Tbh this is so much better than lazy internet "humor" from the 00s like cheezburger cat and ALL YOUR BASE, come at me
I don't know about ALL YOUR BASE being lazy, it was just kind of a starting point regarding how much participation was required to make this kind of humor work.
The joke barely meant anything on its own, and only through repetition did it take on any sort of meaning. But the unique thing is that it wasn't scripted repetition, it was repetition that was exclusively provided by people who already thought it was funny. Everyone saw it everywhere and the joke started to take form. Almost like the presence of the joke was funny and not so much the actual joke itself.
Same story with the O RLY owls and all the cat pictures (limecat, ceiling cat, long cat, cheezburgers, etc).
But it was incredibly basic compared to the amount of participation that the newer generation of "internet humor" relies on. Jokes live by being adapted and remixed, to the point where the joke is the format and not the actual punchline.
Then we got to the point where the punchlines are intentionally left out, and the humor is entirely from the format and the anti-climax.
All these forms of humor have been around for centuries and have names, but the important part of all the weird-ass new shit is that it all happened more or less organically in an entirely unscripted and spontaneous way.
I legitimately like this new stuff. It cracks me up.