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Pachter talks about AdBlock

Yeah, that's another big problem. I'm delighted to click ads for things I be interested in ( I learned about Kill la Kill from an ad on GAF, for example) but 99 percent of ads I get is crap that I will never care about, so I simply ignore them.
 
And this is in a world where most browsing is now done in bandwidth-limited contexts, in comparison to the bandwidth-unlimited contexts of the early 2000s.

According to AdMuncher I block, on my person desktop alone, about 2.2 gigs of ads a month. This doesn't include all the ads blocks on all PCs I own. This adds up.
 
So, then, pop-up blockers were wrong, and every single browser company is complicit in widespread piracy that led directly to the bankruptcy of a major company that at one point was among the most-trafficked sites on the net? And you've turned off the pop-up blocker in your browser voluntarily, because you couldn't possibly stomach participating in such a gross endeavor?

Many seem to want to put out the notion that "the customer is always right" while forgetting that they aren't actually a customer until they watch the ad. I'm approaching this from the moral perspective. Pop-up and ad blockers are immoral assuming it's a legitimate site using them in legitimate ways to generate revenue. Web browsers that use blockers by default are making an immoral choice for the sake of pulling more customers to their product. A thing being desirable or widely implemented doesn't make it moral. A solution to this may be allowing the popup to open behind the main window, and to be closed in a second or two. That way the site receives it's revenue and the viewer doesn't deal with the ad. In any case, it's seems like there should be a better solution than to outright deny all ad revenue.

While I'm wading through the mountains of shit that is the internet, trying to browse for a few worthwhile bits of content, I have no obligation to pay all the shit peddlers I pass by in my search.
Especially not with my precious time.

No obligation to pay? If you click on the link to a website you are essentially demanding a service that they have no choice other than to provide assuming it's a public site. At some point these sites will say they have no obligation to serve you when you're using adblock, and you will find that they don't need you as much as you don't need them.

You've failed to address the computer security and privacy concerns related to ads. They're not just annoying, they're a liability.

If the ads are maliciously designed, such as the ones used on most porn sites, then it changes the moral argument. But assuming it's a normal ad with no ill intentions, my argument stands.
 
The problem comes from the fact that advertising is the only method of revenue generation that many of these websites have. Give us another option, allow us, the users of the content, to pay directly for an ad-free experience, and I'm sure a good number of people would be happy to do it.

As it is, places like IGN and Facebook aren't made for us. We're not the customer. We're the product. The advertisers are the customer. Those websites exist to service them, not us.
 
If the ads are maliciously designed, such as the ones used on most porn sites, then it changes the moral argument. But assuming it's a normal ad with no ill intentions, my argument stands.

There is no option to opt-out of malicious ads and ad servers that track your browsing and just be served normal ads so your argument falls apart. Even reputable sites have had key loggers and worse embedded in ad banners. If ads weren't the number one source of malware infections, didn't track you and weren't obnoxious there wouldn't be a need for Adblock.

This is why the moral argument for not using Adblock has long since been lost.
 
Many seem to want to put out the notion that "the customer is always right" while forgetting that they aren't actually a customer until they watch the ad. I'm approaching this from the moral perspective. Pop-up and ad blockers are immoral assuming it's a legitimate site using them in legitimate ways to generate revenue. Web browsers that use blockers by default are making an immoral choice for the sake of pulling more customers to their product. A thing being desirable or widely implemented doesn't make it moral. A solution to this may be allowing the popup to open behind the main window, and to be closed in a second or two. That way the site receives it's revenue and the viewer doesn't deal with the ad. In any case, it's seems like there should be a better solution than to outright deny all ad revenue.

It is not immoral to stop ads opening new windows without your consent!
It is not immoral to protect yourself from malware!
It is not immoral to stop random video ads that blast sound at you that appear on the side of a webpage hours after you have opened it!
It is not immoral to stop ads that automatically redirect you away from a website you are on (to the ad's website) when they load up!

Edit: Hahaha, holy shit!
GT is now showing one of the dodgy ads that was in GiantBomb video that was posted a few pages back.
 
Pop-up and ad blockers are immoral assuming it's a legitimate site using them in legitimate ways to generate revenue.

I wouldn't say it's immoral. Ads are a known inconvenience, associated with known risks, and no one is forcing these sites to use an advertising-based business model. Not to mention that the amount of effectively non-consensual information gathering that's used in ad targeting is already basically both a breach of privacy and an insidious type of thought manipulation.
 
