The price is too high
Obviously I can’t deny that the initial investment is higher than consoles, it’s not nearly as bad as people say. I’m not going to go through all the maths that everyone has heard before but the general consensus is that yes, a PC is more expensive. But you are paying for a premium experience. A premium experience which isn’t that much more expensive.
Well, relative to getting a PC that has
a noticeable perfomance increase, it is actually quite a bit higher. It also depends on whether or not you want to build a "futureproof" (one that will remain relevant
at least a good three to four years). The kind of PCs that people talk about costing only $800 or less typically won't give you noticeable improvements over say a PS4 or Xbone in regards to games. It's everything else that you're really paying for. A really good mid-high graphics card alone is around $300 - $400.
Building a PC is too hard
This is definitely a thought leftover from the late 90s/early 2000s. PCs have never been easier, they’re basically really big Lego projects at this point. And there are tons of helpful guides out there to make the short process much easier.
It's easier, but it hasn't changed
that much since the early 2000s. I remember buying my first prebuilt in 98. I had to send it back four times due to random hardware issues, plus I had no idea how to troubleshoot it myself. In 2001 I built my first PC, and it was a nightmare. I got it up and running, but ran into a bunch of issues as the months progressed and had to keep taking in to the shop. On the way home from a "repair", the ram jostled loose and I had to take it back to the shop and pay them to tell me that's what had happened. That was definitely a learning experience. Each time I would build a new PC, the process was a lot easier for me, but it wasn't because things had become so mainstreamed that a blind monkey could do it on their first try.
The main reason it could be considered easier now is because of all of the Youtube tutorials that are available, but the actual assembly process is essentially the same as it was over a decade ago. There are still plenty of people who would not want to spend even $600 on a project like this, and if they were going to get a gaming PC, would either buy it from Wal-Mart prebuilt, or have an online botique type shop build one for them (at a 30% - 50% markup).
The worst thing about building my own systems has always been the gigantic heatsinks. I absolutely hated putting them on due to how heavy they were and how progressively heavier and taller they got as time went on. With my most recent system I just said "fuck it" and decided to finally go water. That's a whole other can of worms to have to consider, but in terms of cracking the motherboard either during assembly or transport, it's a non issue.