Wkd Box Office Est. 06•17-19•11 - not brightest days for Lantern, still super for 8

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Skipped out on Green Lantern this weekend, watched Midnight In Paris instead.

First Class deserves so much better. Guess Wolverine really turned people away from this one.
 
3N16MA said:
"Hangover 2" seems to be doing fine overseas. Of course it is also a blockbuster which got a large overseas release fairly quickly. Some romantic comedies and other comedies that are not deemed blockbusters simply do not get massive worldwide releases quickly. There are not many recent comedies that have been massive domestically that have failed overseas. When a studio deems a comedy a blockbuster and does a massive overseas release it usually takes in more than it's domestic total. "Little Fockers" was a disappointment domestically but saw a large WW release quickly. It still took in more overseas.

Hangover 2 does fine not only because of how big it is, but because of it's style of comedy. Again it's often about translating across cultures which is difficult with many comedies. Something like Hangover is really just your average slap stick comedy that pretty much works across to everyone. But more subtle and dialogue based comedy often falls flat in overseas market. Having lived in a Latin American country for many years, I saw it all the time, where the "comedy" just did not come across well to the native viewers trying to watch in their own language... but you know what they did get? Slapstick.

But even then, the Hangover still does better domestically than overseas. This is nothing like the big hollywood blockbusters that are making double the numbers overseas than domestic returns. And once again, studios make less on overseas distribution than domestic takes of sales per ticket.
 
Warner Bros has done an absolutely terrible job adapting their DC products to film, outside of Nolan's batman stuff. Since 2000 they have had 4 movies break $100 million from 3 franchises. Green lantern may be the 5th (unless it bombs in its second week).

Marvel has had 17 $100 million+ movies in the same time from 8 franchises.

Makes no sense when DC has a larger number of bankable superheroes. I would bet that more people knew Green Lantern ahead of his first movie trailer than Iron Man or Thor (the comic character) before their movies. Too bad most of the non-Nolan DC movies this past decade have been sub par. Tons of missed opportunities.
 
I really don't see Captain America making that much money. It's coming out a week after Harry Potter. Transformers and Potter will make bank though.
 
JGS said:
That doesn't explain Thor which has little buzz & Xmen both of which has gotten great reviews.

I say burnout is setting in. Hero movies have been around for 10+ years now plus Green Lantern is no Batman, Superman, or Spiderman- all of whom are iconic.

Hero movies are the new 80's action flick (I'm probably exagerating considering Thor's gross). Maybe those will start coming back in full force.

You are. $450 WW for Thor is excellent.
 
JGS said:
That doesn't explain Thor which has little buzz & Xmen both of which has gotten great reviews.

I say burnout is setting in. Hero movies have been around for 10+ years now plus Green Lantern is no Batman, Superman, or Spiderman- all of whom are iconic.

Hero movies are the new 80's action flick (I'm probably exagerating considering Thor's gross). Maybe those will start coming back in full force.

Thor was pretty much unknown to the general public though. The gross for that movie is pretty impressive even if it didn't turn into an Iron Man. The bigger problem for First Class was probably how shitty both Last Stand and Wolverine were perceived. That pretty much doomed it.

I really want to see how Captain America does. That could tell us if burnout is truly setting in.
 
kswiston said:
Warner Bros has done an absolutely terrible job adapting their DC products to film, outside of Nolan's batman stuff. Since 2000 they have had 4 movies break $100 million from 3 franchises. Green lantern may be the 5th (unless it bombs in its second week).

Marvel has had 17 $100 million+ movies in the same time from 8 franchises.

Makes no sense when DC has a larger number of bankable superheroes. I would bet that more people knew Green Lantern ahead of his first movie trailer than Iron Man or Thor (the comic character) before their movies. Too bad most of the non-Nolan DC movies this past decade have been sub par. Tons of missed opportunities.


I sort of doubt that. Marvel has always been better at marketing their brand and characters outside of of the comic book reader niche than DC.
 
Haven't seen Green Lantern yet but it did what I expected. That movie was always going to be a hard sell.
 
TekkenMaster said:
Can anyone explain how the hell Pirates: On Stranger Tides is up to $950 million worldwide?

Is Johnny Depp still *that* popular?

3D, plus the other Pirates movies have made $900+ million WW, except for the first film.
 
Averon said:
I sort of doubt that. Marvel has always been better at marketing their brand and characters outside of of the comic book reader niche than DC.

