So I take it we might as well go forth and order this seeing as we'll never get a blu-ray?
I'm not a big fan of "buy this thing you don't want in the hopes of being offered something something else which you do want", buuuttt....
Shout seriously didn't think there was a brony audience for them. Sales of the first single DVD suggested otherwise, so they considered a direction change to target us more effectively.
Shout still doesn't think there's a brony audience big enough for Blu-ray. I suspect that if we not only reward Shout for their change in direction, but also prove that we're a lucrative market, it'll not only assure a season 2 set, but they'll consider double-dipping and making a Blu-ray set available.
And if the Blu-ray doesn't fail, I expect we'll see a Blu-ray season 2 set sitting next to the DVD season 2.
I know I'm being optimistic, but I expect that this set is a better way to send a message than even the first DVD was.