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Wkd Box Office 01•08-10•16 - #1 (& Oscar? >_>) elude Leo as TFA 4peats & breaks China

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Now I'm really curious what the normal baseline is for blockbuster repeat viewing. Those numbers imply the film would have cratered after the second weekend without repeat viewings, despite very strong word of mouth / audience scores. Which it might, but I have nothing to compare that to, so I don't know how extraordinary it is.
 
Now I'm really curious what the normal baseline is for blockbuster repeat viewing. Those numbers imply the film would have cratered after the second weekend without repeat viewings. Which it might, but I have nothing to compare that to, so I don't know how extraordinary it is.

It seems really high, but ya, we typically don't get that data.
 
I don't think anything will ever beat Titanic and especially Avatar. They're both now and forever the queen and king of the box office.

At the very least, TFA usurped Jurassic World as the gatekeeper, as JW surpassed The Avengers.
 
I don't think anything will ever beat Titanic and especially Avatar. They're both now and forever the queen and king of the box office.

At the very least, TFA usurped Jurassic World as the gatekeeper, as JW surpassed The Avengers.

Both will go down before long. By the end of 2011, Deathly Hallows 2 was the only film besides those two over $1.2B WW. Now we have a bunch of films over that mark, and $1.5B is looking like the new $1B. Eventually megablockbusters will start to creep into the $2B range on a semi-regular basis.
 
Movie propped up by SW fanatics? Doesn't seem that surprising.

What's surprising there is how big it seems "Star Wars fans" actually are when it comes to this film's reception. Up until this article, I'd assumed there were lots of repeat views, but they were a) only two on the regular and b) mostly newcomers or casuals. This is kinda what people assumed got Titanic as many tickets sold as it did: A whole bunch of people going back and seeing it a second/third time, with a much smaller percentage going back 5-6 times.

I mean, that might still be the case, but it seems way easier to paint the picture that existing fans are really pushing this film up the box-office charts, now. Which sorta reinforces how important it is that this film does create new Star Wars fans. Because normally, relying solely on a pre-existing fanbase to get your film tasting some of that rareified air is a bad, bad call.

edit: Although, what I just wrote sorta unfairly assumes Star Wars fans are the lion's share of repeat views, and they're simply going back because it's Star Wars, as opposed to the idea it's just a very rewatchable film, and both old and new fans would like to take advantage of that fact.
 
I get the impression that a ton of people watched it multiple times. Seems like everyone I know went at least twice.

It's something that I will never understand though. Watching any movie multiple times in the span of weeks is crazy to me.
 
I get the impression that a ton of people watched it multiple times. Seems like everyone I know went at least twice.

It's something that I will never understand though. Watching any movie multiple times in the span of weeks is crazy to me.

I rarely do it myself, but I've done it. Saw a couple of the Potter movies twice. Would probably see this twice if I wasn't convinced it won't be too long before I have it in my digital library and the theater was closer. Some times movies are just that good for you.
 
55 million of that 90mil 3rd weekend was due to 2nd viewings, according to that article. 20 million of that was from people watching it for at least the third time.

I wish this kind of info was given out more.

Star Wars fans are truly the most passionate. At least this time around.
 
What's surprising there is how big it seems "Star Wars fans" actually are when it comes to this film's reception. Up until this article, I'd assumed there were lots of repeat views, but they were a) only two on the regular and b) mostly newcomers or casuals. This is kinda what people assumed got Titanic as many tickets sold as it did: A whole bunch of people going back and seeing it a second/third time, with a much smaller percentage going back 5-6 times.

I mean, that might still be the case, but it seems way easier to paint the picture that existing fans are really pushing this film up the box-office charts, now. Which sorta reinforces how important it is that this film does create new Star Wars fans. Because normally, relying solely on a pre-existing fanbase to get your film tasting some of that rareified air is a bad, bad call.

edit: Although, what I just wrote sorta unfairly assumes Star Wars fans are the lion's share of repeat views, and they're simply going back because it's Star Wars, as opposed to the idea it's just a very rewatchable film, and both old and new fans would like to take advantage of that fact.

TFA is pretty much universally praised as being a good movie, which probably had a lot to do with the repeat view numbers. Giving a ravenous fanbase a great movie and watching them see it over and over doesn't seem like a bad call.

I wonder if the baseline for all these films is going to be a 230+ million opener and a 3-4x multiplier for the run, That could just be what your fanbase guarantees, at that point you might as well cater to them.
 
I sort of think that Age of Ultron suffered from this. The MCU viewing audience turned up, but largely decided that once was probably enough.

In large part because the movie didn't live up to the hype. My friends and I intended to go multiple times but once we saw it just didn't have enough interest to go back.

If episode 8 is good I think it will go last episode 7, in particular I think we will see growth overseas. Having said that I also think it depends how rogue one plays out. If its great and actually pulls in the international audience (especially china) that will have a positive influence on episode 8. If it turns out to be awful I think that could hurt the goodwill the franchise has recovered.

My opinion is that rogue one will help build the brand outside of America and episode 8 will pull similar if not slightly bigger numbers worldwide.
 
sold tickets in Germany:
Star Wars 7 - 7.6M (as of 01/10/16)
Avatar - 11.2M

gross:
Star Wars 7 - €85M (as of 01/10/16)
Avatar - €114.7M
Titanic - €126M

source: http://www.filmstarts.de/nachrichten/18500472.html http://www.fr-online.de/panorama/kino--avatar--erfolgreichster-film-des-jahres,1472782,5054228.html

The average ticket price must be high

In France, Star Wars: TFA grosses $77.1M for 9 229 000 admissions (compared to $95.5M for 7.6M admissions in Germany)
 
A few more chinese people I know saw the movie.

A girl i know saw it with her family. As expected she said she had to expain things to her mother through out the whole movie. I can see this being a common problem and just imagine all those people who dont have someone to explain things to them.

When you dont know han, luke vader and the story in general etc the movie loses most of it's draw and feeling. Isn't like the old days where having light sabers and flyng machines is a big technology push. The movie is great for a lot of us but what does it really do beyond other movie's in today's movie market? That's most of the problems for china but I'd expect the next movie to end up better.

also took this photo for you guys, one of the video advertisements on this board was star wars (quite a big screen for sure, especially in person) . Other adverts on that screen were for LOL, samsung and a few I didnt pay attention to

My Chinese girlfriend had no idea about star wars until moving to Spain. We binge watched all the movies, even the shitty prequels, and she loved them all. We saw tfa on release day and now she's a star wars fanatic more than me.

The reality is most if not all movies released in the early mid 80s and prior aren't popular in China because of the heavy heavy censorship at the time. Now it's much more lax compared to then but people can't automatically assume China is going to catch star wars fever having only been brought to the light the franchise in at most the past couple of years. The numbers in China are actually better than I expected
 
I saw TFA twice with my brother (To give it a fair chance when comparing it to the OT).
Saw Titanic at least 4 times at the theaters with different people. No regrets. That's how good of a time machine the movie was.
 
Isn't it likely that Cameron didn't put out the ad because it'll take him at least a year to do the work on it

Or maybe ten years
 
I wonder how well The Revenant will hold this weekend
Cleaned up at the Golden Globes and now its just got 12 oscar noms
 
To contextualize how crazy cinema was back in the day

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This is ticket admissions in EU 15. In 1955 was 4058 million vs 932million in 2002. 4 times less with quite an increase of population. Shamefully they don't have the rest of the decade.

It took a huge dive until the 80's where it started to recover.
 
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