Green Lantern never recovered from that first shitty trailer. Nerd buzz is a cuel mistress. It did nothing for Scott Pilgrim to be universally loved by nerd culture, but the seething hatred towards GL after that first trailer seemed to infect everything else that came after.
 
x Power Pad Death Stomp x said:
Green Lantern never recovered from that first shitty trailer. Nerd buzz is a cuel mistress. It did nothing for Scott Pilgrim to be universally loved by nerd culture, but the seething hatred towards GL after that first trailer seemed to infect everything else that came after.

It doesn't just take nerds to see something and judge it as shit. Anyone who watched that original trailer was going to not want to see it.
 
I think people should stick to reporting strict production budgets, and not try to lump in marketing to inflate the number. Marketing is tricky to quantify, and many of these blockbuster movies have product placement deals that offset some of those costs.

I think that the "gross needs to be about 2x the movie's production budget worldwide" guideline is a good rough measure of success.

WB might have spent another $100M+ on marketing Green Lantern, but they are also making money off TV rights, video games and merchandise tie-ins, product placement, and home media sales/rentals. Like the costs of marketing, those revenues usually are poorly stated (if stated at all).
 
Pirates 4 is pretty much guaranteed to reach the billion and do a bit more. It's already one of the biggest grossing movie overseas. I think it'll pass RotK next week, so it'll be the third highest grossing movie overseas behind Titanic and Avatar (which won't get beaten anytime soon).

Comic book movies do okay overseas but not nearly as good as other blockbusters. See The Dark Knight, domestic gross was higher than worldwide. I don't see Green Lantern doing too good overseas, the franchise is completely unknown and it doesn't have the mythology aspect of Thor.

KFP2 will never reach its predecessor domestically (worldwide is up in the air as there are still a handful major territories where it'll do big), that's pretty sad :(
 
zero_suit said:
3D, plus the other Pirates movies have made $900+ million WW, except for the first film.

True, but the first 3 Pirates movies were much better films than Pirates 4, and were much more epic in scope and had Orlando Bloom & Keira Knightley romance to bring in the tweens.

The United States audience realized how shitty Pirates 4 is, and that reflects in its low box office compared to the first 3 Pirates movies.

So why didn't the international audience react negatively towards Pirates 4 the way the USA did?
 
BattleMonkey said:
Hangover 2 does fine not only because of how big it is, but because of it's style of comedy. Again it's often about translating across cultures which is difficult with many comedies. Something like Hangover is really just your average slap stick comedy that pretty much works across to everyone. But more subtle and dialogue based comedy often falls flat in overseas market. Having lived in a Latin American country for many years, I saw it all the time, where the "comedy" just did not come across well to the native viewers trying to watch in their own language... but you know what they did get? Slapstick.

But even then, the Hangover still does better domestically than overseas. This is nothing like the big hollywood blockbusters that are making double the numbers overseas than domestic returns. And once again, studios make less on overseas distribution than domestic takes of sales per ticket.

I'm not trying to argue that comedies have the same level of appeal overseas as action films. Action films will usually take a greater percentage from the overseas market than comedies. I was just pointing out that when a big comedy gets a WW release quickly, it will usually take in more overseas (or close) than domestically regardless if it is American.
 
There won't be a movie to surpass Avatar's gross outside of its sequels for decades to come. The amount of profit it made for Fox is downright ridiculous.
 
Alrus said:
Pirates 4 is pretty much guaranteed to reach the billion and do a bit more. It's already one of the biggest grossing movie overseas. I think it'll pass RotK next week, so it'll be the third highest grossing movie overseas behind Titanic and Avatar (which won't get beaten anytime soon).

Comic book movies do okay overseas but not nearly as good as other blockbusters. See The Dark Knight, domestic gross was higher than worldwide. I don't see Green Lantern doing too good overseas, the franchise is completely unknown and it doesn't have the mythology aspect of Thor.

KFP2 will never reach its predecessor domestically (worldwide is up in the air as there are still a handful major territories where it'll do big), that's pretty sad :(

The only superhero movie which actually did noticeably better worldwide was Spider-Man 3. Which is why the Spider-Man remake could possibly cross a billion if it lives up to the hype.
 
TacticalFox88 said:
There won't be a movie to surpass Avatar's gross outside of its sequels for decades to come. The amount of profit it made for Fox is downright ridiculous.

Well, I dunno about that. I said the same thing about 'Titanic', once upon a time.
 
Alrus said:
Pirates 4 is pretty much guaranteed to reach the billion and do a bit more. It's already one of the biggest grossing movie overseas. I think it'll pass RotK next week, so it'll be the third highest grossing movie overseas behind Titanic and Avatar (which won't get beaten anytime soon).

