Tidal, Rdio, Rhapsody, Beats (before it was acquired) all offer IAP, so I don't see why you can say "no other music sub service or eBook service offers IAP on ios".
Yea you are right, every sub service that offer IAP costs 30% more and other services just refuse to offer it.Tidal, Rdio, Rhapsody, Beats (before it was acquired) all offer IAP, so I don't see why you can say "no other music sub service or eBook service offers IAP on ios".
I can buy kindle books on Android at market rate, i can sub to netflix on android at market rate. Ios user either get Apple at market rate or pay 30% more. How does that benefit ios users at all?
Yea you are right, every sub service that offer IAP costs 30% more and other services just refuse to offer it.
I can buy kindle books on Android at market rate, i can sub to netflix on android at market rate. Ios user either get Apple at market rate or pay 30% more. How does that benefit ios users at all?
I feel like a 30% cut is way too much, that's almost lawyer level cut. I feel like companies like Valve and Apple should only be taking in 5% to 6% cut in any store purchase. Kind of crazy if you think about it.
Hulu and Netflix both offer billing through iTunes too, at the same rate as any other method, btw
I feel like a 30% cut is way too much, that's almost lawyer level cut. I feel like companies like Valve and Apple should only be taking in 5% to 6% cut in any store purchase. Kind of crazy if you think about it.
I would be stupid to think that it isn't worth it 30% now. When you have such a fan-base - you are paying 30% for exposure to millions of users.
The only thing I don't agree with for Apple is their exposure is forced by their ecosystem. You literally have no alternatives - you have to buy applications with Apple as the "reseller".
You do not need to buy things from Valve to play the games the developers & publishers provide.
Um, pretty sure Apple doesn't charge the consumer an extra 30%. Spotify itself decided to charge the consumer an extra 30% (or whatever it is) to make up for the money they'd be missing out on. Most (if not all) other subscription services charge the same rate they normally do on iOS.
I love Apple haters
How is Netflix not the market rate on iOS?
I get iTunes cards for 20-25% off, so Netflix can be below market rate for me.
Um, pretty sure Apple doesn't charge the consumer an extra 30%. Spotify itself decided to charge the consumer an extra 30% (or whatever it is) to make up for the money they'd be missing out on. Most (if not all) other subscription services charge the same rate they normally do on iOS.
I love Apple haters
Ok, go buy a netflix or hulu sub on an iphone or ipad. Tell me how that works out for you.
I went through the same issue with Rdio. Paid $12.99 through iTunes, then went to the website and saw it was listed as $9..99. When I contacted them they let me know that Apple upcharges instead of taking off their 30% from the $9.99. They showed me how to cancel and reapply through the web.
I was pissed. Fucking Apple are ripping people off.
Edit: It should also say on the app store that's it's cheaper on the web too, but I bet that's not allowed.
I went through the same issue with Rdio. Paid $12.99 through iTunes, then went to the website and saw it was listed as $9..99. When I contacted them they let me know that Apple upcharges instead of taking off their 30% from the $9.99. They showed me how to cancel and reapply through the web.
I was pissed. Fucking Apple are ripping people off.
Edit: It should also say on the app store that's it's cheaper on the web too, but I bet that's not allowed.
Not only isnt it allowed, they arent allowed to give you a link in the app to sign up, they aren't allowed to let you use your CC to sign up in app. Only option is IAP with +30%.
Music subscribers pay ~70% of the $10 to pubs. The other ~$3 is for their business model. Apple wants all of it and no smart business will bankrupt themselves. 1 user that gives a company a profit is better than a 100 million users that lose the company money.
The funniest part is that I bet apple music is $10 on android, no service will be $10 on IOS other than apple music
Just about everything in this post is wrong
Ok, go buy a netflix or hulu sub on an iphone or ipad. Tell me how that works out for you.
Settings > iTunes & App Store > Apple ID > Subscriptions > set auto renew to offI was put off by that too-but I don't listen to a ton of music, so I just wanted to test it out. I immediately set a reminder through Siri to cancel in 89 Days. (If I end up not caring for it.)