Security issues aside, my biggest gripe is I never have ads even remotely relevant me. TBH, I don't mind being tracked if it ever worked properly. I have a pretty large footprint on the internet as I shop online all the time and read a fuckton of news ranging from video games to Wikis on ancient Rome.

I constantly get ads for cars I will never be able to afford, food I would never put into my body and medications that I have no need for.

I'm a 40 year old man, divorced, one kid age 17, make 36k a year and am a big time homebody. I buy thing like video games, air diffusers, geek gadgets, porn, heavy metal CDs and certain designer clothes, all purchased online. What ads do I get? Feminine products, Lexus high end cars, trips to Vegas tickets, and country music video sales. Jesus Christ, we have sent probes to the moons of Jupiter but they can't figure out how to give me ads for things I actually have a history of purchasing?

The ads on neogaf most certainly don't adhere to ABP's "acceptable ads" standard. There's an animated HTML5 ad on top of the page right now as I type and once I got another HTML5 ad that made nearly froze Firefox due to using an obscene amount of blur effects Unfortunately, my browser got so slow I had to close the tab and couldn't report the ad.



Same here. I decided to stop using ABP and anti-tracking measures a few years ago and the result is pathetic. I still get mostly ads that have zero relevance for me. The closest they get to relevancy is showing ads for products on online shopping websites I just happened to visit.... which is stupid because I just browsed/purchased said product(s) on that exact same website.

I've also started using Youtube while logged in, after years of keeping anonymous and the ads are also utterly irrelevant and give me zero reason to watch them to the end. I can't fathom why they think people will watch 30+ second TV-style ads to completion on youtube, where the way users interact with content is entirely different from traditional TV. I selected the content I want to watch, often while being unsure if it's really the video I'm looking for, shoving an ad that might be as long as whatever I'm trying to watch is certainly not the best way to get my attention (AFAIK youtube ads need to be watched to the end to count an impression). The style of the ads are also often unsuitable for internet-style consumption.

I believe advertisers would get much better results using highly-focused 5 second Youtube ads instead of long TV-style ads. That's long enough to display a brand/message and short enough that most users wouldn't bother reaching for the "skip ad" button.

That's super odd. AdSense (Google?) never fails to work for me. They can pick up whether I've been to Amazon searching for a certain product, Googling certain things, or certain online retailers.

But I do agree that Youtube is absolutely atrocious for relevant ads. It's almost as if they're on a different ad platform.
 
The idea that it's immoral to avoid ads is just so ridiculous I can't wrap my head around it. Sorry, but morality doesn't even factor in when dealing with impressions, click throughs, or any ad generating business model. It's a business model that is based on 99.9% of customers not ever clicking through, and 90% of people completely ignoring it whether it is blocked or not. If you feel it's immoral, than it is also immoral not to click through. And it is also immoral not to click through and buy a product.
 
Many seem to want to put out the notion that "the customer is always right" while forgetting that they aren't actually a customer until they watch the ad. I'm approaching this from the moral perspective. Pop-up and ad blockers are immoral assuming it's a legitimate site using them in legitimate ways to generate revenue. Web browsers that use blockers by default are making an immoral choice for the sake of pulling more customers to their product. A thing being desirable or widely implemented doesn't make it moral.

So in other words, every major browser manufacturer (including the world's largest advertising company) in the last 10 years is contributing to a massive tidal wave of content piracy by blocking ads. This action caused the bankruptcy of a major legitimate company, and as a user of those browser products, you've opted out of the pop-up blocker installed in your browser so you are not complicit.
 
Because I like a nice, clean webpage without intrusive ads. Or any ads at all.

If everyone would think like you, there wouldn't be as much websites for you to enjoy. I suggest you only visit websites that DON'T rely on financing through ads in any way. That would be a sad experience. But it would be nice and clean I guess...

Oh and it's bannable to admit that you are using adblockers on gaf, just fyi.
 
Also, also, that's silly that you get in trouble for using an add on.

Why? By using this specific addon, you are basically denying money to the site owner. It's not even your money you have to pay because the advertiser pays it. And the site owner needs money to run the servers. How much money have you paid for using any website before?
 
The idea that it's immoral to avoid ads is just so ridiculous I can't wrap my head around it. Sorry, but morality doesn't even factor in when dealing with impressions, click throughs, or any ad generating business model.

