SourceQ: [G&NS and I&SS segments] What will be the keys to improving your operating margin?
A: G&S segment: When it comes to PS5, one challenge that sets this console cycle apart from PS4 and previous generations is that we find it difficult to reduce our costs during the course of the cycle. Unlike high-spec PCs, PS consoles enable us to offer an immersive experience for many people in a safe environment with affordable price. To offer that kind of experience, with costs for components like chips and memory on the rise, one key will be that we continue to sell consoles without substantial discounts [during the course of its product life-cycle] by engaging in product planning that ensures affordability for consumers. Another driver will be first-party titles. Strong titles that achieve growth on PS5, PCs and other platforms will widen our margins. We believe that we have opportunities for margin improvement and intend to pursue them aggressively.
This is now the official translation Sony themselves have provided on their website. We do not need to rely on Twitter translations and "analyses"
PS, PC, and "other platforms".
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