Having variety during prime viewing hours probably would have helped. I can only watch so much swimming and people running fast in a two week span before it gets boring.
Maybe don't tape delay?
If that happens, my prediction would be that millennials had been in a Facebook bubble or a Snapchat bubble and the Olympics have come, and they didnt know it.
NBC charged up to 50 percent higher rates for internet ads than for TV because the web audience trends younger and marketers are eager to reach millennials, Lazarus said, and there was little trouble selling spots on both platforms. NBC said its profit from the London games was about $120 million, and that it sold more than $1.2 billion in commercials this year and expects to even bigger earnings than four years ago.
The only sport I care about is Basketball and I didn't watch any full Olympic game. Frankly the NBA is much more competitive and interesting. But maybe that's just me.
Either way, fuck off NBC. I do what I want.
I don't care about the Olympics..
What are some e-sports that are easy to understand and get into?
The issue is that NBC was time shifting. I don't think many people time shift sports.
My other favorite part of NBC's coverage is when the channel guide would say something like "Badminton, Beach Volleyball, Equestrian" for a three hour block, so I'd watch because I like those three events and it would be nothing but a water polo match and then an hour of newscasters on the beach talking to each other about what food they ate.
It's disappointing to see so many not into the Olympics. It's something that brings the world together. It's two weeks of positive vibes and powerful emotions that hundreds of countries get to share on. I see something like this http://m.neogaf.com/showthread.php?t=1264530 as worth more than anything from any TV drama because it's real emotion.
Even if you watch it on DVR to fast forward through the commercials and background stories, it's better than not watching it at all. I feel bad for people that missed out on seeing it.