Rockstar's Max Payne 3 Could Cost $105 Million to Develop, Requires 4 Million Sold

Quicksilver4648 said:
Look Rockstar, I know your games do very, very well but you seriously need to slow down with the whole 4+ years development and $100 million budgets. It simply isn't healthy. GTA IV was 100 million, Red Dead Redemption was probably nearly as high, L.A. Noire was famously overbudget, and now Max Payne is $105 million? I can't help but feel that once Rockstar has a single flop they could be on life support.

Yup, this is a very dangerous business model, one bomb can end your company.
 
This is the perfect example of what's wrong with this generation. Keep supporting bullshit like this and in less than 10 years Call of Duty, The Sims and Zinga games for Facebook will be the only stuff left to play.
 
ItWasMeantToBe19 said:
LA Noire did so well the studio no longer exists and it was far more like GTA than Max Payne 3 is. If:


GTA 4: 18m
RDR: 10m
LA Noire: 6m


Happened, I don't see why Max Payne 3 can't sell 3m or fewer. The more the games get away from GTA, the less they sell and Max Payne 3 has little to do with GTA.
You know Max Payne is a popular series? I wouldn't be surprised if this isn't the best selling game in the series.
 
Dabanton said:
Are these actual known numbers or guesswork?
Guesses.But there is no doubt it cost them more than 50 mil till now.They have seriously unhealthy development model,which only succeed this long because people that work there(especially North) are some of the most talented in industry.
 
Curious about the length of this game. MP2 was arguably one of the first titles that was criticized for it's length.

Unless they announce this game was going open world...

Fuck speculations, hurry up and release an actual gameplay footage. I'm still not confident Rockstar can do a good shooting engine.
 
Last Hearth said:
Yup, this is a very dangerous business model, one bomb can end your company.
Studios crash and burn constantly. But harsh as it may seem, it has little effect on games we get to play. They keep coming out.

The trick is to stay out of the games making business and just enjoy the (slave) labor of others while enjoying a more sensible career yourself!
 
That's quite a bit budget. Shouldn't be that big.
Obviously some mismanagement going on and the delay was probably only a symptom of that.

Hate to say I told you so about GTA.
 
Painraze said:
4 million for Rockstar is peanuts at this point.

Probably, and these arent official numbers either so it could very well require less than 4 million to break.

However, just the fact that a game requires such an enormous sellthrough to be profitable blows my mind. The rate at which this bar is moving up, gen to gen is unreal.

I really dont understand it, we hear stuff about Skyrim and The Witcher 2, and those games have great production values but dont seem to demand such a high sell through for profitability. What in the hell is it about console gaming or R* games in general that seems to magnify the fucking hell out of the development costs.

The industry will not be able to support that shit if it keeps raising the way it is.
 
DennisK4 said:
The trick is to stay out of the games making business and just enjoy the (slave) labor of others while enjoying a more sensible career yourself!

you say it like it was hard for you, Dennis!
 
DennisK4 said:
Studios crash and burn constantly

Putting things into perspective, they do it even faster today. Back in the day (last gen and before) a bomb did not automatically terminate an studio and 500K sales were more than enough for average budget games.
 
Bungieware said:
Such a poorly-managed developer. If it wasn't for the Rockstar name they wouldn't even come close to selling that many units.
The quality of their games sure has something to do with it. You don't sell so many copies in the first hype week.

btw. why is everyone so surprised about the budget?
afaik was the budget of GTA 4 and RDR also around 100 million
 
beje said:
Putting things into perspective, they do it even faster today. Back in the day (last gen and before) a bomb did not automatically terminate an studio and 500K sales were more than enough for average budget games.

they crash and burn but there are too many same looking games to play and enjoy. They're replaceable and people will find better jobs in other industries.
 
Utter insanity. The industry isn't far off a crash at this rate.

I'm tempted to call this a bomb, but the Rockstar name carries a ton of weight (even if it wasn't enough for LA Noire) so it could go either way really.

