Microsoft has invested a lot of money into the future of this franchise, and I think they're gonna hype the hell out of it to make it pay off. Obviously Halo games sell well, but the series has a lot less momentum than the Halo 2 and Halo 3 days. The rampant popularity of Call of Duty is an undeniable part of that, and I think MS is gonna try hard to win the Halo playerbase back.
And after the lukewarm reception of Reach, I think a lot of people need to be convinced about Halo 4. The mystery of a new world/new trilogy is a draw for sure, but for a limited number of people. The fact that it's a new dev handling the franchise creates a lot of doubt in people's minds.
Yeah, there's really just too much uncertainty amongst gamers. MS and 343 need to counter that, and build hype big time. I think a beta could be a great way to build momentum.
I agree with you on all of this (though I loved Reach, but whatever), but I just think that a beta would possibly hurt them. Let's say, for instance, the beta sucks. Then everyone thinks Halo 4 will suck, and then everything 343 will suck. Meanwhile, Halo 4 ends up being amazing, but people might be thinking they know everything based off the beta -- "oh, i played the beta, it sucks, 343 sucks." And that might be for a stupid reason.
I think a better way is to hype it up with gameplay videos, showing astonishing new features month by month (or whatever), and proving to people in that way a new sense of excitement and wonder about this game. If you release a beta, then there is a certain familiarity to the game when it is released, and I honestly think 343 does not want that. They want it to be like a wrapped-up present when it releases, and that's the new direction of Halo, and that's the full representation of it, and...you either like it or you don't. But at least people judge it from that and not the beta.
You may be right and they may be a beta and it might be a good idea, but I can really see the other side.
Considering buying this - Halo was the reason I bought an Xbox way back in the day, after playing Co-op at a friend's house. Good times.
Maybe when the price goes down.
It's already down.