Saw this posted in PoliGAF and thought more people needed to give it a read.
Johnathan Mahler did a fantastic job detailing the relationship between Jeff Zucker and Donald Trump and exploring how they both helped each other find success. Some choice excerpts
https://mobile.nytimes.com/2017/04/04/magazine/cnn-had-a-problem-donald-trump-solved-it.html
Just a reminder of what CNN represents these days and what you're supporting by watching it. Creating news, shifting reality and treating real life like some ESPN/WWE bullshit just to chase ratings.
Sorry, women, minorities, LGBTQ Americans... Anyway, give it a read and feel the outrage.
Johnathan Mahler did a fantastic job detailing the relationship between Jeff Zucker and Donald Trump and exploring how they both helped each other find success. Some choice excerpts
https://mobile.nytimes.com/2017/04/04/magazine/cnn-had-a-problem-donald-trump-solved-it.html
At a postelection panel sponsored by Harvard University, Zucker's alma mater, a political reporter for The Washington Post, Karen Tumulty, drew cheers when she pressed him about his willingness to provide a platform to ”nut-job surrogates" like Katrina Pierson, the Trump campaign spokeswoman who asserted on CNN that President Obama invaded Afghanistan. Zucker surely knew that his hiring of Lewandowski would create controversy and in turn give his anchors something to talk about. That is exactly what happened: The hiring became a cable-news story about cable news.
As Zucker sees it, his pro-Trump panelists are not just spokespeople for a worldview; they are ”characters in a drama," members of CNN's extended ensemble cast. ”Everybody says, ‘Oh, I can't believe you have Jeffery Lord or Kayleigh McEnany,' but you know what?" Zucker told me with some satisfaction. ”They know who Jeffrey Lord and Kayleigh McEnany are."
Zucker lives about 10 blocks from Trump Tower, and three of his four children still attend the same Upper West Side private school as Trump's youngest son, Barron. ”I like Donald," Zucker told me, before quickly correcting himself. ”I guess I shouldn't call him that. I like President Trump. He's affable. He's funny." He paused, searching for another adjective.
”He's good company?" I suggested.
”He's good company," Zucker agreed. (The White House declined to comment on the record for this article.)
For a network that had self-consciously emulated the drama-ratcheting techniques of sports programming, the election could not have concluded in more fitting fashion than with the underdog Trump defying the oddsmakers, turning what was expected to be a blowout into a nail-biter. Zucker, running CNN's coverage from the Washington control room on election night, kept the network's cameras trained on the anchor John King as he worked the Magic Wall — the large touch-screen map that has been the centerpiece of CNN's election-night coverage since 2008 — pointing, tapping and sweeping his way through the biggest upset in American political history.
Not until midnight, when Trump's victory appeared certain, did Zucker finally redirect the cameras to CNN's panelists for reactions and analysis. Lord declared Trump's probable election a ”miracle." Jones congratulated Lord on his candidate's likely victory but then quickly added: ”People have talked about a miracle. I'm hearing about a nightmare." A spontaneous, moving monologue followed, with Jones, visibly shaken, calling the results a ”whitelash" and wondering how parents would explain the election to their children in the morning. It was a huge night for CNN. They not only beat the other cable-news channels; they also beat the Big Four networks.
Back home in New York a few days later, Zucker called Trump from his son's Saturday-afternoon Little League game to congratulate him.
”I thought I needed CNN to win," the president-elect said.
”Imagine how much you would have won by if you had been on CNN," Zucker replied.
In February, Zucker commissioned a survey of the public's perception of CNN, to see whether the president's war against the network was having any effect on its reputation. Zucker reviewed the report on a recent morning with the network's senior staff members and audience-research team. The results were not surprising. Few people had been swayed by Trump's criticisms. If they considered CNN a trustworthy source of news beforehand, they most likely still did; if they considered it unreliable or biased, that probably hadn't changed either.
What had changed was that people on both sides had stronger feelings about CNN. ”I was taken aback by realizing through this that we are no longer a utility," one member of the network's research team answered when Zucker asked for her take-away. ”We actually have a personality now that people either hate or love, whereas we used to be a little more milquetoast in their minds."
It was another way of saying that CNN is no longer neutral programming. There's an obvious correlation between this transformation and CNN's recent success. It's not what's least objectionable that people want, it's what's most objectionable. Controversy and conflict attract attention, especially when Donald Trump is at the center of it all. Not that Zucker needed a survey to tell him that.
”Anderson, I've just heard from Donald Trump himself," he said. ”He thinks that this convention has been a tremendous convention. He has a message for you, Anderson: He is not pleased. He thinks that we're not accurately representing this convention." Lord moved on to Trump's one indisputable claim: ”He specifically said to say that your ratings, our ratings at CNN here, are up because of his presence in this convention. And I think I've more or less delivered the message."
After he finished the segment, Lord left CNN's makeshift studio and bumped into Zucker, sitting in the convention hallway in a golf cart. ”I said, ‘I guess you didn't see this, but Trump called me on air,' " Lord recalled. ”He jumps off the cart, and I tell him the whole story." Having been on the other end of these outraged phone calls from Trump himself, Zucker had only one question. ”The very first thing he said is, ‘You didn't use an expletive on the air, did you?' I said no. Then he grabs me by the lapels and says, ‘That is great television!' "
Just a reminder of what CNN represents these days and what you're supporting by watching it. Creating news, shifting reality and treating real life like some ESPN/WWE bullshit just to chase ratings.
Sorry, women, minorities, LGBTQ Americans... Anyway, give it a read and feel the outrage.