Sony steps away from 8K TVs – for now

Loomy

Thinks Microaggressions are Real
With the launch of its 2025 models, Sony has officially discontinued its last 8K TVs, with no direct successor planned. However, the company has not ruled out a future return.

Sony last introduced new 8K TVs in 2022 with the Z9K in 75- and 85-inch sizes.

The Z9K carried over into 2023 and 2024. Asked by FlatpanelsHD during the 2025 launch event, Sony confirmed that the Z9K is now officially discontinued and will only be available while stocks last.

It doesn't seem like anyone is interested in creating 8k consumer content, and with hardware cost still being prohibitive, it makes sense to pull back.
 
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Donald Trump GIF by CBS News
 
0 point for 8k tvs, internet quality is far from ready for streaming 8k quality content, hell even 4k content usually isnt actually full native 4k neither, and gaming wise- raytracing alone made sure we wont reach 8k in at least next 20 years when talking about new AAA blockbuster titles.
Even 5090 cant max out many new games in native 4k60fps as of now unless we use fake frames or at the very least dlss quality, and fk those fake frames at such a low framerate.
Maxed wukong with rt, 4k native, cinematic settings, ff16 maxed too, and cp2077 but maxed, native, path tracing, those to reach stable 60 even on rtx 5090 which we know eats 600W from the wall, still need dlss quality aka ai upscaling from native 1440p.
nvidia-dlss-e0b8a3e0b8b1e0b89ae0b982e0b8abe0b8a1e0b894e0b884e0b8b8e0b893e0b8a0e0b8b2e0b89ee0b89ee0b8b4e0b980e0b8a8e0b8a9-16.jpg




Not saying dlss isnt worth using, it defo is, at least on quality/balanced mode in 4k where game isnt crazy blurry yet, just saying we need plenty more gpu power for 8k which is 4x more pixels from 4k to make sense in new AAA games.
 
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It doesn't make any sense in homes because without a huge screen there isn't any perceived difference.
We still don't have high quality full 4K HDR, high bit rate contents looking at the video streaming market and 4k Blu Rays are a niche for videophiles like vinyl records.
They should focus on bringing microled on the market at affordable prices and smaller screen sizes.
 
Considering almost no one can stream good quality 8k content (and no streaming services are going to let people use that much bandwidth) and even Blu-rays aren't big enough (there is now a disc technology with enough capacity out there, but no demand for 8k content on it)...
 
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I refuse to believe anyone could tell the difference with everything else equal about the tv at a sane distance. Using for example a 16k video source to an 8k tv and a 4k tv.
 
Quoting myself for 3rd-4th time, so sorry if this is repetitive to anyone:

When MicroLED and QDEL become a thing; and assuming they take the modular approach by joining lots of fine-tolerance, bezel-less mini panels under a monolithic flexible glass substrate. I could see them using just a few different mini panel ["wafer"] sizes for better production efficiency. With larger displays simply having an 8K default as consequence. All displays could take all inputs up to 8K and just use high quality scaling where applicable.

For eg.

5.2" 216p Wafers
26"
| 1080p via 5 x 5 @ 384x216p 5.2"
52" | 2160p via 10 x 10 @ 384x216p 5.2"
104" | 4320p via 20 x 20 @ 384x216p 5.2"

6.4" 216p Wafers
32"
| 1080p via 5 x 5 @ 384x216p 6.4"
64" | 2160p via 10 x 10 @ 384x216p 6.4"
128" | 4320p via 20 x 20 @ 384x216p 6.4"

8.0" 432p Wafers
40"
| 2160p via 5 x 5 @ 768x432p 8.0"
80" | 4320p via 10 x 10 @ 768x432p 8.0"
160" | 'Commercial' 8640p via 20 x 20 @ 768x432p 8.0"

That way the cost per inch won't rise as exponentially (though the chassis/additional electronics/shipping/packaging will still add a small premium) and the scaling of pixels relative to screen size would be more linear. Plus, just creating 2-3 smaller "wafers" would be very economical rather than a bunch of different large screen sizes with different pixel densities. If your image scaling is good enough you could theoretically reduce it down to just 1 or 2 wafer sizes/densities and use intermediate resolutions.

...
I think 8K will happen eventually and be the end of the line for conventional consumer displays as it's more than enough overkill to ensure perfection on the resolution front. [Of course, VR is a different kettle of fish and likely needs 12K+.]

The next two steps after that (or better, alongside that..) is extreme brightness output + Black Frame Insertion (BFI) to to maximise motion resolution and clarity. 4K only has ~600 lines of motion resolution, whereas 4x BFI will bring that back up to the full 2160 lines. But 4x BFI cuts light output to 25% and causes perceived flicker. So you'd need a display that' 4x brighter to offset it. Til we get there, 2x BFI + 2x Brightness would be a good goal to get motion resolution up past 1200 lines.