I love how Pirates 4 is going to be the thirds highest grossing movie ever overseas next week, but has zero chance of cracking the domestic all time top 50. Really goes to show you how difference overseas tastes can be at times. The same thing happened with Ice Age 3, which is currently fifth or sixth of all time overseas and not even in the top 100 here.


SonicMegaDrive said:
Well, I dunno about that. I said the same thing about 'Titanic', once upon a time.

It still took 12 years. I don't know about decades, but I doubt anything else touches Avatar before 2020. Titanic is going to be 15 years old soon, and other than Avatar, no other movie has even hit 65% of its worldwide total yet. A 1 billion worldwide gross is just starting to become common for the year's top films. Avatar almost hit 3 billion.
 
Kusagari said:
The only superhero movie which actually did noticeably better worldwide was Spider-Man 3. Which is why the Spider-Man remake could possibly cross a billion if it lives up to the hype.
I like how crossing a billion, now is becoming a reachable and feasoble goal now, while 10 years ago it was practically unheard of outside of Titanic
 
I'd say I'm glad to see superhero movies falter, because I think they're almost universally unappealing, but I know that Hollywood would just replace them with something else I don't enjoy.

In short: the root of the problem is Hollywood, not the superhero movies.
 
Spider-Man is universally loved worldwide. Maybe even more so than Superman or Batman. It's pretty easy for the average joe to "connect" with the character.
 
bud said:
who cares about superman?

Spider-Man%2BReboot.jpg


look at that

it will outgross the dark knight & the dark knight rises COMBINED

uh...


nevermind, thought you said easily. i doubt it will outgross them combined though.
 
kswiston said:
I love how Pirates 4 is going to be the thirds highest grossing movie ever overseas next week, but has zero chance of cracking the domestic all time top 50. Really goes to show you how difference overseas tastes can be at times. The same thing happened with Ice Age 3, which is currently fifth or sixth of all time overseas and not even in the top 100 here.

Ice Age remained very consistent with its domestic gross (190m or smth for each movie), while it just kept growing worldwide. I think it's partly due to new markets growing a lot in the recent years.
 
TacticalFox88 said:
I like how crossing a billion, now is becoming a reachable and feasoble goal now, while 10 years ago it was practically unheard of outside of Titanic

Movies were hovering around that range for awhile. Jurassic Park was pretty close a few years before Titanic. Harry Potter came close 3 years later. Return of the King was only 6 years after Titanic.

Personally, I think it is funny that we have so many films in the 900-1.1billion range, then nothing, then Titanic at 1.8 billion and Avatar at 2.8 billion. When Cameron breaks a worldwide gross record, he demolishes it.
 
Veidt said:
I'm glad First Class is doing well enough for it to warrant a sequel.


Very interesting thought.

Is there one confirmed? It is going to be close. Box office totals domestic and overseas aren't terrible, but they are lukewarm. Don't think Fox will break even at the box office on the movie but with video they'll profit. Hopefully enough to green light a sequel as First Class is great.
 
Not surprising for GL. It looked like crap from the get go. Even worse was casting Ryan Reynolds, he doesn't fit the role nor can he carry a movie. I'm not sure how he got picked for this considering everything he has ever been in has been awful. As for First Class, I imagine it took some backlash from the previous two X-men movies which we not all that good. A shame because its a good movie, it'll probably do well enough in WW numbers to warrant a sequel since it has reviewed so well.
 
Busty said:
None of the superheroe movies thus far this summer have really 'knocked it out of the park'. I wonder what this means for next year's Spiderman and Superman reboots?
Superman won't have a problem since they'll sprawl "from the makers of Dark Knight" and "from the visually stunning creative director of 300 and Watchmen" on the advertising. Movie will probably disappoint unfortunately but I think it'll make a lot of money. Spiderman won't have a problem because of how popular he is. Everyone wants to see what they do with the reboot.
Instro said:
Not surprising for GL. It looked like crap from the get go. Even worse was casting Ryan Reynolds, he doesn't fit the role nor can he carry a movie. I'm not sure how he got picked for this considering everything he has ever been in has been awful. .
He was great in Buried and Amityville remake.
 
Angry Fork said:
Superman won't have a problem since they'll sprawl "from the makers of Dark Knight" and "from the visually stunning creative director of 300 and Watchmen" on the advertising. Movie will probably disappoint unfortunately but I think it'll make a lot of money. Spiderman won't have a problem because of how popular he is. Everyone wants to see what they do with the reboot.

That hasn't really been helpful for the last couple of films to slap those words on it.
 
