Heres the deal with all those Porn Kills Love billboards around the Bay Area
By now you may have seen the signs dotting the Bay Area skyline that read,Porn Kills Love. Fight For Love.
The slogan is debatable, but the message is clear: You should take a close look at how porn could be changing your relationships.
The Bay Area is ground zero for the billboard campaign, which features roughly 80 signs that will remain up through November. Fight the New Drug, the Salt Lake City group behind the campaign, claims it isnt religiously affiliated and is not aiming to criminalize pornography, though its founders are themselves Mormons.
Our goal is not to pass legislation or even attack the industry directly. Our goal is to spark a conversation around the subject using science, facts, and personal accounts, said Clay Olson, CEO of Fight the New Drug. Our campaign has been alive and growing since 2008, and we have a huge online presence. This is the first time we have used billboards to spread the message.
The group simply calls itself Fighters on Twitter, and has built a movement around the hashtag #pornkillslove and a slick website. Organizers say they launched the billboard campaign in the Bay Area to reach trendsetters.
The Bay Area is a densely populated area filled with influencers and world changers. If we can motivate change there we can change the world, said Olson. At this time, we do not have billboards in any other locations.
Members of the Bay Area pornography community say they arent buying the science.
Every time there is a moral panic around porn you hear the same fears about how its changing how we interact and its changing the family. It just hasnt happened, said Kink.com spokesperson Mike Stabile, who equates the movement with anti-masturbation rhetoric. They use the same debunked studies over and over again the science is just not there.
Stabile points to research which he says contradicts the publications relied on by the Fighters.
When you actually look at the science from places like UCLA, porn correlates with increased feminism, decreased sex crimes and a more robust sex life, he said.
Stabile went on to suggests that the campaign is backed by members of the Church of Latter-day Saints and is targeting the Bay Area for its progressiveness on social issues.