ScientificPizza
Banned
It's almost as if those deals aren't being done anymore.
Phil Spencer: "Not a fan of marketing deals with exclusive content"
- Thread starter MauroNL
- Start date
It's almost as if those deals aren't being done anymore.
Well I guess we can agree that timed exclusivity of any nature not done to help a dev is shitty 😉.
Well in case you're still here lool. It can lead to a game not being as successful as it might have been on the other platforms if it was launched at the same time.
Depending on how devs make their deals the time lost in not launching on other platforms could hurt them financially among other things. i.e Dev launches on exclusive launch platform, game isn't as well received as hoped so they can't work on other versions, or unable to work on them at all.
xaosslug
Member
rotfl
FairXchange
Member
He's means he's not a fan of marketing and exclusive deals he's not authorized to acquire with a blank check anymore.
Demoskinos
Member
Pretty much this. Lol. End of thread really. It sounds less like he is concerned and more like he's pissed Sony beat them to locking up Destiny 2.
Quoting this because I feel it will go unnoticed. Brilliant comment (in response to those that are arguing that holding back content is worse than holding back the game)
So he did want those deals before ?
mocolostrocolos
Member
FFS Phil, you guys invented this with your CoD deals.
Have some dignity.
Have some dignity.
ScientificPizza
Banned
I don't know. All I know is that now he is saying that he is not a fan of making those kinds of deals and Microsoft have stopped making those types of deals.
If there were a couple there, sure. But there were upwards of 15+
Sony is the market leader, so these devs would benefit far more in releasing first on PS, but they aren't.
privitsan02
Member
Next thing you know he will say that charging people for online is a bad precedent for gaming.
WordsintheWater
Member
Do you honestly believe that these deals aren't done anymore from MS because Phil had a change of heart? Trust me if they are able to make money off of it they will put this stuff back in practice. Microsoft just doesn't have the leverage anymore that they did last gen.
panda-zebra
Member
Donniewahlberg
Banned
I don't really see TR or Dead Rising as a good example since that's the game upfront exclusive, not cutting up content from a release. However they did totally do it with COD themselves, so a little silly. Whatever though, the actual sentiment is a fine one if that's their plan going forward, regardless of past actions.
semiconscious
Member
...ScientificPizza
Banned
Microsoft still have marketing deals with *huge* games that previously would have had those kinds of deals. Shadow of Mordor had PS4 exclusive content when Sony had marketing, not that Microsoft has the Marketing it doesn't. This has nothing to do with leverage, because if it was Microsoft wouldn't have the marketing at all.
BebopMcJigglypuff
Member
Not to me, I won't ever buy timed exclusive anything on principle. At least if it was a paid timed exclusive instead of the dev just not having the resources to release across many platforms at once.
Blueingreen
Member
This was an awful business practice that Microsoft started last gen, does the GTA4 dlc ring a bell?
To be fair, I think there are also some positives. I don't own an Xbox, but some of the indie games announced at the MS conference would have probably flown under my radar, had they not been shown there. And they were shown there because of timed exclusive deals, probably.
schwabdizzle
Banned
MMW: MS will pay EA for timed exclusive Anthem content.
tiredheadcrab
Member
Lol no.
Regulus Tera
Romanes Eunt Domus
You assume video game journalism is made with the purpose of investigation. Video game journalism is nothing but a marketing mouthpiece for the industry.
OmegaSmash
Member
If Anthem gets Xbox exclusive content that never makes it to PS4, then for sure the dude is talking shit.
Uno Venova
Banned
Don't think so no. Phil's been at this for three years and some of the examples happened in that time frame.
It's almost as if they stopped doing them when they became far more costly for them than for Sony.
I'm pretty sure they could get an exclusive mission for AC if they wanted to. Ubisoft even does exclusive content deals with retailers
Hendrick's
If only my penis was as big as my GamerScore!
Bit premature no?
Herp Derpington
Member
Well he's obviously talking as an exec trying to play up his company's position but he sort of has a point. The bullshit with the Destiny TTK exclusives being pushed back a year last year really put a sour taste in a lot of peoples mouths, especially since Bungie was so quiet about it. The date had moved from Sept 2016 to Sept 2017 overnight and no one wanted to address it. Technically it did say at least 2016 so there was the legal weasel words in play but come on. It's bullshit because up to that point the Xbox players received the Y1 exclusives so the assumption was that they would receive the Y2 stuff around the same time frame as well. It didn't happen and now once it finally comes to the Xbox (assuming it even does this fall) Destiny 2 will be out and no one will care.
