Isn’t $900K a little cheap for the game you are promising?
Good question! Let us guess—you’ve worked in the game industry?
Yes, it’s true—our internal estimates for the full production cost of this game are greater than our initial goal, especially once you take out the fees and reward costs. But that’s OK! Both Comcept and Inti Creates have the resources to forgo full funding to make this project happen, since both companies will benefit more than they would in a typical publisher-funded setup once the game releases. To put it simply, if enough fans are excited about this game to hit our initial goal, then we, the companies developing this game, are willing to put up more of our own money as well, right along there with you.
So, no, this is not a case where the initial goal is set irresponsibly low, risking everything in the hopes that the Kickstarter campaign will pay off over expectations and get us where we secretly, actually need to be financially. We do understand that concern, though, and kept it in mind when carefully setting our initial funding goal. More money over the initial goal would be wonderful—don’t get us wrong!
—in that it could potentially reduce what our companies have to shoulder up front, and of course more importantly make for a lot more features and platforms and other stuff we’d love to see happen. But we have run the numbers and we are fully confident that, should we hit our initial goal and nothing more, we can make a great game that fulfills the promise of this project, both for our backers and for anyone else who plays the game.
By the way—if you have some spare time, you mind talking to any folks you might happen to see ask the next question?