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[SolidSnakex]

I think some of you are misinterpreting what's said in that blog post:

"...we will release a playable version of this in-engine ad vignette..."

Imo, looking at the trailer it still seems to be a render with the game assets (just check the resolution on that bullet, and the water reflection, both are non-do's in the game itself). We'll most likely just get an in-game demo of this, which doesn't look as good as this commercial.

The bullet is the only thing that didn't seem "real" in the add. Aside from that, everything else looked like it does in the game. The models, explosions, dust particles ect.

Anyway, i'm looking forward to seeing the HD version that they'll put on PSN later today.

 

[Dante]

It says in the story it's in engine.

niiice

 

[KZObsessed]

I think some of you are misinterpreting what's said in that blog post:

"...we will release a playable version of this in-engine ad vignette..."

Imo, looking at the trailer it still seems to be a render with the game assets (just check the resolution on that bullet, and the water reflection, both are non-do's in the game itself). We'll most likely just get an in-game demo of this, which doesn't look as good as this commercial.

If that were the case then he would/should have said:

"...we will release an in-engine playable version of this ad vignette..."

 

[Musashi Wins!]

Just echoing, wonderful commercial. I was hypnotized haha.

 

[lupinko]

ALL BOW DOWN TO THE STEINBERG!!!!

:bow :bow :bow

Killzone does what Hal'don't.

 

[makingmusic476]

They've now put purchasing limits on Killzone 2 on GameStop.com:

http://www.gamestop.com/browse/search.aspx?N=0

"Limit 2 per household"

The only other things on the first page with limits are the Wii and the (now rather hard to find) Wii Zapper.

 

[BeeDog]

If that were the case then he would/should have said:

"...we will release an in-engine playable version of this ad vignette..."

I don't agree fellow Slav, but let's leave it at that.

 

[Dante]

They've now put purchasing limits on Killzone 2 on GameStop.com:

http://www.gamestop.com/browse/search.aspx?N=0

"Limit 2 per household"

The only other things on the first page with limits are the Wii and the (now rather hard to find) Wii Zapper.

Wonder why?

 

[SolidSnakex]

Wonder why?

Whenever they're running low on stock they put on a clamp on how many can be ordered.

 

[Ello]

They should put a 1080p version of this ad on the PS Store for download.

 

[bbyybb]

That was a nice trailer, reminded me of a mix between max payne and wanted.

Will be interesting to check out the interactive version when it is released.

I actually wish that the full game of killzone contained directors comentary like the valve and starbreeze's games.

 

[fistwell_old]

4D, really? Do they really wanna go there?

 

[careksims]

I hope that's a good sign!

 

[Dante]

They should put a 1080p version of this ad on the PS Store for download.

They are later today

We’ll also have the digital version available on the PlayStation Network later today.

Don't know if it will be 1080p though.

 

[KZObsessed]

I don't agree fellow Slav, but let's leave it at that.

Not saying you're wrong. Just pointing out how he should have worded that sentence if you are correct.

 

[Ello]

They are later today



Don't know if it will be 1080p though.

Awsome, I can stop watching it over and over at the PS Blog now.

720p or 1080p doesn't matter as long as it's in HD.

 

[braimuge]

That ad was awesome.

I want them to do more live action stuff though, Ala Halo 3. Market the shit out of it. This game deserves it.

 

[spwolf]

4D, Kutaragi redeemed!

shit yes

 

[AranhaHunter]

They've now put purchasing limits on Killzone 2 on GameStop.com:

http://www.gamestop.com/browse/search.aspx?N=0

"Limit 2 per household"

The only other things on the first page with limits are the Wii and the (now rather hard to find) Wii Zapper.

That's interesting.

 

[Haunted]

Cool teaser ad.

4D, Kutaragi redeemed!

:lol

 

[SolidSnakex]

That was a nice trailer, reminded me of a mix between max payne and wanted.

The first thing I thought was "Freak on a Leash".

 

[Esch]

Oh lawd, is dat sum good advertising from SCEA!

 

[braimuge]

The first thing I thought was "Freak on a Leash".

Heh.

Me too. lol

 

[Negaiido]

Wow strange ad..
I was wondering if the so called Superbowl ad really was THE ad, or wasn't it?

 

[Dante]

Wow strange ad..
I was wondering if the so called Superbowl ad really was THE ad, or wasn't it?

Thank god no....That was corny as hell.

 

[braimuge]

Thank god no....That was corny as hell.

That ad made me sad for a few hours :lol

 

[GodofWine]

Being at the office sucks...can't watch the ad...can't buy Noby noby boy....wtf work, WTF

 

[CrushDance]

I kind of expected some music though to go along with the ad. But whatever, as long as I get the game I'm good!

 

[Dante]

That ad made me sad for a few hours :lol

Sudden death....Means you die suddenly" :lol

Was it ever revealed who created that POS?

