Imagine a screenplay based on this. I like to call it "An imagining of lives utterly unrelated to reality" or some shit.
JOHN, HARRY and ALICE sitting in the slums of SIE HQ meeting rooms.
JOHN - NX is coming out, rumoured power similar to current gen and we're losing our most powerful console bullet point. Microsoft are moving on their.... plans (snigger) and look likely to put pressure on us in the US (giggle). Do we need to do anything else with our marketing?
ALICE - Nothing extra needed in the west. Possibly in Japan as Nintendo launches soon and 3rd parties are getting worried about the market.
JOHN - Well that 4k slim update is happening, we could update specs if Alan is worried about the timing.
HARRY - OK, get a design run done. Check thermals and costing. Run a prototype through production partners.
JOHN - On it.
John runs out of the room. Alice looks at Harry with lust in her eyes. Harry after all is devastatingly handsome.
John returns.
JOHN - Design done. Prototype done. Looks and runs sweet. Cost still too high though.
HARRY - True. Let's check production partner for ways to cut costs.
KYLE at Fab - Fuck no. You done. I have kids and share portfolio to feed. Cost savings must come from you.
ALICE - Don't make me go back to that cheap coffee again.
HARRY - *grimace* Ok, how about dev support?
GREG TWOFACE - *shrug* Your toolkits are good. You sell it, we'll make shit on it.
HARRY - Hmm, still not sure. Market may or may not react well. Check retail partners.
JOHN - what do we tell them? They'll run straight to Phil due to their arrangements in place.
ALICE - Tell them the truth. After all they have proven themselves trustworthy in the past.
*Pause*
HARRY, JOHN and ALICE burst out laughing.
HARRY mentally notes that Alice looks kinda hot in that power suit.
Later that day.
ALICE to a few weary faces, worn down after trying to swindle cash anyway they can from customers.
ALICE -... has improved specs, two gpus, upgraded CPU, UHD BD and will maintain the strongest console marketing point. And it outputs at 4k. Or is that uprenders? Never mind...who gives a shit? So, how does that sound?
Fade to black.