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McDonalds sales disappoint in US despite all-day breakfast
- Thread starter maxcriden
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ChaosZeroX
Banned
I don't remember the last time I went to McDonalds or any fast food spot. I'm a health nut now. I'd rather spend an extra 5 bucks somewhere else to eat healthier then go to McDonalds.
computers putin'
Member
It's seriously the price that's the issue. If I want cheap crap food I go to Taco Bell now, and if I want something a little nicer I can go to a sit down restaurant and get a burger and fries for the same price as a meal from Mcdonalds.
Jazzy Network
Member
Man I havrnt been to McDonalds for food in years. Looks like that streak may continue.
No it doesn't - that's in your head lol.
Exactly. Same with Walmart vs. Target.
The all day breakfast thing was never going to work out because they didn't offer the full menu. Here in PA they only have mcmuffins and pancakes. No bagels, biscuits or mcgriddles
Also the price is getting out of hand. A mcgriddle meal is like almost $6.00. That's ridiculous. A Mcdouble is now like $1.40 or something around there. When it used to be $1 years ago. The one i go to doesn't even have a dollar menu anymore. Also nobody is ordering there artisan burgers at all. It just seems to take up space. They also got rid of al but 1 salad option
Also the price is getting out of hand. A mcgriddle meal is like almost $6.00. That's ridiculous. A Mcdouble is now like $1.40 or something around there. When it used to be $1 years ago. The one i go to doesn't even have a dollar menu anymore. Also nobody is ordering there artisan burgers at all. It just seems to take up space. They also got rid of al but 1 salad option
Acerac
Banned
They discontinues them in Buffalo, NY. Apparently they are not aware that people in this area enjoy their spicy chicken.
WaffleTaco
Wants to outlaw technological innovation.
I wonder when they introduce all of breakfast this fall will help.
Abstrusity
Member
No spicy mcChickens here, Chik-fil-A is out of the way, and Wendy's gave me foodpoisoning the last time Iw as there
Feels bad, man. I think I'll just start making my own spicy chicken.
RumblingRosco
Member
My local McDonald's and maybe all I've seen/been to have completely eliminated bagels, even from the breakfast menus.
This year, I've been visiting McDonald's more. Android Pay works pretty consistently, and the store I frequent is conveniently located for me.
There's one in Penn Station in NYC, so I often pick up a cold or hot coffee in the morning. If I'm headed home late, I pick up something for the long train ride home -- like a fruit smoothie or chicken nuggets.
The McDonald's app is pretty helpful -- the coupons and coffee punch card are nice to have.
There's one in Penn Station in NYC, so I often pick up a cold or hot coffee in the morning. If I'm headed home late, I pick up something for the long train ride home -- like a fruit smoothie or chicken nuggets.
The McDonald's app is pretty helpful -- the coupons and coffee punch card are nice to have.
Whaa? Never got that vibe.
family_guy
Member
I typically just get french fries or a McFlurry when I need a snack. Haven't had a regular meal from there in a long time.
Duane Cunningham
Member
They'll bounce back when they're the exclusive home of Mewtwo.
Future PhaZe
Member
the 2 dollar frappe's are the greatest deal of all time tho
Lactose_Intolerant
Member
Customer service = christian vibe
Feel the Swift
Member
Holy hyperbole.
Zelenogorsk
Banned
I went there at 3:00 AM after the all day breakfast thing had started and tried to order a sausage biscuit, they told me they couldn't serve them until 4. So how about trying all night breakfast!
Also once the price of the McDouble and the sausage biscuit increased, i decided to go elsewhere (usually Sonic).
Also once the price of the McDouble and the sausage biscuit increased, i decided to go elsewhere (usually Sonic).
SwiftDeath
Member
Make a good deal on the cheaper stuff (McDoubles, Fries, McNuggets) like the Mcpick nonsense earlier but communicate it effectively and keep it for more than 10 minutes.
I haven't gone to McDonalds in like 6 months because the last time I was there the McPick promotion at the time had expired, it was like it's 3rd iteration.
I literally drove away without ordering anything and won't go back until they decide how the hell they're going to give me a good deal on food there because there's no way I'm going to Mcdonalds for food and spend as much as I would at Culver's or Portillos
Never happening.
Fear that a trump presidency will ruin the economy. Better start saving now!
I haven't gone to McDonalds in like 6 months because the last time I was there the McPick promotion at the time had expired, it was like it's 3rd iteration.
I literally drove away without ordering anything and won't go back until they decide how the hell they're going to give me a good deal on food there because there's no way I'm going to Mcdonalds for food and spend as much as I would at Culver's or Portillos
Never happening.
Fear that a trump presidency will ruin the economy. Better start saving now!
Sub_Level
wants to fuck an Asian grill.
