Capcom is in the (presently) untenable position of being a company that has historically produced well-designed games with unique mechanics that require the player to learn and master to them, conforming to what the game expects, rather than producing a game that conforms to what the player already expects. They have a sizable, dedicated, enthusiastic fanbase, because they have (at least until very recently) been one of the absolute best in the business at making those kinds of games.
The problem is, a "sizable" audience is just not sufficient to sustain top-shelf AAA graphical showcases. If they want to continue keeping up with the Joneses in the graphical arms race, they need games with universal appeal, and they've never - never - been the sort of publisher/developer who was capable of that.
- When they try to make games with universal appeal, they A) Find out that they're not actually that good at it, because it's just not in their company's DNA, and B) They drive away a significant portion of their dedicated audience, as well, because giving a game universal appeal is fundamentally incompatible with making the kind of game that Capcom is good at making.
- If they abandon universal appeal, making the kinds of games that Capcom has historically been known for, they invariably find that the lack of universal appeal simply leads to sales that are too low to sustain the level of graphical quality required to stay in the AAA game.
- If they make the kind of games that they're good at making, and lower the budget and graphical quality to a sustainable level, they are almost always really successful. But being able to swing their technology dick around seems to be a point of pride, or something, and making games that don't look like AAA games feeds into this bizarre narrative that they (and Japan) are becoming irrelevant, and the message boards are filled with wailing and gnashing of teeth, etc. Those don't seem like particularly strong negatives to me, but they only make a few games that fit that bill, so I guess that stuff bothers someone, somewhere, who is in a position to make those kinds of decisions.
It's pretty sad to see Capcom in such a hole - they were hands-down my favourite company in video games from 2005 right on through 2010. The fall since then has just been staggering. I'm just glad that Monster Hunter has (so far) been safe from all the shit that's been dragging the company down.