So what really got you was the framing of the photo? That's it? That's a problem. If the entire message is lost because you take issue with the framing of the photo, that's how we get here.
The entire basis of photojournalism is using photo framing and composition to show a message. No matter who was responsible; the photographer themselves, the person holding the sign or both of them, it's clear that they framed that picture in a way implying that some of the blame falls on those three women's feet. If that weren't the message then why not crop those two out?