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[TheChumpNation]

I've enjoyed a ton of Ubisoft games in the past, but I don't think I've even played a game of theirs since AC Origins, which was alright for the 30 or so hours I played before giving up.

Best case scenario is some IPs I love get sold to a company that will make better use of them. Worst case scenario is they get sold to a company that uses them in even sloppier ways than Ubislop, which at least remains mostly single player, sort of narrative driven experiences.

 

[Rudius]

I'd rather pay money for a game where you can kill droves of these annoying brats.

That's a huge untapped market right there.

 

[touchfuzzy]

I do still think everyone here underestimates AC Shadows sales potential, the game looks good and has the branding / marketing. Will very likely be a big hit

 

[kruis]

I do still think everyone here underestimates AC Shadows sales potential, the game looks good and has the branding / marketing. Will very likely be a big hit

So many people think AC: Shadows is going to have a tough time in the market with many big games launching in February. But Ubisoft has one ace up its sleeve: AC: Shadows launches smack in the middle of Black History month. US media are going to love the "black Samurai in 16th century Japan" angle. If marketed right the game could get loads of free publicity and will be critic proof in that respect.

 

[chromhound]

They need to stop making mediocre games. What happened to ybe creativity they used to have?
Splinter Cell, Beyond Good and Evil, Prince of Persia, Far Cry 2, etc

 

[touchfuzzy]

So many people think AC: Shadows is going to have a tough time in the market with many big games launching in February. But Ubisoft has one ace up its sleeve: AC: Shadows launches smack in the middle of Black History month. US media are going to love the "black Samurai in 16th century Japan" angle. If marketed right the game could get loads of free publicity and will be critic proof in that respect.

It is the big game in February, however. Monster Hunter Wilds is there too but it's two weeks later. If it and Ghost of Yotei were launching closer together I think it might've had a problem, but I don't expect we'll hear much more on that until later in the Spring.

 

[Ozzy Onya A2Z]

Their new Prince of Persia game is

Didn’t move the needle though.

I forgot to play it, might have a look.

 

[ZVWQP-9B8TM-VH9CT]

Good. I hope they shut down and everyone who worked at this woke company never finds a job again.

 

[ValiantInstance]

They need to stop making mediocre games. What happened to ybe creativity they used to have?
Splinter Cell, Beyond Good and Evil, Prince of Persia, Far Cry 2, etc

They decided that breaking these games down into a formula that could be repeated over and over was a recipe for printing money. It wasn't.

 

[Shkyboy924]

Ubisoft is being mismanaged from head to toe. Michel Ancel’s interview really does shine a light on how fucked up the culture is at Ubisoft.

I don’t wish them to go bankrupt and be erased but then again I can’t help but feel that they deserve everything that is happening to them what with the soulless repetitive shit they have been releasing year after year.

I won’t lie, considering that Rayman 2: The Great Escape is one of my most all time favourite games I was sorely disappointed by how he was abandoned for Rabbids, even considering that Origins and Legends were excellent games.

Splinter Cell declined in quality after Chaos Theory and progressively got worse. Beyond Good and Evil 2? Yeah enough said. All these amazing IP’s left out to rot in favour of repetitive slop like Assassins Creed and Far Cry.

Tragic.

 

[Skifi28]

Good. I hope they shut down and everyone who worked at this woke company never finds a job again.

Working for a company does not mean sharing its values. You seriously think all 18k employees are woke? Some of you need to go out and touch some grass.

 

[Davevil]

 

[SSfox]

Yeah no shit, guess what that's what happens when you go from making incredible games to shitty games

 

[Mhmmm 2077]

Good, maybe someone else will make Rayman 4.

 

[GametimeUK]

I would hate for people to lose their jobs, but I really wouldn't care if Ubisoft just disappeared at this point.

 

[ZVWQP-9B8TM-VH9CT]

Working for a company does not mean sharing its values. You seriously think all 18k employees are woke? Some of you need to go out and touch some grass.

Goo.d They have the chance now to find a job at a company with the same values.

 

[bighugeguns]

Saddest thing here is that that new Might and Magic game looked very promising, hope they can get it out the door before the door shuts.

It looks really cool

 

[Skifi28]

They have the chance now to find a job at a company with the same values.

Tell that to yourself.

