industrian
will gently cradle you as time slowly ticks away.
Jesse Holland is probably typing one up right now.
He doesn't need to type one. All he needs is my patented "Brock is coming back" article formula:
Introduction: Explain the possibility of Brock coming back based on Dana/Heyman/etc saying/tweeting something.
Paragraph 1: Quote the full passage from the tweet/interview/whatever.
Paragraph 2: Explain how Brock headlined the biggest PPV and lack of star power in today's UFC. Then say how his career ended with diverticulitis and getting his ass kicked by Overeem and Cain. Mention his current status in the WWE.
Closure: One sentence about "we'll keep you updated if the situation changes" and another sentence that introduces further speculation. That and another call for further clicks.