"Mainstream" is equally broad.
Aye. It really depends on what we're defining as mainstream here. "Mainstream" can mean everything from CoD Dudebros to people who play Plants vs Zombies or Minecraft to those who only play Candy Crush, and anything in between.
I absolutely agree, but Persona 5 is currently not one of those things, I don't think.
It's not really a "thing" tho. News spreads down from the hardcore to the casual; the bigger something makes a splash among the former audience, the greater chance it has to do so with the later audience.
I feel like the absolute limit of "mainstream" Persona could ever reach is Final Fantasy. Could Persona 5 reach even half of what a mainline Final Fantasy sells?
It certainly has the potential to outsell many of the spinoff Final Fantasy games, at any rate. Especially if it really does launch in NA this year.