Not sure why it's so hard to understand. DRM was built because MS was creating a system where you didn't need the physical disk after the first install. Now without DRM, one disk could go around to hundreds of houses without causing anyone any inconvenience if all it required was a one-time install without ever needing the disk again. It would be easier than pirating. But knowing that there is a sharing culture in the community, they decided on creating a family sharing plan, which was a nice way to circumvent physical disk sharing while maintaining their one-time install system without losing the concept of sharing completely.
Alas, I think the problem is that I've just explained it a whole lot better than MS has done yet.
This only holds water if the vast majority of game discs get passed around to A LOT more than 10 hands on average in a very short amount of time, which is highly unlikely. In my opinion, this supposed family plan still doesn't fly because of the following:
- With discs, only ONE person can play at a time. In practice this means that one person keeps the disc until they beat/get tired of the game and then they pass it to 1 person if at all.
With Family plan they said the original purchaser and one other person could play simultaneously. That is the fastest potential lost sale ever. A great Sp game comes out and you and your best friend could immediately both play it with only one purchase.
Not only that, but your friends and family don't have to wait until you are done the game to also play it themselves, you schedule yourself, and every one could play the game at regular intervals even in the same day. You could do this with a disk, but it would have to be with ten local people passing the disk around... not really happening,
- People are LAZY. A disc can sit on a gamer's shelf for years after they are done with it before they decide to trade/sell/give it away. Some people even like to keep every single game they own; they never get rid of them.
But with the family plan, you don't have to lift a finger for someone else to play your game. And for the people who like to keep their games, they can share without losing their game. So whatever amount of people that never contributed to the used game market, would now be sharing games, losing even more sales.
- The family share plan allowed you to change the members of your 'family'. That would mean that I could share my library instantly to many more than 10 people.
At least if a disk really gets to 10 or more people, there is a lot of downtime in between. Not so with family share.
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The way you explain the Family Share plan is exactly how everyone wanted it to work, but the problem was not that MS couldn't 'explain it right', it's that they couldn't explain it at all. One thing is to badly explain something, and another is to avoid giving a concrete answer.
It is very apparent to me that MS had this concept of something they called 'Family Sharing Plan' but it wasn't anything stellar so it was just a footnote at their XB1 presentations.
When they saw that during the DRM backlash the few of hopefuls were hanging on to this vague concept of the plan that could make the DRM tolerable, MS then started trying to make it happen the way people hoped it would. In the meantime all they could say to questions about it was "it's awesome", "it's really cool", "read the faq online".
When people were getting impatient, Major Nelson blogs that details for the plan are incoming. Couple of days later, after realizing they can't pull it off and the pre-orders are in the toilet, they do the 180.