The moment when no experience was touted as a "new feature" was the moment I lost all journalistic faith in Serebii. I no longer trust their news, and go there only for my animé-related kicks.
In fairness... The guy's not a journalist. He's a student who runs a fan site, that, by virtue of luck and ease of use, has become vastly popular.
He clearly has sources, too; he scooped BW's legendary typings, and stuck by the starter evolutions when everyone else was backing away.
I have a lot more time for Serebii than a lot of people here, even though I recognise that he has a nasty habit of jumping to conclusions and using some of the world's worst Japanese translation.
I mean, Towards the Spacetime's Overcome, for fuck's sake.