sonycowboy said:
:lol
So, Microsoft lost $3B+ so far and you expect them to lose what? another $10B by being more price aggressive on absolutely every single front, thus losing tons more themselves?
This time around, there's a great chance they'll break a nice profit by year 3 I believe. Even if they are more aggressive with their price cuts and give royalty breaks for exclusives, MS can still generate profits from many sources through the Xbox 360....
1) Catalog sales and royalties of Xbox games
2) Royalties of Xbox 360 games
3) Profits on hardware like mem cards, controllers, HD add ons, etc. (not counting the actual console)
4) Xbox live subscription fees
5) Microtransaction commission on game related purchases
6) In game advertising and LIVE direct advertising
7) Live Arcade 360
8) MMORPG's monthly fees (whether MS hosts for third-parties and gets a cut or whether it's for their own games)
9) "ITUNES" like Microsoft store for the sale of music, games, movies and more.