What is so difficult to understand? Me turning down a setting from Ultra to High so I can run at 1080p/60fps is *not* the same thing as you turning down a setting from High to Medium so you can run 762p/30fps or whatever your laptop res is. Now, don't get me wrong, I have *nothing* against people who game on lower end PC hardware, but 1080p/60fps is a far more impressive experience, all else being equal. That is a large part of why people pay for nice PC hardware. But just because I have to turn down a setting here and there doesn't mean that suddenly 1080p/60fps isn't impressive anymore and that its all been a massive waste of money. It will *still* look great and way better than 762p or 900p/30fps.
I realize its a conflict of interest for you and that the more console versions of games sacrifice performance for graphics, the better the potential gains on PC will be if you've got a good PC, but I'm willing to be unselfish here in the name of people finally getting that framerate and playability should be treated as a high priority. That might actually stimulate the popularity for 120hz gaming as well.
And yes, it would mean that games should hit 1080p/60fps easier on PC, as well. Extra GPU power can go into even higher resolutions, extra PC-specific settings, mods or even higher framerates. It would also mean that you could probably spend less if you didn't need all that and just wanted something that will perform solidly, opening up PC gaming to more people.
VR would certainly benefit with more games being designed to run at appropriate levels for VR headsets, too. That's a biggie for me.
Graphics will always get better and better. That will not change. It doesn't mean that games will stop being impressive. Its not as if 60fps for a console game necessarily has to be 'ugly', either, ya know? It would be a mere temporary step back before we get back to where we were and then could move forward again. I would gladly take that step back for all the advantages it would bring.