Support NeoGAF

[TheOctodad]

Those cans are ridiculous

Corporate asked me to double the size to make sure they were visible from at least 20 feet away.

 

[amar212]

The Code Begging thread will be glorious.

I will be molesting all my US friends over this.

 

[Zok310]

Shit gets worse everyday. Nearest 711 is about 30 mins away. Currently on a diet and trying to stay away from all that crap food and beverages.
Bungie and acti, get it together!

 

[Portugeezer]

How long until a truck carrying Red Bull cans gets stolen?

 

[hwy_61]

Corporate asked me to double the size to make sure they were visible from at least 20 feet away.

Lol

Shit gets worse everyday. Nearest 711 is about 30 mins away. Currently on a diet and trying to stay away from all that crap food and beverages.
Bungie and acti, get it together!

Sugar free homey. Red bull has you covered.

 

[panama chief]

So is this available to new users who buy the collectors edition only? If so, that would a double slap to the face of existing users. I highly doubt that's the case but Activision's fingerprints are all over this. Young people and millennials can see right through boardroom bs, and this wreaks of boardroom scheming bs to the fullest.

No. Not even sure how that conclusion was crossed.

 

[jett]

Where Luke Smith at

 

[Mixolydian]

Yea. Shit like this is why I'm gaming less and less. Anymore it's getting harder to get a complete fucking game. Instead you get a piece of the game then either you jump through hoops to get all the content, have to preorder 50 places, or buy season passes, or god forbid do shit like this. I'm sick and tired of this shit.

A-fucking-men.

 

[Kinsella]

Where Luke Smith at

Probably designing another lackluster raid.

 

[TatteredHat]

They're not wrong though, up until now every single DLC controversy regarding Destiny has frequently been met with "I have the money, I don't care, I'm buying it". Of course Activision is going to take that attitude into consideration and see how far they can go with it.

 

[Kyne]

Probably designing another lackluster raid.

Vault of Glass was amazing. What the hell are you talking about?

 

[CouchMaster]

Those cans are ridiculous

I know right? Same goes for the Red Bull cans.

 

[jwk94]

Yup yet somehow this will be spun into a huge issue because Destiny.

Because this is extra DLC that launches with the expansion? You seriously don't see the problem? This would be an issue even if it was a PSN/XBL thing.

 

[panama chief]

And to think all of this could've been avoided by structuring a few words in the sentence differently.

 

[shiftplusone]

That Fucking gif

Too early in the day to see something like that lol


The way Destiny was designed, they did not want me to play very long. I hit 20, realized the poor quality of the game, and quit. So as an outsider this shit is just silly to me

pretty sure you will have a serious health issue if you drink redbull

Fixed

 

[pantsmith]

Probably designing another lackluster raid.

Wtf? Say what you will about his interview, but the raids are easily Destiny's best and most interesting content.

 

[Jetman]

Check this info snipet ( from reddit).
Bungie and Activision deserve all the hate for the way they treat their fanbase.

Haha, hope you current Destiny players live near a 7-Eleven. An exclusive Red Bull can only at a specific retailer? Nice.

 

[Diddy Kong]

what is bullshit?

 

[Mononoke]

Poor Bungie, must regret that Activision deal at least a little bit, no?

I just wonder at what point it's really Activision.

 

[SirMossyBloke]

I bet completing the mission also unlocks performance upgrades for the PC version of Arkham Knight too.

 

[D4Danger]

at least it ain't Mtn Dew

that's.... something

 

[hwy_61]

7-11 exclusive? Why didn't they just do a slurpee promo. Who gets angry at having to buy a slurpee.

 

[BearPawB]

I was fine with it until i saw it was a 7-11 exclusive. I don't think there is a 7-11 within 500 miles

Ok. i was wrong. I live in Raleigh, and there are 7-11's in Charlotte. Great, Now its only a 2 and a half hour drive to get content for my video game.

 

[Fistwell]

Can hardly wait for all the exclusive REWARS.

 

[benicillin]

I just wonder at what point it's really Activision.

I don't think Bungie is the one that makes marketing deals. This is 100% Activision, like this is literally what a publisher does.

 

[Substandard]

I'm just annoyed I apparently have to find a 7-11. I think the closest one to me is about 40 minutes away. So my red-bull tie in will include fuel costs.

I also bought the mountain dew for halo. I'm sadly the market for this crap.

 

[Kinyou]

I know right? Same goes for the Red Bull cans.

 

[Pai Pai Master]

Destiny is like gaming's worst practices smashed together to create the ultimate shitstain on the face of the industry. Shame too, because I love the actual gunplay.

 

[LiK]

at least it ain't Mtn Dew

that's.... something

At least Dew is cheaper :/

 

[hwy_61]

At least Dew is cheaper :/

And 100% more delicious

 

[wordslinger]

Everything about destiny is a dumpster fire lately. Bad calls, all around

 

[Altairre]

You're not forced to buy it

That doesn't mean it's above criticism does it now?

