alabtrosMyster
Member
I'll give them a 20$ bill for it.
too many commercials.
Sony wasn't particularly late to the party with Vue. They were one of the first legitimate contenders for a IP cable alternative. And their offering was on par with or noticeably better than the competition when it launched. What Sony did wrong was marketing. While I can see why they'd want to hitch Vue's success to the massive success of the PlayStation 4, it also firmly planted the notion in peoples' minds that in order to use it, you needed a PlayStation. And Joe/Jane Sixpack that are simply looking to get out from under the thumb of Comcast probably aren't interested in a gaming console. In addition to not being gamers (and the controller being a barrier to entry), the up front cost is in the stratosphere compared to a Chromecast or Roku or Fire Stick. Sony was too late in discovering their error and pushing advertising that explained that you can use PS Vue on those devices as well. Even worse, they stuck with the PlayStation Vue name.
Early on, they should have realized that in order for Vue to be a success, they had to reach well outside of the gamer market. They should have changed the name to Sony Vue (gamers, pretty much the only people that had paid any attention to Vue at all, would understand the name change, so it's not like they'd lose those users). Sony Vue can be more easily sold to the average cable TV viewer. Ditch the PlayStation branding and the PlayStation color scheme and sell it as what it actually is - a cable alternative for anyone that has an Internet connection.
Agreed. If they can make it with zero commercials, now that is something I'd pay for lol
I don't quite get the call for having it with no commercials. It's not a premium TV service with original programming like, say, HBO. It is literally Cable TV over the Internet. They really don't have any control over content, and thus, commercials. They're providing access to the content providers, not providing content itself. And even if they could somehow make that happen, the subscription fee would be astronomical.
Sony is reportedly looking to sell its PlayStation Vue streaming service
Sources claim the service is losing money, despite price increases
Sony is currently looking for a buyer of its PlayStation Vue TV streaming service, according to a new report published by The Information. The company has reportedly already approached one potential buyer, the sports-focused streaming service FuboTV, with a sale that would include the service's approximately 500,000-strong subscriber base, alongside its underlying technology. That customer tally is substantially less than other subscription TV services, despite PlayStation Vue being one of the first such services to launch.
The Information's report claims that Sony's streaming service is continuing to lose money, despite several subscription price hikes, most recently a $5 increase in July of this year. Sony is struggling with the rising cost of programming, which is thought to be hitting the company harder than its competitors. Unlike, say, Hulu, Sony doesn't have as big of a content library of its own, which leaves it with less leverage in its negotiations. The Information notes that it's unclear whether Sony's programming contracts would transfer to PlayStation Vue's new owner after a sale.
From a technology standpoint, PlayStation Vue offers some unique features. If you're using the service on an Apple TV, for example, you can currently watch as many as four streams simultaneously on a single screen. On a PlayStation 4, this limit drops to three, but the PlayStation Vue has the advantage of being the only internet TV service available. Sony has so far refused to allow competitors like Sling TV, YouTube TV, and Hulu's live TV service onto the platform. Should Vue be sold to an outside company, that could potentially change.
Sony may have picked a good time to get out of the streaming business, as the market will soon become a lot more crowded with a host of new players. Disney+ and Apple TV Plus are both coming next month, AT&T's HBO Max is due next year, and NBCUniversal is readying its Peacock service as well. With each of these companies investing heavily in exclusive content — and with Vue already trailing other internet TV providers — Sony's challenges aren't going anywhere.
Source: The Verge