Bloomberg: 7-8" iPad Mini in ~October

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This would make me very happy. I would prefer not to leave the Apple ecosystem but Nexus cheapness is tempting to replace my aging OG iPad.

While they're at it, I'd like a new Mac Mini please.

buy both. at this price these devices verge on becoming impulse purchases. i assume you have two hands, just decide which one will be the Google hand, which the Apple.
 
$199 sounds way too good to be true, that would mean that this 7 inch tablet would be better value then an ipod touch because it's about the same price.

$299 for a mini ipad seems much more realistic.
At one of their 2008 earnings calls, Jobs said "I think we have to be the best, and I think we have to not leave a price umbrella underneath us."

They're serious about that lately, since Tim Cook managed their inventory to the point that they started saving enough money to cut prices. They still make expensive products, but they're not overpriced in their chosen markets as they were before. For example, no one is cleanly beating the MacBook Air in specs:price ratio four years later.

If this 7" tablet is real, it will be $199 to match competitors. They're not letting competitors undercut them anymore. The iPod touch will either be dead or get a serious price cut.
 
At one of their 2008 earnings calls, Jobs said "I think we have to be the best, and I think we have to not leave a price umbrella underneath us."

They're serious about that lately, since Tim Cook managed their inventory to the point that they started saving enough money to cut prices. They still make expensive products, but they're not overpriced in their market as they were before. For example, no one is cleanly beating the MacBook Air in specs:price ratio four years later.

If this 7" tablet is real, it will be $199 to match competitors. They're not letting competitors undercut them anymore. The iPod touch will either be dead or get a serious price cut.

I doubt the iPod Touch would be killed off. It serves a purpose because of it's size and is the most portable iOS device that is not a phone. Killing it would be opening up a new gap while filling another.
 
No retina screen?

I wonder what Apple will push as the stand out feature of this thing if this rumour is true.

it's an iPad for $199. what else would Apple need to advertise for these things to fly off their shelves? perhaps this could also explain why they went through the trouble of introducing a die shrink with the most current iPad 2s.

a quad core Tegra 3 is still roughly the equivalent in processing power to the iPad 2's A5. makes sense.
 
If I jumped ship for an Android smartphone, this kind of device would definitely be my choice for an iOS gaming machine.

Still handheld while possessing a Big Comfy Screen™.
 
it's an iPad for $199. what else would Apple need to advertise for these things to fly off their shelves? perhaps this could also explain why they went through the trouble of introducing a die shrink with the most current iPad 2s.

I highly doubt if these rumours are true that these things will be going as cheap as $199
 
I could see Apple not bothering with the $199 N7, Kindle Fire, and Nook Tablet. $299-$349 7" 16GB iPad with perhaps a price cut to the iPod Touch.
 
I could see Apple not bothering with the $199 N7, Kindle Fire, and Nook Tablet. $299 7" 16GB iPad with perhaps a price cut to the iPod Touch.

That would be interesting as the 8 GB touch currently starts at $199 how significant would the drop be on all those lines of products.
 
I highly doubt if these rumours are true that these things will be going as cheap as $199
What's the point of making it then?

The strategy would be to not let their competitors undercut their tablet prices.

Maybe there will be a terrible $199 model and the $299 model will be the good one everyone wants, but if this is actually happening, it's to make a $199 tablet.
 
That would be interesting as the 8 GB touch currently starts at $199 how significant would the drop be on all those lines of products.

I would say a small drop but I'm just throwing some thoughts out there. I doubt Apple will try and match the price points of the N7 and will still be able to sell a smaller iPad with a premium attached. I would say even as high as $349.
 
I could see Apple not bothering with the $199 N7, Kindle Fire, and Nook Tablet. $299-$349 7" 16GB iPad with perhaps a price cut to the iPod Touch.
Do you think that a johnny-come-lately miniPad would be more attractive to consumers than another 7" which costs nearly half the price?

I'm not certain how far the Apple logo and marketing can go there.
 
Do you think that a johnny-come-lately miniPad would be more attractive to consumers than another 7" which costs nearly half the price?

I'm not certain how far the Apple logo and marketing can go there.

Asus Transformer was cheaper and no one cared. Apple does not need to match Google when it comes to price and the 16GB N7 is $249.
 
Asus Transformer was cheaper and no one cared. Apple does not need to match Google when it comes to price.
The Nexus 7 will have far more relevance than any Transformer product ever had.
 
I would say a small drop but I'm just throwing some thoughts out there. I doubt Apple will try and match the price points of the N7 and will still be able to sell a smaller iPad with a premium attached. I would say even as high as $349.
If they followed their pricing patterns with the 3GS ($100 price cut after year 1, $200 price cut after year 2), why do you think 2-year old tech in a body that includes, cheaper/smaller screen, cheaper/smaller battery, cheaper/smaller SoC, probably cheaper/smaller storage at 8 GB, etc. would only cut $150 2 years on?
 
Good for kids, I guess. I could see my sister buying one for my little nephew.

Too small for me to use for anything.
 
I'll be interested to see how this device handles current apps. The form factor would dictate (IMO) that most of the regular iPad tablet apps would need to be redone. You'd actually be better off scaling the phone apps because it would be closer in form factor not counting the size of course.

They'd effectively need another round of apps to compensate.

The Nexus doesn't have this problem as much because there just aren't that many base tablet apps in the ecosystem to begin with.
 