I hope they shut down and everyone who worked at this woke company never finds a job again.

 

[simpatico]

If you're not over leveraged on UBI shorts expiring in March, you're most likely ngmi. There's still time imo. There is literally no way to lose.

Ass Shadows drops: stonks go down
Ass Shadows delayed: stonks go down

Institutional investing is just as bad at knowing what the gaming markets wants as publishers are. Take advantage of that.

 

[walter568]

It's the beginning of the year, there're lots of pseudo-Prophets...

 

[nial]

Good. I hope they shut down and everyone who worked at this woke company never finds a job again.

Seek help.

 

[M.W.]

Good. I hope they shut down and everyone who worked at this woke company never finds a job again.

Get help, retard.

 

[DeepEnigma]

From a once being supported against a hostile takeover years ago... to this.

They only have themselves to blame.

 

[bighugeguns]

I realize now, I can't cheer on the death of Ubisoft, they're responsible for so much stuff I loved through the years. I at least owe them the benefit of some small hope.

 

[Fluffytheterrible]

Dug their own graves lmao #ripbozo

 

[simpatico]

We still have these gamers:

First party Sony games can't lose. *Concord*. Eh, that's a fluke
Generational EA AAA RPGs can't lose. "DAVG*. Eh, that's a fluke
Naughty Dog release trailers can't lose. "Intergalactic". Eh, that's a fluke
First party Microsoft RPGs can't lose. "Avowed". Eh, that's a fluke
Ubi AAAA Games can't lose. "Skull & Bones" Eh, that's a fluke

"Ass Creed Shadows is gonna be good. idk why people don't just wait and see."

In 2036 when we're all playing emulated Xbox 360 games on current day PC hardware in the darkweb with other 50 year old millennials, you'll see.

 

[DownLikeBCPowder]

18,000 people work there.
Very silly to hope for failure and for the majority of them to be thrown out of jobs.

Simultaneously, it makes no sense to support or cheer for the company because "18,000 people work there". There is middle ground here.

 

[Ozriel]

Simultaneously, it makes no sense to support or cheer for the company because "18,000 people work there". There is middle ground here.

The middle ground is to stand aside and be neutral. Cheering for the company is not necessary. I personally rarely buy their games, even though i recognize they do have some popular franchises.

 

[Ozriel]

Good. I hope they shut down and everyone who worked at this woke company never finds a job again.

Goo.d They have the chance now to find a job at a company with the same values.

 

[DownLikeBCPowder]

The middle ground is to stand aside and be neutral. Cheering for the company is not necessary. I personally rarely buy their games, even though i recognize they do have some popular franchises.

I'm in the same boat. I used to like Ubisoft a hell of a lot more. Even today, I purchase more old Ubisoft games that I did not play from better times than I do modern Ubisoft titles. Though I did purchase recently the new Prince of Persia and am pretty eager to play that when I get the time, I have heard really good things.

 

[strike670]

Did the Beyond Good and Evil Remake/Remaster sell well?

 

[Physiognomonics]

Go woke, go broke. It's not rocket science at this point.

 

[MMaRsu]

Go woke, go broke. It's not rocket science at this point.

It has nothing to do with that.

 

[StreetsofBeige]

The amazing thing is if you check the stock prices of all the big companies in gaming... EA, TTWO, Nintendo, they are at or close to all time highs. After the covid rocketship, some tech companies dropped, but lately rebounded back to the highs. Sony and MS are different as their companies have other product lines, but MS is way up and Sony is slowly creeping back to the recent high.

For UBI to be down this much in still an overall tech bull market is insane.

Check out their stock price by choosing the 5Y or All Time chart timing.

Ubisoft Entertainment SA (UBI.PA) Stock Price, News, Quote & History - Yahoo Finance

Find the latest Ubisoft Entertainment SA (UBI.PA) stock quote, history, news and other vital information to help you with your stock trading and investing.

finance.yahoo.com

 

[Big Al]

It has nothing to do with that.

2 x parts

Go woke go broke

And

Pumping out the same shitty AC Creed formula for 15 years

 

[elhav]

Ubi failing is not better for gamers. Anyone saying otherwise is selling something.

Ubisoft not selling well could be an indicator for other game companies of what people want and don't want in their games.

