From what I'm hearing, Euro prices are pretty screwed right now. The cheapest my UK friend can find in quick searches of his typical haunts is £195 with most advertising at £220-30. £195 is about AU$310, so cheaper than our prospected price of AU$400, but still quite a rip off compared to the AU$250 from the US. The UK prices are more than the launch price of the Wii apparently, which is pretty lame given Nintendo's pricing elsewhere. I guess this is what happens when you decide to just leave the price up to retailers.