Edit: Hang on a sec, LA Noire sold over 6 million? I thought that it only sold around 3 million?

Anyone have a source to hand? (I can't believe that 6 million copies sold is not enough to keep Team Bondi afloat - even with no publisher being willing to work with them)
 
Holy mother fucking mary, that is a shit ton of money.

Damn, the videos i have seen don't make it seem like it's a $100 mil plus game, both graphic and content wise. If this is the future of game development, we are fucked man.
 
Kambing said:
Holy mother fucking mary, that is a shit ton of money.

Damn, the videos i have seen don't make it seem like it's a $100 mil plus game, both graphic and content wise. If this is the future of game development, we are fucked man.
You've seen gameplay?
 
Maybe it has already been mentioned, but i doubt that 200 people are all working on Max Payne for like 5 years and that all of those 200 people gets payed $100k a year each.
 
Kinyou said:
You've seen gameplay?

I thought the video they released was in-game no? Let me try and find it, if i was wrong my mistake.

EDIT: Looks like i was wrong, apologies. The video i remember seeing was http://www.gametrailers.com/video/april-slideshow-max-payne-3/713240, but it is only captures and not game play. But still, i don't find the graphics to be $100 mil amazing. The comment on content is premature i admit, so again apologies.
 
well

i mean, Red Dead Redemption did that worldwide, no? So I suppose it's a possibility with another great Rockstar commercial campaign.

But still... 4 million. This is some unsustainable business model type shit
 
So Rockstar is going to be closing another studio after they release a game no matter if it sells solidly and gets good reviews?
 
RoboPlato said:
So Rockstar is going to be closing another studio after they release a game no matter if it sells solidly and gets good reviews?

Rockstar didn't close Team Bondi
 
Kambing said:
I thought the video they released was in-game no? Let me try and find it, if i was wrong my mistake.
So far I thought they only released some screenshots, and a quick youtube search just spit out some fake trailers.
 
subversus said:
Rockstar didn't close Team Bondi
They still were in development for way too long at way too much cost because of this business model. A huge number of team members from Red Dead Redemption were let go after its release despite its success. I know other factors were involved in LA Noire but I don't think that Max Payne 3 will be able to pull these kind of numbers. Rockstar really needs to streamline their production better so not every game is a huge risk.
 
RoboPlato said:
They still were in development for way too long at way too much cost because of this business model. A huge number of team members from Red Dead Redemption were let go after its release despite its success. I know other factors were involved in LA Noire but I don't think that Max Payne 3 will be able to pull these kind of numbers. Rockstar really needs to streamline their production better so not every game is a huge risk.
Bondi's downfall had little to do with Rockstar. In fact, former employees in the recent articles that came out about LA Noire's development said that R* essentially saved the project. With the Red Dead layoffs, a lot of those were people on contracts who were never expected to stay with San Diego long term.

The way R* goes all in with each game is risky without a doubt, but I feel like they get some undeserved flak sometimes.
 
can't they control their dev budget? 105 million? I mean that's even more expensive than some hollywood AA+ movies and that's why a grade A cgi budget.

ridiculous.

if it doesn't make money; rockstar has only themselves to blame
 
You're doing something wrong if your linear 3rd person shooter costs more than an open world game like GTA4, which was reported to cost $100 million.
 
I'll remain optimistic that it can do it - we said the same thing about Red Dead Redemption needing to sell 5 million and and it ended up comfortably dwarfing that. One thing for sure though is that R* really need to streamline their dev cycles.
 
No risk, no reward baby!

They like to live dangerously
so do i

Also full faith on R*, They haven't let me down yet besides the underwhelming L.A Noir. R* Vancouver got this. Bully was absolutely fantastic.
 
Fjordson said:
Bondi's downfall had little to do with Rockstar. In fact, former employees in the recent articles that came out about LA Noire's development said that R* essentially saved the project. With the Red Dead layoffs, a lot of those were people on contracts who were never expected to stay with San Diego long term.