Opiate said:
I'd say I'm glad to see superhero movies falter, because I think they're almost universally unappealing, but I know that Hollywood would just replace them with something else I don't enjoy.

In short: the root of the problem is Hollywood, not the superhero movies.

I thought Super 8 was a breath of fresh air, even if it did have a few bugs in it.

More like this, Hollywood.
 
Angry Fork said:
Superman won't have a problem since they'll sprawl "from the makers of Dark Knight" and "from the visually stunning creative director of 300 and Watchmen" on the advertising. Movie will probably disappoint unfortunately but I think it'll make a lot of money. Spiderman won't have a problem because of how popular he is. Everyone wants to see what they do with the reboot.

Zack Snyder doesn't really pull in the crowds. Watchmen semi-bombed and Sucker Punch bombed pretty badly.
 
Alrus said:
Ice Age remained very consistent with its domestic gross (190m or smth for each movie), while it just kept growing worldwide. I think it's partly due to new markets growing a lot in the recent years.

Something about Ice Age still appeals more overseas than domestically. 175-200M is a pretty common domestic gross for a big budget non-pixar, non-shrek animated film. Overseas, Ice Age 3 is the highest grossing animated film of all time by a decent margin, beating out Toy Story 3. If it was simply a matter of growing overseas markets, why did IA3 do so much better than Tangled, or HTTYD, or even Shrek 4 (which has been an overseas hit for 7 years now).
 
Yea I know, I guess they won't hype up his name and will just do the Chris Nolan stuff. I'm still annoyed that Snyder is directing the reboot, so fucking dumb. I'm at the point where I hope the Superman reboot bombs and does worse than Returns so they can stop hiring fast-working people and focus on quality. That stupid Superman legal battle bullshit has just forced WB to rush everything.
 
Opiate said:
I'd say I'm glad to see superhero movies falter, because I think they're almost universally unappealing, but I know that Hollywood would just replace them with something else I don't enjoy.

In short: the root of the problem is Hollywood, not the superhero movies.

I hope you like anime movies!
 
Veidt said:
I'm glad First Class is doing well enough for it to warrant a sequel.


Regardless of how first class performs, Fox will shit out movies from the X-Verse every 2-3 years ad nauseum to keep the movie rights from Marvel/Disney. Disney and Marvel still get licencing fees though.
 
kswiston said:
Something about Ice Age still appeals more overseas than domestically. 175-200M is a pretty common domestic gross for a big budget non-pixar, non-shrek animated film. Overseas, Ice Age 3 is the highest grossing animated film of all time by a decent margin, beating out Toy Story 3. If it was simply a matter of growing overseas markets, why did IA3 do so much better than Tangled, or HTTYD, or even Shrek 4 (which has been an overseas hit for 7 years now).

Wait, seriously? That movie suuucckked. My girlfriend and I left after 40 minutes, and she is the type of person who'll sit through anything.
 
TekkenMaster said:
Again, why is Pirates so popular overseas compared to the USA???

I really want to know.

Overseas is a bigger market and is expanding. When Pirates 2 came out, movies that were equally popular worldwide did about 35-40% of their gross in the US and 60-65% overseas. Now I would say the average breakdown is closer to 30-35% in the US and 65-70% overseas.

That explains part of it. Another part of it is the fact that American viewers are losing interest in the series while overseas viewers are not. Yet another part of it is the fact that 3D is quickly losing its appeal in the US, but is still really popular worldwide.
 
kswiston said:
Something about Ice Age still appeals more overseas than domestically. 175-200M is a pretty common domestic gross for a big budget non-pixar, non-shrek animated film. Overseas, Ice Age 3 is the highest grossing animated film of all time by a decent margin, beating out Toy Story 3. If it was simply a matter of growing overseas markets, why did IA3 do so much better than Tangled, or HTTYD, or even Shrek 4 (which has been an overseas hit for 7 years now).
Stop the world, I want off.
 
Man tickets have really inflated, more people show Daredevil and Ghostrider on their opening weekends vs Green Lantern.
 
kswiston said:
Overseas is a bigger market and is expanding. When Pirates 2 came out, movies that were equally popular worldwide did about 35-40% of their gross in the US and 60-65% overseas. Now I would say the average breakdown is closer to 30-35% in the US and 65-70% overseas.

That explains part of it. Another part of it is the fact that American viewers are losing interest in the series while overseas viewers are not. Yet another part of it is the fact that 3D is quickly losing its appeal in the US, but is still really popular worldwide.

Thanks for the response...it's interesting that overseas audiences are still hyped for Pirates movies. I'd be curious as to why.
 
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