lawblob said:
Yeah, it almost seems irresponsible at this point to spend any considerable amount of money developing for the PSP unless you KNOW it will sell.
IMO Sony should get creative with PSP software. Make every retail game a special edition. Put trinkets, plushies, tshirts, download codes, or some kind of random bullshit inside every UMD case sold at retail. Anything to motivate people to buy instead of pirate. Seems simple to me, even small carrots can motivate purchases.... but then again, im' not running a big, profitable company like Sony.
Not to be a downer, but looking over this thread, and the suggestions people have made:
1) PS3 needs a price cut. This would literally cost hundreds of millions of dollars.
2) Bundle stuff with PSP games. This would cost millions rather quickly.
3) Advertise more. This costs a great deal of money, too.
And others. All of these myriad suggestions can restated as an essential comment: "spend more money Sony!" I would respond with this: Sony has already spent ~3.5 billion dollars pushing their current generation systems. The 600 dollar starting price of the PS3 was effectively a 2 billion dollar advertising campaign: for example, Sony could have started the system at 800 dollars, and gone with a 2 billion dollar marketing campaign. That's a ridiculously huge marketing campaign... but 800 dollars. I don't know what the result would have been, given how much aversion there was to a 600 dollar price point.
Saying this more concisely: Sony has supported the PS3 and PSP with incredible aggression, spending billions to bolster their prospects. If these products are not selling to your or their expectations, it's not because Sony isn't trying. They have
really tried.