It's an odd one Hitch, because "building a squad capable of survival" for a club the size of Burnley, who don't have sugar daddy backing, and relegation might plunge the club into administration.
Probably a canny move what they are doing in the long term. Doesn't stop Dyche being a moronic coach
Reducing the ridiculous amount of parachute payments would help and stop other championship clubs pushing themselves to the brink of financial ruin trying to get themselves up.
Trying to force teams to spend beyond their means as you are suggesting is a precipitate of the unsustainable financial culture the PL has created.