Sorry if this has been already pointed out before.
Is really curious the behaviour of LG in the distribution in Europe.
Google is gonna sell the Nexus 4 via Playstore in the countries where the store is active but what in the normal shops? And what about here in Italy where the Playstore is selling only music, books and apps? Here is the answer: LG is gonna sell the Nexus 4 at 599 RRP (760 fucking US Dollars!!!).
They didn't announced it, they started doing it "underground" with the buyers of the big chains like Mediaworld, Euronics etc.
Then the word started spreading and the shit hit the fan: the facebook page of LG has been used by all the possibile users with questions and (many) insults. Many blog started writing articles about it and about how un-fair it is.
Then started the reactions from the retailers: PhoneHouse the biggest mobile seller company in Spain annouced that does not intend to sell the Nexus 4 because the LG price.
(
http://thenextweb.com/google/2012/1...ock-the-nexus-4-as-lg-hikes-its-retail-price/ )
After days of insults on the web and protest by the retailers LG start doing something: in Germany find an agreement with Mediamarkt (biggest electronic chain) to sell it at 399,99 (507 USD), remember that in Germany the Playstore is active for the hardware part. But in Italy their tactic is different: they called one by one all the main blogs and "persuaded" them in some way that the price is right because...
- LG didn't know the price Google was going to sell the phone
- LG would like to sell it cheaper but the big chains want 35% of margin (this is bullshit since I am a supplier in another category of products but I know that maybe is 3.5% not 35 for the cellphone...)
- LG has to pay the sales part, the curiers, the other parts of the company involved in a retail shop distribution of the product
- LG would like to sell it cheaper but Google doesn't help them for the retail
- The Phone actually cost a lot and 349 (445 USD) is a "cost" price, selling it at that price they would earn 0 (...)
So the main bloggers started writing this but the reation of the people online was even harder than before, because they looked like beeing bought by LG. Indeed after one or two days these LG-Friendly articles appeared online they have also been invited by LG in the headquarter to shoot a "hands-on" video of the phone, not done by the bloggers but by the PR of LG...
The general opinion in the end is that LG is taking marginal advantage over the final customer where the Playstore is active and selling the phone, and extream advantage where the Playstore is active but not selling the Nexus 4. People (and myself) would be agree to pay a bit more, like 399 but is already streched when the US price converted is 274 for the 16GB one and Asus sold the Nexus 7 at $249 in US and 249 here.
Obviously is many days that LG is deleting the post on facebook, not only the one containing only "bad words" but also the normal request of explanation of this price list.
Just as last information: no one can by a phone via Playstore from one country to another, because it must be paid with a credit card of that country and shipped to someone in that country. Yes with some (big?) effort you can find a way but is hard and in the end you're gonna play more, sensibly more.
Because of all this I must admit that my interest about the Nexus 4 is almost 0 right now, not only because of the price but mainly by the idea of giving money to LG, to me they don't deserve it. I really was attracted by the idea to change the phone, even if my Xperia S is not that bad, but at this point I'll be more interested about HTC One X or wait for Sony Xperia V or even wait end of January and see the new Sony. Yes I'll wait for the official android update, yes won't be a nexus and all this piss me off but they are really nice cellphones and at least I won't give money to LG, the only power customer has in this situation is...don't buy.