Dear Neogaf:
It's come to our attention, Race to the Moon, the developers of '
Synth Racing'. A fun to play game thats very much a WIP, has been the target of a PR firm.
Hired by a competing title, a PR firm is giving us 1 or 2 star reviews any time we receive a 4 or 5 star rating in iTunes. Yes, an indie game, made by three people has been getting slammed by a professional PR firm as an attempt to further someone elses agenda. This has been going on for a little over two weeks now.
While we understand it's an open capitalist market. One that's free and open to all business practices (as long as people dont get caught). Tactics like these are just plain dirty, and for the long term prosperity of the App store marketplace should not, and cannot, be accepted by the community.
Please don't see this as a complaint; people are surely able to pull whatever tactics they deem necessary to get an upper hand. We don't have the money to hire a lawyer to send out cease and desists. However, that doesn't preclude us from trying to counter that action.
So we/I figured why not go to the next best place I know, GAF.
So what do we need from the community?
Through our source, it has come to our attention that the PR firm charges per (negative) review given. Thus meaning, if a bunch of 4 and 5 star ratings were to come through the cost to said persons employing the tactic would be charged accordingly. If the cost incurred then became too great.. hopefully this would eliminate others from employing the same tactic.
Im not pining for sales, and we surely hate to schill for reviews but, were just trying to continue making fun games. So far were having a lot of fun doing it but if stuff like this continues it's going to be hard/impossible. Ill be honest, we never factored any of this into the equation, but if we can try to level the playing field.. why not?
We hope the community can help.
Id also love to hear what everyones thoughts are on this.