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Playboy goes digital. 57 years of articles, photos for $8mo, $60yr

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I remember my first Playboy. It was a Jenny McCarthy issue. Oh, what was I thinking? Anywho, figured this was relevant to GAF's interests.


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(CNN) -- If you've long harbored tender memories of Miss February 1988 but misplaced your dusty old box of Playboys, take heart.

The House that Hef built is putting all its magazines -- from the inaugural December 1953 issue with cover girl Marilyn Monroe, to the current one with rock heiress Lizzy Jagger -- into an online searchable database.

Playboy Enterprises on Thursday announced a subscription service that provides online access to every page of every issue, giving readers everywhere the chance to catch up with those, um, fiction excerpts, interviews and investigative articles.

The service, called iPlayboy, contains every last photo image, news story, interview, work of fiction, advertisement and nude centerfold published in monthly magazines over the span of 57 years, according to a statement released by the Chicago-based Playboy Enterprises.

More than 130,000 pages of content have been rendered viewable, readable and searchable online and optimized for electronic tablets including the Apple iPad, according to the statement.

This 1985 issue featured nude photos of Madonna, taken years earlier before she became famous.

"Readers can search for a groundbreaking interview they read years ago, find classic fiction, or read about the most recent celebrity cover model, all in one place," the statement added.

Playboy's motivation for creating the service was due in large part to the handful of electronic tablet devices that have hit the market, according to chief content officer Jimmy Jellinek.

"The iPad and the tablet is the most transformative piece of technology since the invention of the personal computer," Jellinek said. "This is changing the way people consume media, so it's really the perfect platform for our consumers to engage with the totality of the Playboy experience."

Subscriptions are available for $8 per month, $60 per year and $100 for two years. The service is optimized for the iPad and will be updated with each monthly issue.
Playboy currently sells an app that abides by Apple's content restrictions and doesn't show nudity. Customers can, however, access uncensored content on iPlayboy through their iPad's web browser.

An Apple media representative declined comment on the matter.

In addition to Playboy's magazine archives, the service offers customers a wide range of exclusive video content that featuring monthly cover models as well as clips handpicked from what Jellinek calls a "treasure trove of video archives" that go back to the inception of the brand.

Vintage footage from inside the old Chicago Playboy mansion of the 1960s and of Playmates donning mermaid costumes and swimming in founder Hugh Hefner's pool are just a few choice examples of footage Jellinek says is intended to give iPlayboy customers unprecedented insight into the brand.

But if you're nostalgic for the classic experience of thumbing through a glossy, you need not worry about the hard copy version of the magazine going anywhere anytime soon. "This is just one offering to the Playboy consumer." Jellinek said.

"The magazine remains central to our business model... it's the engine of our company."

Though the service has only been available for a day, Playboy says its undertaking has gotten an enthusiastic reception from the public, with thousands of subscriptions received so far.

"We've already recouped our investment in the product itself in a single day," Jellinek said. "It's already a resounding success for the company from a commercial standpoint."

The long list of celebrities who have posed nude for Playboy include Bo Derek, Pamela Anderson, Farrah Fawcett and Sharon Stone.

The magazine was founded in 1953 by Hugh Hefner, who built it into an entertainment empire. But circulation of the printed magazine has dipped since Playboy's 1970s heyday, and its Web offerings have struggled to compete with explicit pornography sites.
Playboy.com has about 6 million monthly visitors. Last year Playboy launched The Smoking Jacket, a nudity-free, "safe-for-work" website.
 
That's an amazing resource! Playboy have had some amazing writers grace their pages, and it's like a time machine of issues of the day.

A good example of doing it right. Better than their reality shows. Good one Hef.
 

Zzoram

Member
I thought everyone moved from image porn to video porn. When are the movies hitting a subscription iPad service?
 
Lebron said:
The still pictures just don't do it for me anymore.


Of course, you're a man of Justice. You have some taste.

Yep, with all the video out there, I don't know how there's still a market for a magazine like this.
 

Spire

Subconscious Brolonging
Trent Strong said:
Yep, with all the video out there, I don't know how there's still a market for a magazine like this.

Sometimes I watch video, sometimes I want a picture of a super hot chick and I let my imagination do the rest.
 

SapientWolf

Trucker Sexologist
Spire said:
Sometimes I watch video, sometimes I want a picture of a super hot chick and I let my imagination do the rest.
The best thing about the internet is that it is like a porn wish machine.

The worst thing about the internet is that it is like a porn wish machine.
 

jakncoke

Banned
I NEED SCISSORS said:
On my phone, I watch Sasha Grey being choked as a man anally penetrates her. My taste is fine thank you very much.

considering how much a train wreck she looks like, i beg to differ.
 

Tokubetsu

Member
As someone kinda hinted at earlier, the only reason to snag this is for the classics. 80s going all the way back.
 

Aselith

Member
Trent Strong said:
I'm not a fan of fake blondes with fake boobs.

That's why you get this service. Then you can check out all the vintage hotties from the 50's- early 80's and get the real shit. Nothing hotter than a fine ass 60's chick with a full thicket.
 

Verano

Reads Ace as Lace. May God have mercy on their soul
I NEED SCISSORS said:
On my phone, I watch Sasha Grey being choked as a man anally penetrates her. My taste is fine thank you very much.

virgin-GAF never fails to amaze me.
 

Tokubetsu

Member
Aselith said:
That's why you get this service. Then you can check out all the vintage hotties from the 50's- early 80's and get the real shit. Nothing hotter than a fine ass 60's chick with a full thicket.

Listen to this man.
 
Fun fact: Many people who buy the magazine don't buy it just to fap. Even the most technologically illiterate grandpa can find porn on the internet. Its not about that. Some of the short stories and interviews are actually very interesting. In fact, some very good writers got famous through playboy.
 
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