So the Cheeseburger would be 50 cents? Come on now.
dem Christians and their customer service
I don't often go to McDonald's much anymore but found myself there one night on vacation with the kids a couple of weeks ago.
They had a promotion going on that said McPick 2 where you could order from a number of items on the menu and two of them would come to $2.50. I ordered three double cheeseburgers, ketchup and cheese only and a 6 piece chicken nugget. All of these items were on the promotion menu.
Along with my wife and kid's orders the total came to $20.03. I originally handed the clerk a $20.00 bill and a $1.00 bill. Then my wife quickly gave me a dime which I gave to the clerk, expecting to get the $1.00 bill back along with $.07. She told me unfortunately she had already entered the amount in the system as $21.00. I explained that she could just give me the dollar back and the 7 cents change as opposed to 97 cents worth of change. She looked at me like I had 3 heads and eventually took my dime and gave me back 107 cents worth of change. So then I asked her if I could get a dollar bill for the 100 cents worth of change she had given me and she did it finally.
After sitting down to eat, I look at my receipt and see that I hadn't been charged correct for the McPick 2 and instead was charged the individual prices for each. I was a little upset with this as it was the entire reason I had ordered as much as I had because of the deal and as I was discussing this with my wife after having finished my first Double Cheeseburger, I bit into my second one to find Pickles, Onions, and Mustard. I threw it down and looked at the third burger which was the same.
She had somehow put through one double cheeseburger with the appropriate ketchup and cheese only and had input the other two with no ketchup and no cheese which actually would have been more work.
Needless to say I left disgusted (not just with myself for once at eating at McDonald's) and won't be returning anytime soon.
They had a promotion going on that said McPick 2 where you could order from a number of items on the menu and two of them would come to $2.50. I ordered three double cheeseburgers, ketchup and cheese only and a 6 piece chicken nugget. All of these items were on the promotion menu.
Along with my wife and kid's orders the total came to $20.03. I originally handed the clerk a $20.00 bill and a $1.00 bill. Then my wife quickly gave me a dime which I gave to the clerk, expecting to get the $1.00 bill back along with $.07. She told me unfortunately she had already entered the amount in the system as $21.00. I explained that she could just give me the dollar back and the 7 cents change as opposed to 97 cents worth of change. She looked at me like I had 3 heads and eventually took my dime and gave me back 107 cents worth of change. So then I asked her if I could get a dollar bill for the 100 cents worth of change she had given me and she did it finally.
After sitting down to eat, I look at my receipt and see that I hadn't been charged correct for the McPick 2 and instead was charged the individual prices for each. I was a little upset with this as it was the entire reason I had ordered as much as I had because of the deal and as I was discussing this with my wife after having finished my first Double Cheeseburger, I bit into my second one to find Pickles, Onions, and Mustard. I threw it down and looked at the third burger which was the same.
She had somehow put through one double cheeseburger with the appropriate ketchup and cheese only and had input the other two with no ketchup and no cheese which actually would have been more work.
Needless to say I left disgusted (not just with myself for once at eating at McDonald's) and won't be returning anytime soon.
I believe their current business model is combining the long held perception of McDonald's being cheap and fast with manipulative drug-like food. I don't believe they actually are cheap or fast.
Sorcerer
Member
I thought I read that the all breakfast was really popular, and there was less demand for everything else on the menu.
Ninja Scooter
Member
Lack of glory holes
Not Spaceghost
Spaceghost
Honestly at this point I think that super size could save them. If they are even allowed to do that anymore.
Okay.
Stormwatch
Member
I feel like they need to pick an identity and stick with it. Are they fast? Are they cheap? Or are they premium? It feels like they are trying to be all 3 at once and failing completely. They got rid of the items I used to buy from them (snack wraps, chicken selects, and southern style chicken). Now it seems the the items I have to choose from are shitty or too expensive to justify buying them as fast food.
Voysa Reezun
Banned
Their food needs less salt in it. I can only taste salt when I eat something from there. I used to love their sausage biscuits, but good gravy, I can only get through about three bites of one now before the salt content overwhelms me. I have no clue how I used to eat this stuff all the time.
I don't use a ton of salt in my cooking at home (I tend to rely on many, many different spices and herbs), so I think my body has adjusted to that. If they had a low-sodium version of some of the food they have there, I might go there if I were hungry and away from home. I drive quite a bit as an adjunct instructor, and today I was so hungry for something more substantial than an apple and some trail mix on my way in, but I couldn't get over the idea of ingesting that much sodium and just drove past the McDonald's. I chose to remain hungry.
I don't use a ton of salt in my cooking at home (I tend to rely on many, many different spices and herbs), so I think my body has adjusted to that. If they had a low-sodium version of some of the food they have there, I might go there if I were hungry and away from home. I drive quite a bit as an adjunct instructor, and today I was so hungry for something more substantial than an apple and some trail mix on my way in, but I couldn't get over the idea of ingesting that much sodium and just drove past the McDonald's. I chose to remain hungry.