If they followed their pricing patterns with the 3GS ($100 price cut after year 1, $200 price cut after year 2), why do you think 2-year old tech in a body that includes, cheaper/smaller screen, cheaper/smaller battery, cheaper/smaller SoC, probably cheaper/smaller storage at 8 GB, etc. would only cut $150 2 years on?

We have no clue what Apple will build and I would assume at that price point it would be 16GB and not 8.
 
I'll be interested to see how this device handles current apps. The form factor would dictate (IMO) that most of the regular iPad tablet apps would need to be redone. You'd actually be better off scaling the phone apps because it would be closer in form factor not counting the size of course.

They'd effectively need another round of apps to compensate.

The Nexus doesn't have this problem as much because there just aren't that many base tablet apps in the ecosystem to begin with.
7.85" 1024x768.
 
True but Apple could release a 7"/16GB/$299 iPad this fall and consumers would run out and buy it. The $249 N7 will not stop them.

That's a good point. If they start at 16GB, say throw a back camera or something extra, that $50 difference isn't as big a deal.
 
We have no clue what Apple will build and I would assume at that price point it would be 16GB and not 8.
We know if it is 7-8“ it is going to be smaller/cheaper screen, battery, etc. We know the SoC has already been shrunk, and the A5X is unlikely to be used since it offers the same performance as the A5, except it powers a very high-DPI display.

Even if it were just a 2-year old iPad 2 at $349, there's no reason why they'd just drop $50 when they'll start selling the 3rd gen iPad (retina, 1gb ram, nice cameras) for $399 5 months later.
 
True but Apple could release a 7"/16GB/$299 iPad this fall and consumers would run out and buy it. The $249 N7 will not stop them.
Even then, an iPad mini won't stop Google from making a great penetration in the tablet market, stating with the Nexus 7. The most a mini will do is to slow Google down.
 
I don't think it will happen.

Why would Apple care about the low-end tablet market? Just like when netbooks were the darlings of the industry everyone said that Apple would do something to counter it but they didn't. I see the same thing happening here.

Plus, how is this news? "Sources" have been saying this since last year.
 
7.85" 1024x768.

True. I guess I was just ingrained in my mind thinking 7" and not 7"-8". That would make it less than 2 inches smaller than the regular iPad tho which makes me wonder about the size and cost.

Ideally you'd think they'd want to keep the aspect ratio because of the apps. I don't see Apple wanting to go the Android route of so many different aspect ratios to worry about during app creation.
 
Even then, an iPad mini won't stop Google from making a great penetration in the tablet market, stating with the Nexus 7. The most a mini will do is to slow Google down.
You don't think? I'd imagine an iPad Mini that matches the N7's price would damage Google/Android's penetration into the tablet market considerably, 4 months isn't enough to make a great enough penetration into the market.
 
I don't think it will happen.

Why would Apple care about the low-end tablet market? Just like when netbooks were the darlings of the industry everyone said that Apple would do something to counter it but they didn't. I see the same thing happening here.

Plus, how is this news? "Sources" have been saying this since last year.

Because there's still a market for it as indicated by the Kindle Fire and Nexus 7. And Bloomberg isn't just a "souce".
 
I don't think it will happen.

Why would Apple care about the low-end tablet market? Just like when netbooks were the darlings of the industry everyone said that Apple would do something to counter it but they didn't. I see the same thing happening here.

Plus, how is this news? "Sources" have been saying this since last year.

but the same holds true for their iPod lineup - why did Apple care about entering the low-end MP3 market with the iPod mini, shuffle and nano? jumping in at this stage could effectively kill whatever momentum Amazon, B&N and Google were collectively trying to carve out.
 
Oops. So would this tablet have to be 4:3 for compatibility with iPad apps? Someone was saying they think 16:9 (or 16:10) is better for this supposed 7-8" tablet.

Most tablets that size go for that form factor, but yes that would lose them app compatibility unless they could work some kind of rejiggering/scaling magic.
 
Bloomberg putting it out there makes it a little more interesting than the random blogs at least.

I found it funny that Bloomberg mentioned "random blogs" in their article:
Apple’s plans to release a smaller sized iPad were reported previously in blogs, including DigiTimes.

Would they actually go against Steve's vision?
Yet Apple co-founder Steve Jobs spoke skeptically of smaller tablets before his death in October. He said in 2010 that the iPad’s current size was the minimum required to ensure a good user-experience and enable attractive software applications.
Probably not.

but the same holds true for their iPod lineup - why did Apple care about entering the low-end MP3 market with the iPod mini, shuffle and nano? jumping in at this stage could effectively kill whatever momentum Amazon, B&N and Google were collectively trying to carve out.
Good point.
 
I found it funny that Bloomberg mentioned "random blogs" in their article:


Would they actually go against Steve's vision?
Probably not.


Good point.
He also said nobody wants to watch video on an iPod, and nobody wants tiny MP3 players.

Followed by Tim Cook saying he was the master of changing his mind at the All Things D conference.
 
This time next year:

iPad mini WiFi
8GB: $249
16GB: $299

iPad (third-gen) WiFi
16GB: $399

iPad (fourth-gen) WiFi
16GB: $499
32GB: $599
64GB: $699
128GB: $799

iPad (fourth-gen) WiFi + Cellular
16GB: $549
32GB: $649
64GB: $749
128GB: $849
 
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