 

[andycapps]

Being at the office sucks...can't watch the ad...can't buy Noby noby boy....wtf work, WTF

Same here, and laptop is out of commission for a few days so can't watch this when I get home. Glad it's going to be getting some ads.

 

[makingmusic476]

Wonder why?

That means they're running out!

 

[Nemo]

Oh that was a nice commercial.

 

[.GqueB.]

I kind of expected some music though to go along with the ad. But whatever, as long as I get the game I'm good!

There is but its VERY subtle. Very "chimey".

 

[ChryZ]

The Spanish and North American TVCMs are both great. I'd love to see more like them.

 

[Torgo]

From a Press Release that I just got:

"In anticipation of the Killzone 2 release, SCEA will also be launching a new television ad campaign this week in collaboration with Killzone 2 developer Guerrilla Games, Los Angeles based Zoic Studios and ad agency Deutsch LA. Coined the “Bullet” commercial, the new ad was rendered entirely in-engine via the incredible power of the Killzone 2 engine and PS3 technology to preserve the unique visual and epic gameplay experience.

"Every single frame of this commercial was directly rendered on a PS3 without the need for additional tweaking or touching up. We're very proud that our game engine technology has reached the point where we don't have to resort to software pre-rendering,” said Hermen Hulst, Managing Director. “In that regard it is a testament to our commitment to deliver on what we promise. What you see is what you get.”

SCEA will also be releasing a playable version of the ad, where users can control the camera view to explore the behind-the-scenes techniques used to create the ad. This version will also include a director’s commentary explaining the team’s efforts to develop a campaign that was true to the actual gaming experience"

 

[SolidSnakex]

"Every single frame of this commercial was directly rendered on a PS3 without the need for additional tweaking or touching up. We're very proud that our game engine technology has reached the point where we don't have to resort to software pre-rendering,” said Hermen Hulst, Managing Director.

Epic!

 

[wotter]

So the ad has been made using the game engine? Wow

 

[BruceLeeRoy]

US ad

http://blog.us.playstation.com/2009/02/19/helghast-in-hd-killzone-2-ads-hit-tv/

Umm that was fu@#$ing awesome and dare I say the best ps3 ad I have seen yet.
Just what Sony needed. This is going to get a hell of a lot of people interested.

 

[TTP]

US ad

http://blog.us.playstation.com/2009/02/19/helghast-in-hd-killzone-2-ads-hit-tv/

At the risk of stating the obvious – the Killzone 2 engine is phenomenally powerful. To offer you some insight into the technology behind this game, we will release a playable version of this in-engine ad vignette on the PlayStation Network coming in March. You’ll be able to control the camera and hear director commentary on how the production was completed using only the game’s technology.

Mind blown

 

[The Chef]

That US spot was amazing.

LOVE the tag line. "War. Perfected." - So awesome

 

[belvedere]

Just when you think they've blown your mind for the last time.

Fuckers.

 

[nelsonroyale]

insane graphics in that ad

 

[bbyybb]

The first thing I thought was "Freak on a Leash".

Actually you are right there, i forgot about that music video.

 

[BlacKMaRK]

im shocked that its all in engine, thats incredible! sooo what networks do you guys think it will be shown on??

I remember the only times i saw ads for LBP was on adult swim. i hope that doesn't happen with killzone =/

 

[dreamer3kx]

US ad

http://blog.us.playstation.com/2009/02/19/helghast-in-hd-killzone-2-ads-hit-tv/

<--------

 

[REV 09]

great ad...i'm one of "those" that had issues with the demo, but that ad was really well done. I also like the subtitle "war. perfected." they should have used that for the official subtitle.

 

[Rikyfree]

im shocked that its all in engine, thats incredible! sooo what networks do you guys think it will be shown on??

I remember the only times i saw ads for LBP was on adult swim. i hope that doesn't happen with killzone =/

Like I said before, I can honestly see it being shown on FOX during Terminator. The audience is the type that would most likely be into it.

 

[A.R.K]

From a Press Release that I just got:

"Every single frame of this commercial was directly rendered on a PS3 without the need for additional tweaking or touching up. We're very proud that our game engine technology has reached the point where we don't have to resort to software pre-rendering,” said Hermen Hulst, Managing Director. “In that regard it is a testament to our commitment to deliver on what we promise. What you see is what you get.”

Amazing .. just fucking amazing! No more its 'touched up' shit .. WYSIWYG!

 

[Darkpen]

As cool as that ad is, its not enough. I demand 3 different ads, on multiple channels, playing for the 3 weeks straight.

Also, "War. Perfected. TM"? Really? They actually managed to get a slogan?

 

[AranhaHunter]

Like I said before, I can honestly see it being shown on FOX during Terminator. The audience is the type that would most likely be into it.

So would MMA fans, UFC 95 will be free on Spike TV, so this would be a great opportunity to show this commercial.