Apple uses industry-standard USB and HDMI cords? Apple phones aren't 30%+ less resolution than comparable flagships? They don't have 1/3 the RAM? The 2015 MacBook Pro doesn't use a GPU from 2012 and a last-generation Haswell while costing $2000-$2500?
Whew! That's all really good to hear. Glad Apple has turned themselves around in the last month when I wasn't paying attention.
I feel like a 30% cut is way too much, that's almost lawyer level cut. I feel like companies like Valve and Apple should only be taking in 5% to 6% cut in any store purchase. Kind of crazy if you think about it.
Stop making sense. We don't want to hear it!
We should pay definitely pay a premium for "perceived" quality and ease of use.
I always thought this is the industry standard. What's the cut on Google Play?
Would you rather watch your favorite movie at 480p or view footage of paint drying at 4K 60fps? Quality is more than just being super high tech.
The help-section and web searches show that you pay a 30% transaction fee when it goes through them directly.
Quality is definitely more than being super high tech. Apple tend to market that their products are of higher quality than their competitors. (in terms of software or hardware)
When it realistically isn't.
You didn't think this through did you?
I always thought this is the industry standard. What's the cut on Google Play?
Outrageous!
I use PayPal for iTunes. I can also use my credit card. What is this other payment that Google allows but Apple doesn't? I'm curious.
https://support.apple.com/en-us/HT202631
The available payment methods vary by country. You can typically use these methods:
Credit cards
Content codes
Store credit, including iTunes Store Gift Cards, Gift Certificates, and Allowances
ClickandBuy
PayEase
PayPal
UnionPay (requires SMS PIN for setup)
http://qz.com/118293/the-steve-jobs-email-exchange-that-perfectly-captures-apples-strategy/The federal government outlined a revised punishment for Apple in the ebook pricing case Friday. It argued that Apple changed its in-app purchase rules to retaliate against Amazon. And it wants to make big changes in the way Apple does business in the iTunes Store...
In its revised remedy, the DOJ delves deeply into its criticism of Apple’s in-app purchasing policy, which it now claims Apple changed in 2011 “to retaliate against Amazon for competitive conduct that Apple disapproved of.” As background, in 2011, Apple changed in-app purchase rules to require that any content sold through apps must also be sold through the iTunes Store, and forbid publishers and retailers from sending users to websites outside their apps to make purchases. As a result, Amazon removed the Kindle Store from its app and retailers like Barnes & Noble and Kobo followed suit.
These rules applied to all types of digital content — including magazines and newspapers — not just ebooks. But, the DOJ argues, they were primarily put into place “to make it more difficult for consumers using Apple devices to compare ebook prices among different retailers, and for consumers to purchase ebooks from other retailers on Apple’s devices.”
In late 2010, Android phones were just overtaking the iPhone in US market share, driven largely by Americans buying cheaper smartphones running Google’s operating system. Apple still maintained a revenue advantage, but privately, executives at the company were fretting about the notion “that it is easy to switch from iPhone to Android.”
That’s the upshot of a new, revealing email exchange, first noticed by GigaOm, which was released today by the US government in its lawsuit against Apple over e-book pricing. Like other emails that have emerged in the case, these provide a rare window into the internal strategy of the world’s largest technology company.
On the evening of November 22, 2010, senior vice president Phil Schiller was watching television and dashed off this note to Steve Jobs (then the CEO), Eddy Cue (then the executive in charge of iTunes), and Greg Joswiak (vice president of marketing):
I just watched a new Amazon Kindle app ad on TV.
It starts with a woman using an iPhone and buying and reading books with the Kindle app. The woman then switches to an Android phone and still can read all her books.
While the primary message is that there are Kindle apps on lots of mobile devices, the secondary message that can’t be missed is that it is easy to switch from iPhone to Android.
Not fun to watch.
This is the ad—”What if you switch?“—Schiller was probably referring to:
http://www.youtube.com/watch?v=K_GPTR7TGu4
As Apple diversifies the types of electronics its sells, its strategy has increasingly come into focus: Provide hardware, software, and media that works best when all of your devices are made by Apple. In other words, lock people in. Movies purchased from iTunes, for instance, work seamlessly on your iPhone, iPad, and Mac, but don’t try to playing them on devices made by competitors. (You can, but it’s not worth the trouble.)
