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Sony Accused of Using Generative AI Art for PlayStation Advent Calendar Promo
Here we go again
Sony is the latest organisation to be taken to task for appearing to make use of AI generated artwork.
Fortunately, this doesn't relate to a game, and is instead part of an advent calendar promotion which appears to be targeting Canadian, German, French, and Dutch gamers primarily.
As of yet, we've not seen any reference of it on the primary PlayStation social media accounts, or the PS Blog.
The advent calendar itself is a fairly straight forward marketing tool, encouraging you to complete simple surveys and promotional activities in order to earn tickets, which you can then spend on a raffle in order to be in with a chance of winning a Ghost of Yotei DualSense or PS Plus Premium subscription.
But every time you enter the raffle you'll get a free avatar every day, which appears to feature artwork generated by AI.
While it's becoming increasingly difficult to detect AI artwork, we will say these avatars do have that kind of "look" to them, although there aren't any obvious telltale signs like extra fingers or anything like that.
Perhaps the biggest giveaway is the use of Japanese writing in a cyberpunk-style scene, which don't really reflect real characters at all.