Having liked Ubisoft in the past, when their games were fresh and original, I now can barely find a game of theirs worth playing, other than the new 2d Rayman games and Prince of Persia the lost crown.

If it'll scare companies like EA and Take two to make more original games that people want, I can't see how it won't be better for gamers. Did I try to sell something to anyone?

 

[MMaRsu]

2 x parts

Go woke go broke

And

Pumping out the same shitty AC Creed formula for 15 years

They are barely woke man stop the hyperbole

 

[xrnzaaas]

So many people think AC: Shadows is going to have a tough time in the market with many big games launching in February. But Ubisoft has one ace up its sleeve: AC: Shadows launches smack in the middle of Black History month. US media are going to love the "black Samurai in 16th century Japan" angle. If marketed right the game could get loads of free publicity and will be critic proof in that respect.

Realistically nothing will change from releasing the game during that month. People who buy AC because they like the formula will still buy Shadows and they won't care what others have to say (positive or negative). People who don't like the controversies surrounding this title will have another reminder why to skip it or avoid it day1.

 

[Wintereq]

So many people think AC: Shadows is going to have a tough time in the market with many big games launching in February. But Ubisoft has one ace up its sleeve: AC: Shadows launches smack in the middle of Black History month. US media are going to love the "black Samurai in 16th century Japan" angle. If marketed right the game could get loads of free publicity and will be critic proof in that respect.

You seriously think people actually give a fuck about some 'Black history month'? Especially in Europe? LOL

 

[Wintereq]

Ubisoft fucked this really up. FarCry 6 was a disaster to me (I'm a big fan of the series), the last good AC was Origins. I'm currently playing Prince of Persia Lost Crown and it's a really good game but the remake of the OG Prince of Persia was delayed many times. Ubisoft used to make great games in the early 2000s.

 

[N30RYU]

If you let talent go away... and just keep the ppl that fill the agenda then you end developing what you deserve... bad games full of shit no one is even willing to buy... and this isn't just for Ubi but for every developer than thinks that pleasing a minority will make you have great sales. For god's sake just make games fun to play directed to the ppl that want to play games.

 

[genesisblock]

I hear a lot of positivity for Veilguard as well but look how that turned out.

 

[laynelane]

Realistically nothing will change from releasing the game during that month. People who buy AC because they like the formula will still buy Shadows and they won't care what others have to say (positive or negative). People who don't like the controversies surrounding this title will have another reminder why to skip it or avoid it day1.

I'm inclined to think this game will struggle too. Quite a few of the people complaining are AC fans so it's directly impacting the fan base (although there are many who won't care as you say). Plus, there's been very few games mired in controversy that then went on to become sales juggernauts. At the very least, I doubt it will meet Ubi's sales expectations or significantly help the company recover from its dire financial situation.

 

[Angry_Megalodon]

Shadows will sell a lot but not nearly as much to redeem Ubisoft.

 

[elbourreau]

Shadows will sell a lot but not nearly as much to redeem Ubisoft.

It will sell as much as an AC would do. The thing is ROI and the monster Ubi had become (too much people in site, real estate is insane, etc...) The game delay itself would cost 30 millions dollars (estimated, I think it will be less : 10 or 15). Adding the "game budget", it will need to sell kilotons, just to get even.
AC shadow will not be a lifesaver for Ubi, far from it.

 

[MMaRsu]

Like where is that PoP Remake? What are they doing lol

 

[Zug]

I'm sorry for the Rayman franchise and the artists that I know who are working there, but Ubisoft needs to wither and disappear once and for all.
AC Shadows will probably fail expectations, it was delayed as a last attempt to prevent the catastrophe, but that probably won't be enough as pretty much everything about Ubi games is rotten to the bone nowadays.

 

[Hudo]

Saddest thing here is that that new Might and Magic game looked very promising, hope they can get it out the door before the door shuts.

It looks really cool

Unironically one of my most anticipated titles for this year. Feels wild to say this about an Ubisoft game.

 

[Hudo]

Like where is that PoP Remake? What are they doing lol

Afaik, they took it away from the Indians because they sucked ass and transferred development over to Ubisoft Montreal, who started from scratch.

 

[chromatic9]

AC set in Japan will probably be enough for good sales, it's a huge ip still.

Overall it doesn't look good with that many many employees and borrowing money. I'd guess they have to downsize and get some excitement in the shooter space.