The way R* goes all in with each game is risky without a doubt, but I feel like they get some undeserved flak sometimes.
Ah, OK. I retract my previous statement then. Thanks for the info.
 
That's a crazy budget but Rockstar are pros at advertising their games so maybe it will turn a profit. I love the Max Payne games but I wonder how they can market the game to attract the sales needed? Is it gonna have an open world shoe horned in? Online multiplayer?
 
Grisby said:
Thats a lotta money.

Is it? Maybe I'm used to mega-million dollar movie budgets, but at least at first glance, I thought 100mil was not unheard of in video game production. (I can't think of any game that's publicized that production cost though... which is odd because movies revel in their opulence; they also publicize their box office, while the game industry has to glean info from stolen NPD posts because official numbers aren't supposed to be made public.)

Modern Warfare 2 was reported by the LA Times to be $40-50 mil, so I guess $100 mil is a lot. Still, Titanic was crazy at $100 mil in 1997, now that's commonplace. Shenmue cost something like 50mil and that was 1999. The marketing budget for these games tends to dwarf the production cost anyway (again, CoD:MW2 came in at well over $200mil once you factored in the launch support.)

Dyno said:
That's something of a risk I would say.

Maybe. Rockstar is pretty good at maintaining its cache though, so as long as the end result is good, the end result (as with L.A.Noire, which also was a hugely unlikely performer) is that it's good for Rockstar even if they lose money on one product. Plus, if they've restarted that project several times, it's possible they've already written off some of the losses from the production. And once they get this game out, further titles in the franchise /on the engine / from that office will be easier. 100mil is 100mil, but there are plenty of ways for a company like Rockstar to see this as an investment in its future.

Pachterballs said:
can't they control their dev budget? 105 million? I mean that's even more expensive than some hollywood AA+ movies and that's why a grade A cgi budget.

Heh, AA+, but not AAA movies? That's about right. Maybe some people are out of the loop, but $100mil for a movie isn't shocking anymore. Green Lantern was over $300mil all factored in; Cowboys & Aliens was over $150 just for production; the four Pirates movies cost $900mil together. Avatar is said to be $500mil when you include marketing. Yes, $100mil is the GNP of several small countries, but it's not unheard of in entertainment.

Mr_Brit said:
How does this guy know how much the game costs? He has no idea how big the dev team is or how long actual development has been ongoing.

Right, there's that too...
 
Came in to laugh at R*. Left laughing at an analyst.

Edit: Holy shit at the Housers' cut.
 
They don't even need to sell that many lol. They could get the money back with dlc and such. I bet they made bank with that super cheap, easy to make RDR dlc. at 10 bucks a pop for extra character skins and game modes.
 
BLagiver said:
They don't even need to sell that many lol. They could get the money back with dlc and such. I bet they made bank with that super cheap, easy to make RDR dlc. at 10 bucks a pop for extra character skins and game modes.

Who in their right mind buys crappy DLC?
 
Fersis said:
If true would this be the most expensive game ever?
When 100 million is the total sum of development cost and marketing?

No.

When 100 million is only for the development portion?

Still no.


There are some mighty expensive games out there.
 
Haunted said:
When 100 million is the total sum of development cost and marketing?

No.

When 100 million is only for the development portion?

Still no.


There are some mighty expensive games out there.

Wasn't Swotor rumored to cost over 350 million dollar.
 
Haunted said:
When 100 million is the total sum of development cost and marketing?

No.
EA already admitted to putting in 150mil+ for BF3 this year on advertising alone. I'm pretty sure Black Ops had the same last year, and most like MW3 will have the same this year. You know MS isn't slacking on Gears nor will EA put anything less than 100mil into advertising for SWTOR either.

Rockstar will get their 4million plus. They'll easily have that amount shipped alone in the first 2 months, if not less. It will be their big title to push for the year, just like LANoire was this year, RDR in 2010, etc.
 
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