I've touched in this before, but another thing I'd really like to see is a move to more primaries. RGB + BT.2020 can only represent ~70% of human vision and you have to move beyond the 3 points on the triangle that represents that colour space to get anything more. https://6pcolor.com/frequently-asked-questions-6p-color-fcr/ ...4, 6 or 9 Primaries would significantly expand the colour space.

Endgame conventional TV display for me is something like this:

104" QD-EL or QD-UV MicroLED (20x20 5.2" Bezelless Modules Under Glass Substrate / Moth-Eye or IMMF Anti-Reflection / 5000R Curve)
8K Ultra-HD Resolution @ 7680 X 4320p
960Hz Refresh Rate + VRR & LFC
Up to 4x Black Frame Insertion
12-16K Nits Peak Brightness (3-4K in 4x BFI)
3-4K Nits Full Screen Brightness (750-1K in 4x BFI)
2D @ 8Kx4K & 3D @ 4Kx4K (via Eye-Tracking Autostereoscopy or Film-type Pattern Retarder + Optional Passive Glasses)
9 Primaries covering 99.5% of the CIE 1931 XY Space / Human Vision Colour Perception
11.5-12-Bit Native Panel

Executed well this'd effectively exceed every aspect of human vision at a standard viewing distance. It's the perfect, endgame TV.
 
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Probably because 8K is useless at a normal viewing distance even with 20:20 vision and large panels.

4K is the endgame resolution for the living room. Start building your UHD Blu-ray collection now.
 
I feel like 8K will happen as the average size of TV's grows...

Might not make sense at ~60" but as you approach ~100" it probably will be a factor
 
Good. Bring back some 3D TVs instead, Sony.

I've never seen an 8K presentation, and so far, I'm okay without it. (Even IMAX movie theaters, projecting onto the largest screen available, put out 4K, plus there's no 8K video BD format on the horizon so the only media available is compressed video) I just don't expect the format to be adopted for some time to come. It's possible to play a game at 8K, kind of, but framerate and performance are more important than resolution (plus getting to 8K with what's out or expected any time soon generally means upscaling.)

On the other hand, there are plenty of 3D movies out (several in my collection, a bunch more that I'd consider) and it's a doable process to add to 3D games. I really enjoyed some of the 3D games available in the PS3 era, and I would like the option of buying any 3D-capable TV on the market. 4K and HFR would alleviate the technical problems of the 1080p gen, and the more powerful/versatile processors already in TVs for AI and compatibility would make the feature easier to add without driving the cost up for unique components. (I think the Active 3D method doesn't even require a custom parallax barrier layer, you just need an RF or BT signal to synch the glasses.)

Not every TV needs to be 3D, we don't need to go back to the marketing-driven push for TV in every home, but it's frustrating that there's no 3D option left, especially when it's no compromise (or maybe even cost) to offer the feature to those who want it.
 
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Please, let's pause this insanity for a while. Consoles are struggling with 4K so I think we should let other tech catch up a bit before we start pushing 8K. I want to see gorgeous graphics next gen, not just a push towards crazy resolutions that benefit mostly people with crazy ass big TVs.
 
4k is going to be the standard for the next twenty years.

Why?

1. The image quality benefits are minimal to an average viewer, such that;
2. Few consumers care about the difference and;
3. Higher quality game visuals are cost prohibitive and graphics can't be pushed much further without massive budget investment; and
4. 8k movie discs will never happen (4k is literally theater quality today) and streaming 8k is pointless in a world of necessary compression.

We just don't need this, don't want it, didn't ask for it.
 
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Considering 35mm analog film scans are 4K... we won't be needing 8k until we need the 70mm film scan quality for VR.
Pixels per arc second. That's the real reason.
 
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It doesn't seem like anyone is interested in creating 8k consumer content, and with hardware cost still being prohibitive, it makes sense to pull back.
Almost all live tv is still using sub 4k recording methods… 8k is way overkill IMHO. 4k should be the focus for the next 5 years. So much potential still left in it! I wish we have an oled plasma display! Those were awesome for gaming and looks!
 
Yeah, you can't make costlier products hit by diminishing returns, for premium pricing, in an economy where everyone is worried about being able to afford groceries next week.

8K is utterly pointless with the content and media we have right now anyway. Sony has made the correct call.
 
I was shocked that 5K is not marketable enough to be the next standard. I notice a difference between 4K and 5K, but 8K is barely noticeable.
because it is not a standard resolution for any media other than PC/video games that can incoirproate variable resolutions.. companies are not going to go back and rescan 4K content for 5K native. Not worth it.

and 0% chance broadcast networks/cable companies would push 5K.
 
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