It's especially ridiculous to those of us old enough to remember the days before the internet was commercialized, before usenet was ruined by ad spamming, and when email could safely be used without any kind of spam filtering.

For every one site with reasonable ads (like GAF), there are about a hundred with pop-ups, full page ads, ads that play audio, and flash ads that eventually crash your browser. I don't normally block ads, but I can understand/sympathize with those that do.
 
Why? By using this specific addon, you are basically denying money to the site owner. It's not even your money you have to pay because the advertiser pays it. And the site owner needs money to run the servers. How much money have you paid for using any website before?

I paid for Dtoid Huge for a couple of months.
 
Why? By using this specific addon, you are basically denying money to the site owner. It's not even your money you have to pay because the advertiser pays it. And the site owner needs money to run the servers. How much money have you paid for using any website before?
There's a lot more to this than wanting the owners to get money or not. Adverts can often completely ruin the website and can create security risks. People who use adblocker, including me, turn it on so we don't need to put up with any of that. I then whitelist the few sites I trust.
 
There's a lot more to this than wanting the owners to get money or not. Adverts can often completely ruin the website and can create security risks. People who use adblocker, including me, turn it on so we don't need to put up with any of that. I then whitelist the few sites I trust.

This doesn't make sense. Why whitelisting sites? They don't specifically choose which ads are displayed, only the format and some criteria. Malware ads can occur on your whitelisted sites as well.
 
He brings up Pandora, but you don't have to listen to ads if you buy the service. When I go to the theater or watch a movie channel, I don't watch ads. So his whole (emotionally defensive, even for Pachter) point is broken. Ads are not the only way to get money. Sites like IGN could (and have) use a subscription service. I personally would rather pay money than listen to ads, and have done just that if given the opportunity. Think of all the cell phone apps with 2 versions: free with ads, or pay. Typically the ads version makes way more money.

Honestly I don't think there is any romantic heroism in attacking APB users like Pachter did. He came across as a lover of capitalism, attacking people who hurt him personally. It was very unprofessional. As others have stated, there are security reasons for ABP too.
 
A discussion of why people choose to make these choices, or a sober analysis of the role that service issues contribute to problems like adblocking or piracy is not an endorsement. As I implied in my previous post, I view AdBlock's existence as an entirely reasonable service that arose as a response to the increasing pervasiveness of advertising, and I contextualize it along with prior such responses to overly invasive advertising, such as pop-up blockers--which are universally accepted as useful and not a great moral evil. How people choose to use Adblockers, if they choose to do so, is up to them. I think individuals should exercise their own discretion as to how to square the problem of consuming so much content online for free with their imperative to lower the nuisance level of advertising that is foist upon them, and I hope that the solution that individuals choose, and thus by extension that we collectively decide on as a society of people, is one that results ina better internet along with fair and stable funding models for content providers or producers.

I think this way of seeing it is reasonable, but I would really really prefer if ABP worked on a blacklist system instead of a whitelist. If ABP is a result of overly intrusive ads, you would think you should restrict its usage to only sites that are overly intrusive, but the only way anyone can use it is to block every and all ads, except for the sites they use most frequently, if they even remember to whitelist that.
 
I think this way of seeing it is reasonable, but I would really really prefer if ABP worked on a blacklist system instead of a whitelist. If ABP is a result of overly intrusive ads, you would think you should restrict its usage to only sites that are overly intrusive, but the only way anyone can use it is to block every and all ads, except for the sites they use most frequently, if they even remember to whitelist that.

I can't speak for ABP, but most ad blockers are based on blacklisting; you have to subscribe to a filter list in order to block anything by default. It's just that 99.9999%+ of users subscribe to EasyList or another filter set that takes care of the vast majority of filters. The scripts themselves have no capability to automatically detect ads.
 
What a scumbag.
Has probably already been said but I just watched this and fuck that tbh. Yeah the guy who sent in the question was being a bit of a dick about it but that was a crappy way to respond.

Also the point about Breaking Bad only being possible because of ads was stupid. Netflix and their great original series say hi.
 
I can't speak for ABP, but most ad blockers are based on blacklisting; you have to subscribe to a filter list in order to block anything by default. It's just that 99.9999%+ of users subscribe to EasyList or another filter set that takes care of the vast majority of filters. The scripts themselves have no capability to automatically detect ads.


