How does rage mode work on the world boss? Sometimes he goes into rage mode but i seem to knock him out of it or something.
Rage Mode = He has a shield that you need to break asap or he enrages and you will wipe. If you can't break it, its basically comes down to not having enough DPS.
do you guys use the rubies to Summon Allies or Buy those cosmetic armor with stats?
My order of priority unlocks is something like this.
1a. Summon Ally. I'm not sure how far you are but initially you will use this to summon some allies for your team. As you progress though, Summon Ally is basically to get fodder for enhancing your allies. You should not ever summon with expectations to get a SS/SSS. Chances are you will be left disappointed since the rates are abysmally low. I'd say SSS is something like <1% chance.
1b, Costumes with secondary stats (ie: Crit Damage, EVA etc). Don't bother with others, they are so minimal they won't make a difference.
2. Accessory Slots. You should only start unlocking these when you reach Legend Difficulty. This is when accessories start dropping more frequently.
3. Item Slots. You will probably only start needing these when you are in legend difficulty. This is when mobs start to hit extremely hard.
4. Tickets. When you are maxed level. You will burn rubies to get tickets for raiding/ Arena/ Guild Battle.