In the case of this Amazon ad that had Schiller so alarmed, the point is that e-books purchased from Apple’s iBookstore, which had launched earlier that year along with the iPad, only work on Apple devices. But if you buy your e-books from Amazon, you can read them on any device for which there’s a Kindle app.
Jobs responded to Schiller’s email later that night:
What do you recommend we do?
The first step might be to say they must use our payment system for everything, including books (triggered by the newspapers and magazines). If they want to compare us to Android, let’s force them to use our far superior payment system. Thoughts?
Steve
Sent from my iPhone
What Apple ended up doing, the following year, is insisting that Amazon and similar retailers give Apple a 30% cut of e-book purchases made through their apps. Amazon responded by removing in-app purchases altogether, meaning people could read—but no longer purchase—books in the Kindle app for iPads and iPhones. That remains the case today.
Apple’s “you only need us” strategy has been enormously successful, thanks to the simplicity of its products, which encourage people to keep their media within Apple’s ecosystem. But with even more competition for smartphones and tablets, the question posed by Amazon’s ad—”What if you switch?”—likely remains just as scary to Apple today.
The average price of a top-25 ebook best-seller has plummeted in the past several months, dropping from a high of $11.37 in last Oct. to $8.23 this week (see chart below).
Since gaining control of the power to discount titles from some of the largest publishers, Amazon, Barnes & Noble and others have been dropping the prices of best-selling titles from $14.99 and $12.99 to points much lower — sometimes to below $5.
The Department of Justice is looking closely into Apple’s business practices in relation to its upcoming music streaming service, according to multiple sources. The Verge has learned that Apple has been pushing major music labels to force streaming services like Spotify to abandon their free tiers, which will dramatically reduce the competition for Apple’s upcoming offering. DOJ officials have already interviewed high-ranking music industry executives about Apple’s business habits.
Apple has been using its considerable power in the music industry to stop the music labels from renewing Spotify’s license to stream music through its free tier. Spotify currently has 60 million listeners, but only 15 million of them are paid users. Getting the music labels to kill the freemium tiers from Spotify and others could put Apple in prime position to grab a large swath of new users when it launches its own streaming service, which is widely expected to feature a considerable amount of exclusive content. "All the way up to Tim Cook, these guys are cutthroat," one music industry source said.
Sources also indicated that Apple offered to pay YouTube’s music licensing fee to Universal Music Group if the label stopped allowing its songs on YouTube. Apple is seemingly trying to clear a path before its streaming service launches, which is expected to debut at WWDC in June. If Apple convinces the labels to stop licensing freemium services from Spotify and YouTube, it could take out a significant portion of business from its two largest music competitors.
Apple has an antitrust monitor on its campus, courtesy of the DOJ after Apple was found guilty in an ebook antitrust case last year (Apple is appealing the decision), but it's not clear if that monitor is involved in this latest situation. The DOJ isn’t the only entity looking into Apple’s dealings with the music industry, either. According to the New York Post, Apple is being probed by the European Union’s Competition Commission to find out if the company is working with the labels to rid the industry of freemium services.
Apple declined to comment.
Also when did Apple stop using HDMI and USB? This is news to me.
You've needed a DisplayPort <-> HDMI adapter for several years now on most models. They still use USB, but it has the much faster, reversible Lighting connector on the other side for iPhones and iPads instead of micro USB.
On most models? Isn't it just the Air and the brand new MacBook that are missing it now? MBP, Mac Pro, Mac Mini, Apple TV all have it. Even the iMac (not sure why).
I'm guessing we'll see USB-C for the phones soon enough. I thought he was referring to the computer lines with his comment, though.
If the extra $3 or whatever it shakes out to be really bothers you that much, does it really kill you to take the extra 30 seconds to subscribe or buy via the web instead of through the iOS app?
Also when did Apple stop using HDMI and USB? This is news to me.
Well done for completely missing the point.
So do y'all bitch about Steam's 30% cut too or is this only a problem when Apple does it?
So do y'all bitch about Steam's 30% cut too or is this only a problem when Apple does it?
1. Click pay
2. Opens web browser
3. Pay through that
4. ???
5. Profit
1. Click pay
2. Opens web browser
3. Pay through that
4. ???
5. Profit