Well, I mean on a site by site basis, not ad by ad. So subscribe to EasyList, but only apply EasyList to the sites that are bad.
 
If everyone would think like you, there wouldn't be as much websites for you to enjoy. I suggest you only visit websites that DON'T rely on financing through ads in any way. That would be a sad experience. But it would be nice and clean I guess...

Oh and it's bannable to admit that you are using adblockers on gaf, just fyi.

I think this has been stated before, but it isn't ban worthy to just admit to using adblockers. What is ban worthy is to admit to to using adblockers AND being a dick about it - bragging about how you don't care if EviLore doesn't make money off of it...

I use Adblocker Plus, but I do whitelist the five or so sites like NeoGAF that I use pretty much every day. It's mainly a trust and security issue for me. I can tell that EviLore does a very good job at monitoring the ads that get used on the site. I trust that I don't have to worry about ads with hidden viruses and malware when I come here - hence whitelisting this site.. In part, I think this is helped by seeing EviLore posting in the threads where people complain about the ads.
 
I don't mind non-intrusive ads, banners and the such. I go with a blocker by default but whitelist all of the sites I frequent or consume content regularly from.

The only major things that I come across frequently that get to me are disproportionate video ads. Drives me nuts when I'm prompted to watch a thirty second ad for a video thats a minute or two long.
 
So in other words, every major browser manufacturer (including the world's largest advertising company) in the last 10 years is contributing to a massive tidal wave of content piracy by blocking ads. This action caused the bankruptcy of a major legitimate company, and as a user of those browser products, you've opted out of the pop-up blocker installed in your browser so you are not complicit.

I'm not sure what the scope of the problem, nor my personal use of blockers, has to do with my claim that ad blockers are immoral. I'm fairly certain it has nothing to do with it, in fact. But in any case here are answers your questions: 1)Yes, web browsers have contributed to the notion that ad blocking is an acceptable practice. 2) I have no idea what company you're talking about, though it would take extensive study of it's financials before claiming there's a causal relationship. 3) I haven't opted out, so I am complicit.
 
1)Yes, web browsers have contributed to the notion that ad blocking is an acceptable practice.

You're answering a question I didn't ask. I don't care who contributed to the notion that ad blocking is acceptable. Web browsers all adopted opt-out, on-by-default popup blockers. They did it. They ended popup advertising as a business model. Your stance is that by doing so, the world's largest advertiser, along with other browser firms, orchestrated the world's largest campaign of content piracy by disabling advertising without site consent.

2) I have no idea what company you're talking about, though it would take extensive study of it's financials before claiming there's a causal relationship.

You responded to my post that gave a history of how pop-up blockers came to be, so I assumed you read my post which explained that there's exactly one company whose ads led to the creation and standardization of pop-up blockers, and that that company was at the time more trafficked than eBay or Yahoo and today is bankrupt, because they did all of their business through pop-up ads and their business model was wrecked by pop-up ad blockers. Did you read my post that you replied to, or just sort of glaze over it a bit and decide that I musn't have chosen my words very carefully?

3) I haven't opted out, so I am complicit.

Well, it sort of takes the sting out of the great moral wrong you're accusing people of when there's a literally less than five second process for you to correct it in your own life at no cost to yourself and you haven't done it.
 
This doesn't make sense. Why whitelisting sites? They don't specifically choose which ads are displayed, only the format and some criteria. Malware ads can occur on your whitelisted sites as well.
Correct, but at least the odds are pretty low when only 4 sites or so are showing ads. Also you seemed to completely miss everything else about how most sites show ads that get in the way of everything. Believe me, if GAF or any other whitelisted site were to start using them they would get removed from the whitelist immediately. For example, no way am I ever loading up IGN without an adblocker:


I never really visit IGN but I decided to this time to see what the ads were like:

NewEnergeticFrilledlizard.gif


Yeah, this is the exact sort of thing I normally try to block out.

I like supporting, but not at the cost of ruining my Internet experience thanks. This is also why popup blockers are a thing, and nobody has a problem with them.
 
He brings up Pandora, but you don't have to listen to ads if you buy the service. When I go to the theater or watch a movie channel, I don't watch ads. So his whole (emotionally defensive, even for Pachter) point is broken. Ads are not the only way to get money. Sites like IGN could (and have) use a subscription service. I personally would rather pay money than listen to ads, and have done just that if given the opportunity. Think of all the cell phone apps with 2 versions: free with ads, or pay. Typically the ads version makes way more money.