Now we're carrying this same bullshit practice into Destiny 2 with the wording "at least Fall 2018" for this strike, weapon, ship, and armor sets. Now though you have two platforms that will get fucked in the process not just one unless the PC is immune to this clause which I doubt. I'm just tired of the exclusives crap. I get that companies want something to win favor for their side but shit do it via marketing deals not keeping content out of the hands of customers. I own both consoles and I've played all the PS4 exclusive stuff and it's not like Xbox players are really missing much but still it's content being locked away and it's annoying since I feel I'm being robbed of the experience on my Xbox account.
I think the deals MS has done are equally as bad. PS4 players having to wait a full year for Tomb Raider was bullshit. That move wreaked of desperation on MS's account and I can't believe Square/Enix did it. Part of me wants to be more upset at the publishers for agreeing to this crap. Shitty strategy all around.
Now we're carrying this same bullshit practice into Destiny 2 with the wording "at least Fall 2018" for this strike, weapon, ship, and armor sets. Now though you have two platforms that will get fucked in the process not just one unless the PC is immune to this clause which I doubt. I'm just tired of the exclusives crap. I get that companies want something to win favor for their side but shit do it via marketing deals not keeping content out of the hands of customers. I own both consoles and I've played all the PS4 exclusive stuff and it's not like Xbox players are really missing much but still it's content being locked away and it's annoying since I feel I'm being robbed of the experience on my Xbox account.
I think the deals MS has done are equally as bad. PS4 players having to wait a full year for Tomb Raider was bullshit. That move wreaked of desperation on MS's account and I can't believe Square/Enix did it. Part of me wants to be more upset at the publishers for agreeing to this crap. Shitty strategy all around.
Elvin Atombender
Member
A lot of things Spencer has said during the last few years are starting to sound a bit hollow by now.
ScientificPizza
Banned
Microsoft still have marketing deals for AAA games in franchises that previously had exclusive content and now don't. That has nothing to do with Sony.
Hidden One
Member
Ding ding ding.
Zombie James
Banned
This combined with that other comment about the PS4 Pro being in competition with the One S makes me think maybe Phil isn't the right guy to have when it comes to PR...
WordsintheWater
Member
Maybe I'm more cynical then you, but I don't see this policy change being out of the goodness of his heart, but I guess will see in the future. And you're right I seem to have forgotten about Mordor.
panda-zebra
Member
The best news to come out of this thread! Anthem will have zero timed content between platforms. No gimped game missing strikes, items and raids for any period of time.
Phil isn't about to say, "hey, I need some kind of Strike or skin somebody else cant play" - that shit just won't happen.
Thread might just be worth a bookmark all the same...
I don't actually mind temporarily exclusive DLC/content. Usually it only lasts for a month so it's no big deal.
My problem is that Destiny took this to an extreme and launched a game with objectively less content and kept that content exclusive to a console for a -year- ( and in the case of the Taken King, 2 fucking years).
The same will continue with Destiny 2.
I don't know who made this decision, but they can go fuck themselves.
My problem is that Destiny took this to an extreme and launched a game with objectively less content and kept that content exclusive to a console for a -year- ( and in the case of the Taken King, 2 fucking years).
The same will continue with Destiny 2.
I don't know who made this decision, but they can go fuck themselves.
This. I still remember laughing my ass off when PS3 owners that purchased COD Elite Premium ($50) STILL had to wait on mappacks. I doubt Phil gave a shit then.
Ninja Scooter
Member
Is there any tangible evidence to the premise that this is harmful for the industry other than people saying it is? The practice isn't exactly new. Movie and music companies have been doing retailer exclusive content on CDs and blurays for years and it seems to be one of those things that the people that are aware of it and passionate enough to care are the target audience and everyone else probably doesn't really care much.
ScientificPizza
Banned
Anthem has no announced exclusivity?
I mean, you're not *wrong* to be cynical, and I totally get people who are. The wording in the interview is very intentionally trying to get people on to his side. I just think that the actual message, regardless of why he's making it, is a good one