Zelenogorsk
Banned
Another interesting angle to this is that some McD franchisees are complaining that the cheaper breakfast options are hurting overall sales:
http://www.eater.com/2015/10/16/9553041/mcdonalds-all-day-breakfast-disaster-franchisees-upset
"A recent survey of 29 McDonald's franchise operators reported on by Nation's Restaurant News finds that many are stressing out over all-day breakfast. One is quoted as saying, "In small stores, the problems are vast with people falling over each other and equipment jammed in everywhere." Others complain that check averages are falling due to the availability of lower-priced breakfast items"
http://www.eater.com/2015/10/16/9553041/mcdonalds-all-day-breakfast-disaster-franchisees-upset
"A recent survey of 29 McDonald's franchise operators reported on by Nation's Restaurant News finds that many are stressing out over all-day breakfast. One is quoted as saying, "In small stores, the problems are vast with people falling over each other and equipment jammed in everywhere." Others complain that check averages are falling due to the availability of lower-priced breakfast items"
Mr Blue Sky
Member
The 2 for $2.50 and breakfast 2 for $3.50 deals are the only thing I get at McDonald's,
nothing else on the menu really interests me or I know at that price I'm better served
heading to another place. The choices on the deals also vary by location it seems, so
often even when I would eat at McDonalds I pass on it because of that as well.
nothing else on the menu really interests me or I know at that price I'm better served
heading to another place. The choices on the deals also vary by location it seems, so
often even when I would eat at McDonalds I pass on it because of that as well.
Snkfanatic
Banned
Me either, people just seem to be very friendly.
The Real Abed
Perma-Junior
2 Sausage McMuffins and a Hash Brown from time to time. But not like all the time.
The problem is they don't have mcgriddles on the all day breakfast. Sorry but that's a major handicap for me.
All day breakfast was a nice change, but I don't think it really got to the heart of the issue. Their menu is just not exciting. In recent years they have cut down the menu a ton and focused on a few items. They no longer introduce new, interesting menu items to try. That's what I loved about McDonald's! I can go in and try something new and interesting once in a while. Course, their restaurants in other parts of the world get all sorts of interesting menu items. For some reason, they are VERY conservative in the USA when it comes to doing anything new. And so it just feeds into this circle of a boring menu, and when you have food that is not high quality, not exceptional in any way, and never switches it up... people just go somewhere else.
(Also want to state McD's always has the most disgusting people hanging around their stores and they seem totally inept in managing that. Way more than ANYWHERE else. I'm pro reform when it comes to dealing with the homeless and mental health issues we are having in many parts of the country, but nobody wants to deal with that when trying to eat. Sorry.)
The Good: I like the current 2 for 2.50 menu they have going. I accept McDoubles can't be $1 forever, and a while back they raised them to like $1.69 each in my area, so being able to get 2 for $2.50 is a bargain.
If they aren't going to expand on quality, then they need to expand on value. Right now you have the "2 for" menu which is very reasonable, and everything else is like ~$6 and up! where's the middle ground? I'm not gonna buy the $6 or $7 burgers when I know the 2 for $2.50 burgers are made from the same ingredients only in a smaller form and at way better value.
All day breakfast was a nice change, but I don't think it really got to the heart of the issue. Their menu is just not exciting. In recent years they have cut down the menu a ton and focused on a few items. They no longer introduce new, interesting menu items to try. That's what I loved about McDonald's! I can go in and try something new and interesting once in a while. Course, their restaurants in other parts of the world get all sorts of interesting menu items. For some reason, they are VERY conservative in the USA when it comes to doing anything new. And so it just feeds into this circle of a boring menu, and when you have food that is not high quality, not exceptional in any way, and never switches it up... people just go somewhere else.
(Also want to state McD's always has the most disgusting people hanging around their stores and they seem totally inept in managing that. Way more than ANYWHERE else. I'm pro reform when it comes to dealing with the homeless and mental health issues we are having in many parts of the country, but nobody wants to deal with that when trying to eat. Sorry.)
The Good: I like the current 2 for 2.50 menu they have going. I accept McDoubles can't be $1 forever, and a while back they raised them to like $1.69 each in my area, so being able to get 2 for $2.50 is a bargain.
If they aren't going to expand on quality, then they need to expand on value. Right now you have the "2 for" menu which is very reasonable, and everything else is like ~$6 and up! where's the middle ground? I'm not gonna buy the $6 or $7 burgers when I know the 2 for $2.50 burgers are made from the same ingredients only in a smaller form and at way better value.
Dusk Soldier
Member
The reality of the world is that most stores pull at least 60% revenue from Drive-thru sales.
DT customers are notoriously impatient. If they show up to a store and the line is too long, they leave.
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