Honestly I don't think there is any romantic heroism in attacking APB users like Pachter did. He came across as a lover of capitalism, attacking people who hurt him personally. It was very unprofessional. As others have stated, there are security reasons for ABP too.


Uhhhhhm....
 
Lol I'm immoral for trying to avoid viruses and malware.

Okay sure.

Pretty much this, you can all talk about your morals and shit, but at the end of the day I will protect my computer from any kind of attack or tracking.

If one days those kind of ads are banned and we get ads that aren't annoying as fuck, I'll stop using adblock on 99% of the internet. Until then, nothing will change my mind.
 
Sorry Pachter, maybe if the corporate world had you know... built the web in the first place, it would have been designed in a way where withholding network requests until you've submitted yourself to the prescribed amount of psychological manipulation was more feasible.

It's silly that some people push some doomsday vision of the future where the poor profiteers can't make their money and all the content will go away. It's bullshit. So much of the games media is an ad in and of itself already. A lot of times you're watching ads in order to watch more ads.

Even stuff like NeoGAF... there's no doomsday scenario. Even if every web-based message board keeled over due to ad-blocker we could go back to Usenet. It's a little archaic, but necessity is the mother of invention, I'm pretty sure the open source community could pull it out of the 1900s. Or maybe just start fresh.

I ain't worried about it.
 
I never really visit IGN but I decided to this time to see what the ads were like:

NewEnergeticFrilledlizard.gif


Yeah, this is the exact sort of thing I normally try to block out.
Wait. Seriously? Damn. Now I know why I don't visit IGN at all. Is that really how the site is presented?

I thought it was bad enough on Mac OS X Hints where it would force you to answer a question before showing you the content you were searching for.

The worse is YouTube's horrible targeted advertising that thinks I'm a female. If I hear the words "Bethers" or "Nerdy nummies" again I will fucking go ballistic.
 
Without going too ad-hominem, Pachter's role is essentially to lobby for/in favour of companies that have massive stock in advertising. The companies he relates to are involved frequently in large advertising campaigns; the programmes he guest stars on are reliant to a large extent on advertising... so it's not like he doesn't already have a sympathetic ear to those aspects of an industry.

What I strongly resent is the tone in this thread made by some people that somehow there is a moral imperative to let your computer be bathed in advertising as the marketers would want. Never mind their frequent, flagrant abuse of consumer trust by introducing all sorts of spyware, malware, obnoxious pop ups, as well as ads that absolutely detract from reading the content you clicked through to in the first place.

Advertising does not take precedence over my right to access a website in a way which does not compromise my computer's security or performance.

If advertisers want to be moral citizens and not abuse the service, they can start by making less intrusive ads that don't actively cause damage. Until that day, adblockers are going to be used widespread.

The cynic in me says one day the advertisers will legislate to ban adblock. I have no doubt they are morally contemptible enough to try.
 
Sites that i like i periodically will click on ad's just to help them out. I just dont appreciate some of the nasty sites that just fill up your entire screen with pop ups over and over....like porn sites use to do, I no longer go to porn sites for personal reasons now but sites like that ...man notorious for the real bad pop ups that put viruses on your site.

I work on computers,etc in my local area outside of my regular day job as a CNC Programmer and i would say 90% of the computers i fix or rid of perm pop ups and viruses,fake anti-virus malware,etc..all were from people using those computers visiting porn sites or some kind of illegal software site.

But helping sites out by clicking ad's is a good thing imho because i feel like i should give back for the great info,etc i get from those sites, like Gaf.
 
I don't use adblock, not because I really care about helping the websites, but because I can't be arsed to do it. Ads aren't that intrusive at all, especially on GAF (except for the sites that play a fucking song or video, I hate those).
 
I use AdBlock but I wouldn't complain if it just stopped working one day. We get free websites and videos online and if watching an ad is the price I'm ok with it. I do disable ad block for websites I think deserve the revenue and have non-intrusive ads. Neogaf is one of them.
 
Man I like Pachter. I hate the entitlement people feel who use Adblock and especially who pirate games. Great you pirate games, but don't then come up with convoluted bs story about why its the industries fault and you'll actually maybe buy it later if you like it. Just admit you are cheap.
 
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