 

[JetBlackPanda]

I get the outrage I really do. At the same time it's fucking video games. Red bull, Doritos, Mt Dew.. Pre order bullshit. Plastic phone pip boys and statues It's all ridiculous.

There is new drama every week surrounding something. It gets tiring.

I guess what I'm saying is red bull gives you wings!

Everything about destiny is a dumpster fire lately. Bad calls, all around

Everything? The DLC looks great and for non destiny players they can jump in at a great price. The current outrage is over three dance moves that the collectors edition gets, then the response from an over sarcastic dev with really no PR training.

 

[Gaogaogao]

"destiny consumers are used to paying a premium for downloadable content similar to this quest"

they super don't give a fuck

 

[ElRenoRaven]

Haha, hope you current Destiny players live near a 7-Eleven. An exclusive Red Bull can only at a specific retailer? Nice.

That's even worse. Seriously 7-11 exclusive too? WTF!?!?!?!

So someone in my case would have to drive 20 minutes away to another town just to buy a fucking can. Seriously!?!?!?! My jaw is on the floor at this point. I just...I just can't....wow...wow.

 

[wordslinger]

I hope EA/Dice don't sling this crap in Battlefront.

Prepare for it.

 

[JetBlackPanda]

"destiny consumers are used to paying a premium for downloadable content similar to this quest"

they super don't give a fuck

I hope you guys never see any business deals and contracts for any other video game stuff. They don't think highly of you. You are $$ to them. Especially to publishers

 

[D4Danger]

At least Dew is cheaper :/

I don't buy Red Bull but looking it up online

tiny cans ain't cheap. Bungie don't care.

 

[OnionPowder]

I'm cool with this just because I don't play Destiny and I love red bull so win win for me.

I don't buy Red Bull but looking it up online

tiny cans ain't cheap. Bungie don't care.

they're $2

 

[Sp3eD]

I have a 7-11 in walking distance. I just wish it was Rockstars instead of red bull

 

[pantsmith]

I just wonder at what point it's really Activision.

Just FYI, now that I'm working in corporate offices for a major brand I've seen exactly how this stuff comes around. Basically suits far removed from the actual creative process talk to other suits, in one of any number of aimless meetings they do to keep their jobs. They agree to marketing promotions without ever talking to the people who do any of the work, then the people actually doing the work step in and carry that burden to uphold the relationship between the suits' companies.

Bungie went along with it because it's part of their publishing agreement, but I guarantee you no one there said "You know, we should partner with Red Bull" because it just screams clueless marketing department. Anyone making a game already has too much work to get done, and I'm sure would rather focus on the game.

"destiny consumers are used to paying a premium for downloadable content similar to this quest"

they super don't give a fuck

I don't know why they would ever put that in writing, it's ridiculous.

 

[Jetman]

That's even worse. Seriously 7-11 exclusive too? WTF!?!?!?!

So someone in my case would have to drive 20 minutes away to another town just to buy a fucking can. Seriously!?!?!?! My jaw is on the floor at this point. I just...I just can't....wow...wow.

20 minutes to drive to the next town and Hope they actually have the exclusive cans.

 

[Red Mage]

Poor Bungie, must regret that Activision deal at least a little bit, no?

Obligatory

Gat damn Activision

I really wish people would accept that Bungie isn't some poor group who is forced to do these things. They left MS because they wanted MORE control. This is them with more control. I'm sure Activision is suggesting many things to them, but there's been nothing to suggest that Bungie regrets any of this.

 

[BokehKing]

Haha haha, sorry, I love Destiny but I don't drink that motor oil tasting crap

Spoiler

unless it gives me a hawk moon

Then I'll buy it for the code and give the drinks to the homeless

 

[D4Danger]

they're $2

I was looking at multiplacks. nvm

 

[Definity]

What bad timing. The Luke interview and now this all within a few days? Ouch.

 

[ElRenoRaven]

20 minutes to drive to the next town and Hope they actually have the exclusive cans.

Yea that's the worst part. You wouldn't be guaranteed a can. You'd have to hope that they are carrying it and have it in stock too. So you might end up making multiple trips.

 

[RE_Player]

I love how some people think Activision is solely to blame here. Bungie knew what they were getting themselves into and have more control than your typical developer since they own the IP.

 

[megalowho]

Check this info snipet ( from reddit).
Bungie and Activision deserve all the hate for the way they treat their fanbase.

Marketing speak continues to be hollow and offputting. Comarketing deals aren't new especially in the AAA FPS space, but it's always good to see the raw pitch behind it with all the slimy phrases intact for perspective - "repeat purchase," "brand traits," "used to paying a premium."

 

[benicillin]

I love how some people think Activision is solely to blame here. Bungie knew what they were getting themselves into and have more control than your typical developer since they own the IP.

In this case I'm pretty sure that Activision would be the ones to blame, since as the publisher they'd handle all the marketing deals and tie-ins and have done this a million times before with Call of Duty and Mountain Dew.