rio closing ceremony but that's all the more reason to believe that Nintendo's marketing schedule is completely screwed up. Nintendo needed the NX as a tangible object before going to Rio, otherwise they don't actually have any products that would benefit from Mario's cameo. Nintendo really should have revealed the NX at E3, now they're paying the price for that decision.
Laughing Banana
Weeping Pickle
I just don't get how some people's minds even work.
You are proof positive of how non-inclusive gaming culture can be. You know that image about a hardcore gamer that does nothing but to play videogames in their basement? That kind of image was created especially because people like you. People like you are why video games are always viewed by many in the public as something to be pointed and laughed at.
Sad.
I am just baffled how anyone considered an appearance in the biggest televised event in the world as a "mistake", especially in terms of branding. That is just the logic of 2 + 2 = 5. I just don't understand.
Going to Rio was a mistake, it's nothing but trash
MatthewB92
Member
Wasn't it just the number 1 selling console last month? Lol
StrangeRoboMemory
Member
Alex_Mexico
Member
lmao are you for real?
ranmafan
Member
100% agree with you. It's very baffling.
what does Monsters Inc have to do with this
and most importantly what does this mean for the NX. let's speculate
Come on now, even if the NX was announced at E3 the general market won't know what it is, the same way the general market don't know what Neo or Scorpio is. The mass consumers mostly get their info soon to release or after they do release, or when they realize they have to upgrade to get a new game.
Mario in Rio is brand awareness. Is a reminder. NX can be an Ouya and people will be interested if Mario is in the cover, because they'll remember Mario at the Olympics. If you don't realize this is because you don't realize how big and important the Olympics are.
StrangeRoboMemory
Member
I really enjoyed this clip; such a fun way for Japan to present itself, and of course such a huge and savvy marketing coup for Nintendo.
Great Ormond Street is TWO ENTITIES
One an NHS run hospital
One a privately-owned non-profit Charity.
The Peter Pan copyright, and therefore its inclusion in the Olympics, is under the latter. I don't know how I can make this any clearer. But I'll try.
Here's the website for the NHS-run state-owned hospital: http://www.gosh.nhs.uk/ and here's the website for the privately-owned non-profit charity: http://www.gosh.org/. Note the different domain names. Now, look at the "About Us" sections of both and you'll see that Peter Pan is only in the latter website because that's who it's owned by. Barrie gifted the hospital the copyright before the NHS had even been formed.
You are implying that a charity based out of a Children's hospital which donates to said hospital had to pay extortionate amounts of money to the IOC in order to get an extract from one of their copyrights recited in the opening ceremony.
Now I think this has gone on too long so I'll be ending the argument here, don't want to derail the thread too much.
Marketing 101 not found...
Srsly, this is the BEST marketing campaign ever created for Nintendo (even if it is indirect marketing)...
Dude, Nintendo is making a Park in Orlando FOR 2020 soo they are making a good move give publicite for that inversion, even if the NX is bad, Nintendo will be relevent in the public for history and a image for Japan. Heck that is what they want for "using bether their IP", they are expanding. Pokemon Go and this is the proof than Nintendo have a big reputation and very good imagen in the public eyes, and can be more than a "video game" company.
Stop mesure Nintendo like a tradicional videogame company, their are not that because the dont what to be that. Their are aiming for be a "entreteiment company".
StarCreator
Member
The video makes it pretty obvious this isn't a normal warp pipe though. Doraemon is clearly seen planting it into the ground (Mario doesn't see it coming and crashes into it a bit, even). If you're not familiar, Doraemon is capable of basically anything, so his appearance alone is enough to explain why the impossible is happening.
Crazyorloco
Member
This was a wonderful surprise and it is definitely getting people talking...nice job Nintendo.
Compared to the NX, both Neo and Scorpio are known quantities, more powerful versions of existing consoles with a proven track record. While the NX remains an unknown quantity, that's supposed to follow up Nintendo's least successful console since the Virtual Boy. While Mario might have one of the most famous faces in the world he can't save the NX right now when nobody has any idea what an 'NX' really is. This means that at best Rio is a missed opportunity for Nintendo.
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