Daft Punk - RAM lOTl - They're nice robots, they chose to stay.
- Thread starter wenis
- Start date
Oh man such a tease and just a little bit to get that hype going.
Insane Dead
Member
Why must they tease us like this
Really hope the stream goes up soon. Beyond excited for this album.
SamRambles
Member
Oh. Oh dear. Oh my.
electroplankton
Banned
What a tease, wow!
:Motorbass
Member
it's blocked in germany, wow
Mr Touchdown
Member
How long till the stream? Was there ever a timer for it?
hnnnnggggg
What a tease, damn.
They've always been better at marketing than music. I don't even like Daft Punk that much and they're getting me hyped. Even if I don't end up caring about the album I think this whole process of making the release an event is really cool.
No specific time for the stream, could be any time today.
Oh come on! They need to stop playing with my emotions, I was waiting for it to kick in!
I love the whole campaign. Their long absence and mysterious personalities combined with the huge billboards, collaborative video's and (I suppose controlled) leaks of the snippets are such a great way to hype everyone up for the album.
Yeah, it's been incredible, a real 101 in hype and viral marketing. I can see a lot of other big artists following in their footsteps with their campaigns after this.
killertofu
Member
That sounds so delicious.
I NEED MORE
I NEED MORE
goldsoundz
Member
I want to be a robot.
Edit, the helmets and look really do add a unique mysticism about them.
good plan considering how bad human after all was
People actually listened to that? >_>
Eh, I like it lol. It's not really Cross and was disappointing at first but I grew to like it
GuitarAtomik
Member
I was kind of eh about Get Lucky the first time I listened to it but it has grown on me 1000x fold. I love it.
A bit, but after the snippet the song from what I heard gets really groovy and funky. Also I really don't get why people hated Audio, Video, Disco so much. Don't get me wrong Cross was pretty great, but most of the songs on ADV are kind of awesome. Really respect that they chose a different route for the album by giving it more of a Prog Rock sound.
Sorry for going off topic a bit, but it's a good album. Also, both albums mesh really well together if you listen to their live album Access All Arenas.
iTunes album streaming pre-release.
GuitarAtomik
Member
I think this was the problem. Cross had a very specific and different sound from most dance music (at least at the time) and to wait so long for a followup and get something so different was a recipe for backlash and disappointment. Same thing that happened with MGMT's 2nd album. If you look at them separately from expectations they are good albums but they are not what most of their fans, who only had one album of material to base said fandom on, wanted.
You just described Discovery. Sometimes it works.