So a Chik Fil A is opening in my neighborhood. There are people camped out to get in.
There are 5 other Chik Fil As within 15 miles of where I live, 3 within 10 (although 2 of those 3 are "in line" locations on the campuses of USC and UCLA).
The first 100 customers get free Chik-fil-a for free once a week for a year